---
description: Learn more about SegMetrics price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
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title: SegMetrics Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Attribution Software](/directory/31081/marketing-attribution/software) > [SegMetrics](/software/206769/segmetrics)

# SegMetrics

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> Finally, get clarity on your true lead value for each step of your marketing funnel
> 
> Verdict: Rated **4.8/5** by 8 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses SegMetrics?

Digital Marketers \&amp; agencies working in SaaS, Infoproducts, E-Commerce or sales.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 8 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.3/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: SegMetrics
- **Founded**: 2015

## Commercial Context

- **Starting Price**: USD 27.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: All Plans Include 10k Contacts&#10;$5/month per additional 10,000 contacts
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, Japanese
- **Available Countries**: Australia, Canada, France, Germany, Ireland, Italy, Japan, Mexico, Netherlands, New Zealand, Philippines, Singapore, South Africa, United Arab Emirates, United Kingdom, United States

## Features

- Attribution Modeling
- Audience Targeting
- Campaign Analytics
- Campaign Management
- Campaign Tracking
- Collaboration Tools
- Conversion Tracking
- Cross Channel Attribution
- Customer Journey Mapping
- Customisable Dashboard
- Dashboard
- Data Connectors
- Data Import/Export
- Data Visualization
- Engagement Tracking
- Funnel Analysis
- KPI Monitoring
- Multi-Channel Attribution
- Multi-Touch Attribution
- Multiple Data Sources
- Performance Metrics
- ROI Tracking
- Search/Filter
- Time on Site Tracking
- User Interaction Tracking
- Website Analytics

## Integrations (54 total)

- 1ShoppingCart
- AWeber
- ActiveCampaign
- BigCommerce
- CallRail
- ClickBank
- ClickFunnels
- Customer.io
- Drip
- EasyWebinar
- Easypay
- EverWebinar
- Facebook Business Suite
- GetResponse
- Google Ads

... and 39 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Marketing Attribution Software](https://www.capterra.com.au/directory/31081/marketing-attribution/software)

## Related Categories

- [Marketing Analytics Software](https://www.capterra.com.au/directory/31018/marketing-analytics/software)
- [Reporting Tools](https://www.capterra.com.au/directory/30053/reporting/software)
- [Web Analytics Tools](https://www.capterra.com.au/directory/30073/web-analytics/software)
- [Marketing Attribution Software](https://www.capterra.com.au/directory/31081/marketing-attribution/software)

## Alternatives

1. [CTM](https://www.capterra.com.au/software/152004/call-tracking-software) — 4.6/5 (150 reviews)
2. [AppsFlyer](https://www.capterra.com.au/software/156811/appsflyer) — 4.5/5 (138 reviews)
3. [Looker](https://www.capterra.com.au/software/169053/looker) — 4.5/5 (282 reviews)
4. [Adobe Analytics](https://www.capterra.com.au/software/169942/adobe-analytics) — 4.5/5 (236 reviews)
5. [Dreamdata](https://www.capterra.com.au/software/197705/dreamdata-io) — 4.8/5 (55 reviews)

## Reviews

### "Great experience\!" — 5.0/5

> **Gabriel** | *17 June 2024* | Health, Wellness & Fitness | Recommendation rating: 8.0/10
> 
> **Pros**: Really appreciate the marketing attribution abilities using SegMetrics. Simple to see where high quality leads are coming from and how to scale media buying in a streamlined way. Definitely recommend over other options in the market\!
> 
> **Cons**: Nothing - enjoy the entire experience so far

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### "Endless Billing After Cancellation" — 3.0/5

> **Bryce** | *2 May 2024* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: Not much, it helped our ad tracking however it was expensive and convoluted.
> 
> **Cons**: This is by far the worst experience that I've had with a service. It didn't end up working for us and for a ton of our clients, we continued to be charged after cancelling.&#10;&#10;One client was continuing to use it and after they cancelled, they were continuously charged for an add-on that wasn't removed. Once I discovered this, they refunded it and supposedly cancelled and then today it was charged AGAIN and I only found out by receiving the refund notice.
> 
> Horrible, I do not trust them at all with holding credit card details.

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### "An essential attribution software for all marketers" — 5.0/5

> **Rui Zhi** | *5 January 2021* | Online Media | Recommendation rating: 10.0/10
> 
> **Pros**: Segmetrics helps provide a much clearer picture on which ad platforms are actually making sales. It's allowed me to see which leads are the most profitable and have the highest LTV.
> 
> **Cons**: I think that the User Interface could look better.
> 
> Great experience and provided the insights I've needed for making advertising decisions -- it's an indispensable tool for anyone that's spending money on online advertising. Their team is clearly dedicated to their customer success. Easy set up process.

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### "A great product that enable us to maximise ROI and know what products to develop" — 5.0/5

> **Jacob** | *28 April 2023* | Health, Wellness & Fitness | Recommendation rating: 8.0/10
> 
> **Pros**: It's built by people who really know what they are doing
> 
> **Cons**: a bit fiddly to integrate some third party forms but not a fault of segmetrics
> 
> solving which ££ is most effective

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### "Most Comprehensive Attribution Tool Available" — 5.0/5

> **Scott** | *4 January 2021* | Building Materials | Recommendation rating: 10.0/10
> 
> **Pros**: I like that I can tie every leads and opportunity out to a NAMED person. Even though they are tracking the anonymous events like everyone else, they can tell me with specificity who is included in the reports. This makes the tool ultimately more trustworthy. Unlike some other tools in the space, Segmetrics allows for reporting and tracking throughout the entire funnel.
> 
> **Cons**: You can build what ever you want from a modeling and reporting perspective which allows for tremendous flexibility but it requires a real understanding of the data. They have made improvements in this area and I am told more is on the way. In the end it would just speed up seeing the value in the tool.
> 
> My experience has been excellent. I am able to solve my attribution reporting problems in a much better fashion than I could using Salesforce reporting.

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## Links

- [View on Capterra](https://www.capterra.com.au/software/206769/segmetrics)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/206769/segmetrics> |
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| en | <https://www.capterra.com/p/206769/SegMetrics/> |
| en-AE | <https://www.capterra.ae/software/206769/segmetrics> |
| en-AU | <https://www.capterra.com.au/software/206769/segmetrics> |
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