--- description: Learn more about Custobar price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Custobar Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Customer Data Platform Software](/directory/31334/customer-data-platform/software) > [Custobar](/software/197075/custobar) # Custobar Canonical: https://www.capterra.com.au/software/197075/custobar Page: 1 / 2\ Next: [Next page](https://www.capterra.com.au/software/197075/custobar?page=2) > Boost sales and bring your customers closer with Custobar. All data sources into one service to create the marketing segment of one. > > Verdict: Rated **4.4/5** by 8 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Custobar? Omni-channel or online B2C in Europe. Create multi-channel marketing campaigns based on data, make them more relevant to your customers and more profitable for your business. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 8 Reviews | | Ease of Use | 4.0/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.6/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Custobar ## Commercial Context - **Starting Price**: EUR 195.00 - **Pricing model**: Usage Based (Free Trial) - **Pricing Details**: Custobar (up to 150 000 contacts) - €195/month Custobar Plus (over 150 000 contacts) - Details on request The monthly price is based on the number of contacts. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Dutch, English, Finnish, French, German - **Available Countries**: Austria, Belgium, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands and 12 more ## Features - 2-Way Messaging - A/B Testing - API - Activity Dashboard - Alerts/Notifications - Automated Responses - Autoresponders - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Click Tracking - Contact Management - Conversion Tracking - Customer Profiles - Customer Segmentation - Customizable Fields - Customizable Templates - Data Import/Export - Drip Campaigns - Email Management - Email Marketing - Email Templates - Email Tracking - Engagement Tracking - Event Triggered Actions - Lead Management - Lead Qualification - List Management - Marketing Automation - Mass Texting - Message Personalization - Mobile Coupons - Mobile Optimization - Multi-Channel Marketing - Personalization - Push Notifications - ROI Tracking - Reporting/Analytics - SMS Marketing - Scheduled Messaging - Segmentation - Social Marketing - Social Media Integration - Subscriber Management - Survey Builder - Template Management - Third-Party Integrations - WYSIWYG Editor ## Integrations (19 total) - Flowbox - Freshdesk - Frosmo - Google Ads - Infobip - Instagram - LoyaltyLion - Meta for Business - Nosto - Online Auction System - OptinMonster - SendGrid - Shopify - Shopware - Vilkas Webshop ... and 4 more integrations ## Support Options - Email/Help Desk - Knowledge Base ## Category - [Customer Data Platform Software](https://www.capterra.com.au/directory/31334/customer-data-platform/software) ## Related Categories - [Customer Data Platform Software](https://www.capterra.com.au/directory/31334/customer-data-platform/software) - [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software) - [CRM Software](https://www.capterra.com.au/directory/2/customer-relationship-management/software) - [Online CRM Software](https://www.capterra.com.au/directory/30072/online-crm/software) - [SMS Survey Software](https://www.capterra.com.au/directory/32937/sms-survey/software) ## Alternatives 1. [Constant Contact](https://www.capterra.com.au/software/31898/constant-contact) — 4.3/5 (2912 reviews) 2. [Mailchimp](https://www.capterra.com.au/software/110228/mailchimp) — 4.5/5 (17572 reviews) 3. [Bitrix24](https://www.capterra.com.au/software/113540/bitrix24) — 4.2/5 (984 reviews) 4. [Agile CRM](https://www.capterra.com.au/software/135148/agile-crm) — 4.1/5 (524 reviews) 5. [Ontraport](https://www.capterra.com.au/software/135263/ontraport) — 4.2/5 (89 reviews) ## Reviews ### "Flexible Omni-channel tool that does it all" — 4.0/5 > **Marko** | *17 September 2021* | Retail | Recommendation rating: 9.0/10 > > **Pros**: Customer support has been a great help in implementation phase of every new tool within Custobar. Other than that... Custobar allows us fit a bunch of tools under one hood. That brings us much needed transparency between channels and enables us to learn more from our customers - and use that knowledge more precisely. > > **Cons**: It is a tad technical product unlike some visually compelling competition (which then have more limitation in the technical side though). > > Very happy with the product. Almost in an instant, we managed to open few new direct marketing channels and enable automated audience exports to our paid advertising via Custobar. So far new needed features have been looking promising as well. ----- ### "Custobar quello che serve" — 4.0/5 > **Mario** | *11 November 2023* | Farming | Recommendation rating: 8.0/10 > > **Pros**: Mi piace la possibilità di ricerca di clientela e produzione, del settore che serve > > **Cons**: Ci vorrebbero più strumenti nel software ne andre più avvantaggiato > > Custobar lo hi trovato un buco software per una gestione ottimale e facilitare, i processi che servono per un buon sviluppo di ricerca ----- ### "Goede tool om mee te starten" — 4.0/5 > **Julie** | *20 September 2021* | Retail | Recommendation rating: 6.0/10 > > **Pros**: Software die alles centraal heeft : productfeed, klantendata, emailing, etc, je hoeft dus geen verschillende tools te gebruiken. Ik denk dat het een goede tool is om mee te starten. > > **Cons**: Niet alles is even vanzelfsprekend en de werking heeft toch wat duiding nodig, voornamelijk rond automations is het soms moeilijk om alles op te zetten qua doelgroep bepaling etc. Ook rapportage is niet erg duidelijk doordat je maar 3 maanden terug kan kijken. > > We kunnen klanten bereiken die nieuw zijn en prospects overtuigen om hun aankoop te voltooien door een abandoned cart email. ----- ### "Easy to create campaigns with follow up and insights" — 4.0/5 > **ola** | *21 September 2021* | Retail | Recommendation rating: 9.0/10 > > **Pros**: The 360-view of our customers is very helpful, we had no total/360-view of our customers. Easy implementing via API which we use for other services. Very fast and effective creation mail capaigns > > **Cons**: Search for customers and audiences is not intuitive, more like programming/code style > > Effectivness in producing mail campaigns, very quick and easy. Overall view (360-view) of our customers Custobar solved our GDPR compliance. ----- ### "Better than Braze, Klaviyo or all the other well-known players" — 5.0/5 > **Verified Reviewer** | *27 April 2023* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: The way you don't just track data but also get actionable insights is just beyond this world. I love it and think there's nothing better out there – after having used +100 ESPs \& Automation Tools for the last decade > > **Cons**: That I didn't find it earlier – left a lot of money on the table > > Amazing – great team. You get some free consultation. Integration was seamless. Overall blown away by the functionality. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.com.au/software/197075/custobar?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/197075/custobar) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | nl | | | nl-BE | | ----- ## Structured Data