15 years helping Australian businesses
choose better software

What Is SugarCRM?

SugarCRM combines AI technology with advanced CRM capabilities to improve customer engagement, accelerate sales cycles and boost marketing impact. Renowned for its exceptional customizability, seamless integrations, and superior customer service, Sugar is ideally suited for B2B organisations ranging from 50 to 5,000 employees. Global firms like Sennheiser, Tetley, Agfa, and CBRE trust SugarCRM as their single source of truth to fuel their operational excellence and business growth. Learn more.

Who Uses SugarCRM?

Designed for B2B organisations ranging from 50-8,000 employees. We cater to B2B organisations in USA, APAC, Middle East and Europe, including the UK, DACH, Nordics, Benelux, France, Italy and Spain.

SugarCRM Software - Access reliable and real-time reporting and dashboards for actionable insights.
SugarCRM Software - Everything you need to engage with prospects or customers is at your fingertips.
SugarCRM Software - Utilize AI-powered insights to identify high-conversion opportunities.
SugarCRM Software - Uncover revenue opportunities with the Renewal Console from SugarCRM.
SugarCRM Software - Automate processes and save time with SugarCRM's BPM (Business Process Management) capabilities.

Not sure about SugarCRM? Compare with a popular alternative

SugarCRM

SugarCRM

3.8 (411)
USD 49.00
month
Free version
Free trial
127
54
3.6 (411)
3.8 (411)
3.7 (411)
VS
Starting Price
Pricing Options
Features
Integrations
Ease of Use
Value for Money
Customer Service
USD 15.00
month
Free version
Free trial
69
11
4.9 (595)
4.9 (595)
4.9 (595)
Green rating bars show the winning product based on the average rating and number of reviews.

Other great alternatives to SugarCRM

Prospect CRM
Top rated features
Contact Management
Lead Management
Sales Pipeline Management
Less Annoying CRM
Top rated features
Calendar/Reminder System
Contact Management
Interaction Tracking
Oracle Cloud CX
Top rated features
Activity Dashboard
Data Visualization
Reporting/Analytics
Sales Force Assistant
Top rated features
Contact Management
Quotes/Estimates
Third-Party Integrations
Vtiger CRM
Top rated features
Contact Database
Contact Management
Lead Management
Drip
Top rated features
Email Campaign Management
Marketing Automation
Mobile Optimization
Yetiforce CRM
Top rated features
Contact Database
Contact Management
Lead Management
Insightly
Top rated features
Contact Database
Contact Management
Task Scheduling
Marketing Master IO
Top rated features
Email Marketing
Marketing Automation
Multi-Channel Marketing

Reviews of SugarCRM

Average score

Overall
3.8
Ease of Use
3.6
Customer Service
3.7
Features
3.8
Value for Money
3.8

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Micheal
Micheal
Business Owner in Canada
Verified LinkedIn User
Construction, 11–50 Employees
Used the Software for: Free Trial
Reviewer Source

Alternatives Considered:

SugarCRM is the best and will always be the best.

5.0 last year

Comments: Awesome experience, and I would recommend them to others.

Pros:

I like how easy it is to find the information I am looking for from projects, leads and contacts

Cons:

The cost would be the least I like about the software, but it is still a very good price, not the worst and it could always be a bit cheaper.

Johannsen
Johannsen
Senior Consultant in Philippines
Verified LinkedIn User
Information Technology & Services, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Perfect for business process automation

4.0 last year

Comments: Overall, I would recommend SugarCRM to businesses that are looking for a CRM solution that can automate their processes and provide customization options. While there may be some upfront costs and a learning curve involved, the benefits of using SugarCRM are likely to outweigh these considerations in the long run.

Pros:

Automation capabilities: SugarCRM has a range of automation features that can help businesses streamline their processes and save time. For example, it can automatically assign tasks and follow-up actions to team members, send personalized emails and alerts, and track and report on progress.Customization options: SugarCRM allows users to tailor the platform to their specific needs and processes. This is great for businesses that have unique workflow requirements or want to integrate the CRM with their existing systems.Scalability: SugarCRM can accommodate businesses of all sizes, from small startups to large enterprises. It offers a variety of pricing plans and can be customized to meet the needs of different teams and departments.Integration with other tools: SugarCRM can be integrated with a wide range of tools, including email, calendars, and social media. This makes it easy for businesses to track and manage customer interactions across multiple channels.

Cons:

Cost: SugarCRM can be on the pricier side, especially for smaller businesses or those with limited budgets. However, it's worth considering the long-term benefits of automating business processes and the ROI that the platform can provide.Learning curve: While SugarCRM is generally easy to use, it does have a bit of a learning curve. It may take some time for users to get comfortable with all of the features and functions of the platform.

Finan
Sales Manager in US
Real Estate, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Why SugarCRM Meets Our Needs

5.0 2 months ago New

Pros:

With lead management and marketing automation features, we have all what we need for a marketing solution of its class.

Cons:

SugarCRM has served us religiously and complaints.

Jon
CRM Admin in US
Financial Services, 201–500 Employees
Used the Software for: 2+ years
Reviewer Source

SugarCRM Enterprise Analysis

2.0 7 years ago

Comments: Being an open source CRM app with flexible deployment options makes SugarCRM unique and a standalone in the CRM space. However, allowing for such flexibility should require the utmost discipline regarding release schedules, changes to code (especially caching mechanisms), and overall system recommendation documentation provided by SugarCRM, the company. This is not currently happening.
Stock code base is fairly solid but when customizations are added, significant caching issues arise. There are also various areas of the app that still retain antiquated layouts (bwc modules). These issues make the app confusing and unreliable at times.
Support should be more tenacious when attempting to find resolution to cases - don't just post a note or two, wait a period of time and close the case. CALL the customer - email the customer - do whatever it takes to get CONFIRMATION from the customer that the issue is resolved.
Create a server side integration to Outlook...we are a 50/50 Mac/PC shop and email archiving is incredibly inconsistent.
Overall Studio is a great tool (when caching works appropriately). It does allow us to create without developers on staff.

Pros:

Studio (when it works) Open source flexibility

Cons:

Caching mechanisms Lack of long term release schedule and small version life cycles Support not owning the initiative of resolving cases

SugarCRM Response

7 years ago

John, First off, thanks for being a long time Sugar user. Kasasa's use case is very in-depth and a model of what our flexible platform can achieve. Regarding the server-side email - have you looked at Riva? https://sugarexchange.sugarcrm.com/apps/21848#!overview Also, I know we are working on server-side versions of the Outlook plugin, but release date is TBD. Thanks again for your honest and thorough review - we always strive to make the product the best we can and provide the level of service you expect. Email me at any time to discuss further at [email protected]. Sincerely, Martin Schneider Head of Product Evangelism, SugarCRM

Clinton
Human Resource Manager in US
Machinery, 1,001–5,000 Employees
Used the Software for: 1+ year
Reviewer Source

SugarCRM Has Been Making Work Easier for Us

5.0 last month New

Pros:

SugarCRM has been an effective and easy to use customer relationship management tool. I like the efficiency of SugarCRM.

Cons:

The features of SugarCRM are effective. SugarCRM has been the best.