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choose better software

What Is AWeber?

AWeber is the perfect choice for people who want a full-featured Email Platform that’s super-simple to use and provides additional valuable tools. For over 25 years, over one million customers have trusted AWeber. Customer service-they provide technical help, plus marketing and content advice 24/7. People also love the low, predictable pricing structure, high deliverability rates, and integration. Result? It’s easy to communicate and grow revenue with AWeber as your partner.

Who Uses AWeber?

Small businesses, entrepreneurs, nonprofits, bloggers, podcasters and other online content creators around the world.

AWeber Software - Email Drag-and-Drop Builder
AWeber Software - Landing Page Drag-and-Drop Builder
AWeber Software - AI Subject Line Generator
AWeber Software - Canva Included Directly Into the Email Builder
AWeber Software - Email Automation

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Reviews of AWeber

Average score

Overall
4.4
Ease of Use
4.3
Customer Service
4.5
Features
4.2
Value for Money
4.2

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Patty
Patty
CEO Virtual Consultant in US
Verified LinkedIn User
Marketing & Advertising, Self Employed
Used the Software for: 1+ year
Reviewer Source

Aweber is a go-to email marketing platform

5.0 8 months ago

Comments: Love the platform. It’s the only one I will use.

Pros:

Easy to get started and use. Support Staff is the best. Constantly upgrading and making the platform better. Have weekly training and informative emails featuring tips and tricks. Includes simple e-commerce functionality for landing pages.

Cons:

Can’t think of any. This is an awesome platform.

Patrick
CMO in US
Marketing & Advertising, Self Employed
Used the Software for: 6-12 months
Reviewer Source

AWeber Delivers

5.0 11 months ago

Comments: I love being able to create, and having AWeber is like having the perfect assistant! Always on time, never late. Gives me the very best results everytime and doesnt create customer problems! AWeber is simply the BEST!

Pros:

I love everything about AWeber! Support is awesome! The tools are easy to use and there is an abundance of support materials and videos for DIY How to! I enjoy having an email responder that cares!

Cons:

I dont think there is anything negative to say about using AWeber! Everything I need to do is available in AWeber!

Andy
Director in UK
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Good value but UI not as good as Mailerlite

3.0 7 months ago

Comments: Aweber could be great if they made the user interface more simple IMO.

Pros:

Aweber has been around a long time and has a good reputation. It has a free plan so that you can test it out.

Cons:

I dislike the UI compared to similar software like mailerlite.

Margaret
Owner - Administrator in US
E-Learning, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

AWeber; A Time-Tested Email Marketing System

4.0 2 months ago

Comments: I felt that it was complicated to use and too expensive for my needs.

Pros:

It was considered to be one of the best email marketing softwares, so I tried it and used it. It's a great system that covers many needs.

Cons:

It's expensive and best suited for large businesses.

Gina Zoie
Creator in US
Health, Wellness & Fitness, Self Employed
Used the Software for: Free Trial
Reviewer Source

Alternatives Considered:

AWeber is the BEST for Beginners

5.0 last year

Comments: AWeber is tried, tested, and true. I highly recommend it to anyone starting out who is new to email automation. Great customer support and documentation. The free version is perfect for the beginner and as you grow they offer more features to support your growing email marketing needs at great prices.

Pros:

When I started my business I didn't have a clue how to use an email automation service. AWeber was recommended and I'm so glad that I signed up. Their free trial version is great for beginners. I was able to create my first landing page and web forms with ease. I also have the confidence to know that as my business grows AWeber has all the features I need to manage my email marketing and campaigns.

Cons:

I wish the free version allowed for multiple lists. You are given one, but it would be nice if maybe they could increase that to 3 lists.

Randall
Owner in US
Marketing & Advertising, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

Aweber is a must for small businesses.

5.0 last year

Comments: I love Aweber and will continue to use all the features.

Pros:

AWeber lets you create the lists and you are able to design forms and landing pages that meet your website design. You don't have to augment your site to make your forms look right. That was critical to me. The push notifications, social media integrations, and automation made aWeber a game changer.

Cons:

Sometimes Aweber isn't offered as an integration possibility.

Amanda
Administrator developer tech support etc. in US
Health, Wellness & Fitness, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Very competitive Autoresponder option

4.0 last year

Comments: When we first started with AWeber a long time ago, it wasn't the most user friendly platform and was pretty limited in what it could do. They have consistently updated it over the last decade to be a really solid competitor in the autoresponder/email marketing field.

Pros:

I love that it doesn't charge extra for subscribers for the plan that we are on. It is also incredible competitive in its pricing compared to Mailchimp which does much of the same things. Love that they also added in tagging options.

Cons:

I honestly don't really have any dislikes of the platform. It integrates well with what we use and we have no complaints.

Jeffrey
President in US
Nonprofit Organization Management, Self Employed
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Great Customer Support

5.0 last year

Comments: Excellent experience with Aweber. They have always answered our questions and even offered suggested articles that are so helpful.

Pros:

We have used Aweber for over 5 years and love their customer service. They have been able to help us with suggestions on landing pages, templates for broadcasts, and sign-up forms. They make it easy for a beginner to set this all up.

Cons:

Like everything they offer. Really can't think of any changes they could make.

Adegboyega
Ticketing Agent in Canada
Leisure, Travel & Tourism, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

What I Know bout AWeber

5.0 5 months ago

Comments: My overall experience is remarkable, AWeber is the real deal solution for automating marketing strategies.

Pros:

AWeber enables me to seamlessly create, customize and send high volume outbound marketing emails in just few clicks.

Cons:

I use AWeber on a daily basis and I barely come across any hectic aspect.

Ihugo
Sales and Marketing Executive in US
Hospitality, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

AWeber Insight by S&M Executive

5.0 6 months ago

Pros:

It is straightforward to create, personalize and send high volume outbound marketing emails with AWeber.

Cons:

Kudos to both parties success team for ensuring zero flaws on AWeber.

Paul
Freelancer in Zambia
Computer Software, Self Employed
Used the Software for: 2+ years
Reviewer Source

My Honest Aweber Review 2021

5.0 3 years ago

Comments: I've had a great overall experience with Aweber. The software has been extremely helpful in launching multiple campaigns across various brands and business lines, and it allows me to see the big picture of my marketing efforts, including open rates, click rates, and top line results, all in one place as soon as you log in. It's one of the first simple email marketing tools that new affiliate marketers and those who are serious about making money online utilize.

Pros:

Aweber provides a completely free subscription that is simple to use. It comes with a huge selection of templates, many more than its main competitors. Their customer support is award-winning, easily accessible tech assistance is the ultimate equalizer. Their customer service is divine in terms of hospitality. It's inexpensive and includes a landing page builder. The program gives you the option of allowing people to subscribe to your email list via single or double opt-in. Aweber has several integrations with reliable third-party tools and apps. All of their email templates are mobile-friendly.

Cons:

There are less expensive choices available that offer significantly more capabilities in the marketing automation field. Also, while sending an e-newsletter, you can't include or exclude several segments. The RSS to email templates are inadequate, and they aren't editable with Aweber's regular drag-and-drop email builder. A/B testing, as well as how to use Facebook pixels and Google Analytics cookies in a GDPR-compliant manner, are not available in the landing page builder.

Hemal
CEO in Malaysia
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

My Favorite Email Marketing Tool

5.0 last year

Pros:

AWeber has significantly contributed to the growth of my business through Email Marketing. I am using many platforms but AWeber is super easy to set up and use. The features are awesome especially integrations, marketing automation, email sequences and Landing pages.

Cons:

Nothing to say so far. Everything is perfect

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, Self Employed
Used the Software for: 1-5 months
Reviewer Source

Good tool for CRM and Email marketing

5.0 last year

Comments: Overall a good solution for email marketing and newsletters. Could get a better deverability.

Pros:

Good tool and with a lot of options and functionalities. Quite good to use for all marketing needs.

Cons:

Deliverability is just ok, it could be better.

Kenneth
Kenneth
Digital Marketing Expert in Nigeria
Verified LinkedIn User
Marketing & Advertising, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

My honest review on Aweber

5.0 2 years ago

Pros:

I like the landing page templates on Aweber. Very minimalistic and professional in design.

Cons:

I don't like its automation. It's not so sophisticated in terms of tags and triggers.

Katherine
Owner in US
Marketing & Advertising, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Great for Summarizing Weekly Notifications to Staff

5.0 2 years ago

Comments: It's great and I've utilized it for every company I've worked for over the last 4 years. I've also convinced other managers to do the same for their teams.

Pros:

I like that I can "draft" each weekly newsletter than copy it to the next week and make minor adjustments. I use it to send weekly notifications to my staff. I schedule the time to deployed at the same time every week and they know to anticipate it. I also love that I can see the analytics and how many people have opened the email. It's assuring to know my team utilizes the service. Well worth $30/mo.

Cons:

There were some features that changed in 2023. It's not as user friendly as it used to be.

Samantha
Manager in US
Marketing & Advertising, Self Employed
Used the Software for: 1+ year
Reviewer Source

Great email marketing tool

5.0 last year

Pros:

I love how easy this system is to use. You can add links, photos, attachments with ease. They have a bank of free stock photos and memes that are great as well.

Cons:

Pretty straight forward, just follow the instructions and play with it a bit

Sunitha
Sunitha
NATIONAL SCHOOL FEEDING PROGRAM FACILITATOR in France
Verified LinkedIn User
Program Development, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

An AWeber Review

4.0 2 years ago

Comments: AWeber is a great platform for businesses looking to increase their email marketing and lead generation efforts.

Pros:

It has great features for creating email campaigns, managing contacts, segmenting audiences, and more. Plus, it's affordable and provides helpful customer support.

Cons:

The biggest negative of AWeber is its lack of support for mobile users. The platform is not mobile friendly, which can be a limitation for many users.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source
Source: GetApp

AWeber Review

1.0 2 years ago

Comments: worst

Pros:

Nothing is to like, complicated to use and 0 to inexistent knowledge-base

Cons:

I like some features but policy and cockiness of this company is....

Indira
Indira
MD in Kenya
Verified LinkedIn User
Marketing & Advertising, 2–10 Employees
Used the Software for: Free Trial
Reviewer Source

Easy to use Email marketing Software

5.0 2 years ago

Pros:

1. Highly easy-to-use platform for anyone without tech skills.2. Easy to integrate on websites.3. Diverse assets for lead capture, and campaign management.

Cons:

Free trial limits the number of contacts used limiting the usage of the app.

Elijah
Blogger-Digital Marketer in Fiji
E-Learning, Self Employed
Used the Software for: 2+ years
Reviewer Source

My Honest AWeber Review!

4.0 3 years ago

Comments: Aweber is a wonderful alternative if you are just getting started with email marketing in your business. But, to be honest, you have a variety of options to select from, such as SendInBlue, Mailchimp, Systeme and others, so you can compare and discover which one is best for your business goals. I use Aweber to deliver emails to our premium clients as well as newsletter emails. Aweber features an easy-to-use interface that allows you to get up and running quickly.

Pros:

Aweber is one of the most user-friendly email marketing platforms I've come across. They've also been steadily enhancing the product, such as by adding new features like a landing page builder and push alerts. The software's high email deliverability rates are my favorite feature. Additionally, the 'Drag & Drop builder' allows you to easily generate emails. Apart from that, it is a list-based software with an easy-to-use interface.

Cons:

There are none that come to mind right now when it comes to its application for small businesses.

Scott Brandon
Scott Brandon
Founder in US
Verified LinkedIn User
Online Media, Self Employed
Used the Software for: 2+ years
Reviewer Source

Aweber is the original OG for email marketing

5.0 2 years ago

Pros:

The ease of use and the ability to see your most recent campaigns and stats at a glance

Cons:

It's not as functional as the higher end CRM's out there, but they do continue to make the product better and add more and more features.

Juliet
Blogger in South Africa
Health, Wellness & Fitness, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

AWeber Review - Our Pros and Cons of This Platform

4.0 2 years ago

Comments: Aweber is one of the most affordable email marketing tools on the market compared to other tools like Getresponse and Sendinblue. The free plan allows you to send 3000 emails and you're limited to collect 500 email subscribers per month. AWeber does not do well in email deliverability.

Pros:

What I liked most about AWeber is that it provides an easy-to-use interface that gives you a good amount of design flexibility. AWeber is a cost effective tool for small businesses. It allows you to send 3000 emails per month for free, this makes it perfect for beginners who are just getting started with email marketing. With AWeber no matter how many subscribers you have, you'll always have access to the full features of the tool. There is a cool feature in AWeber when you're creating newsletters called keep my content checkbox, where your content is saved. This feature is not available In other tools where your content is overriden as soon you switch templates.

Cons:

The free plan offers limited features such as the list building feature where youre allowed only one list. If you want to manage more lists, it becomes expensive quickly. Generally the quality of the features that you get when you upgrade to the pro plan are not worth it.

Mike
Founder in Singapore
Marketing & Advertising, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Excellent Email Marketing Software!

5.0 2 years ago

Comments: Excellent!

Pros:

From the user experience to setting up email campaigns and automation, + a 24/7 support... Aweber has nailed it completely. The software is, in my opinion, one of the leading email marketing software out there in the market.

Cons:

Can't really think of any. I think Aweber has done well in all areas necessary for my business.

Juan Pablo
Juan Pablo
COO in Spain
Verified LinkedIn User
Hospitality, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

AWeber email marketing platform

3.0 3 years ago

Comments: Works well to have it as your main email mkt platform

Pros:

Easy to use, great support team. They are always there. Good anti-spam "system" to avoid going to users' spam folders.

Cons:

Needs some time for the team to learn all their features. We experienced some problems with the unsubscribed list, sometimes needed to verify it and cleaned it manually.

Julie
Online Business Coach and Course Creator in Canada
Internet, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Aweber has the BEST phone customer service around!

5.0 3 years ago

Comments: [SENSITIVE CONTENT] from Aweber phone support has been super helpful and very knowledgeable in answering all my questions. BEST SERVICE EVER!

Pros:

I use Aweber for email marketing and lead capture but I also started adding sales pages with a low ticket offer. Pretty simple to use but when I get stuck, I just call Aweber and talk to a real person who is helpful.

Cons:

Would like to see more integration for sales, tracking which landing page sales come from