Who Uses Kartra?

From Solopreneur to Enterprise companies looking for an all-inclusive marketing platform.

What Is Kartra?

The Ridiculously Easy Way To Build Your Entire Online Business Fast (Without Hiring A Team Of Developers, Web Designers, or Systems Integrators).

Kartra really isn't just another all-in-one miracle platform; it's a marketing tool that works for you. Kartra comes loaded with professionally-designed templates, expert-written copy, detailed 360-degree analytics, a powerful autoresponder, affiliate management, built-in checkout, and so much more.

Kartra Details

Genesis Digital

https://www.genesisdigital.co

Founded 2013

Fully automated follow-up
Easy to Use Emails
Drag & Drop Page Building
Videos with Embedded CTAs
Flexible Checkouts
Kartra video
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Kartra pricing overview

See pricing plans

Kartra does not have a free version. Kartra paid version starts at USD 79.00/month.


Starting Price

USD 79.00/month See pricing details

Pricing Details

Visit https://home.kartra.com/ for pricing details.

Free Version

No

Kartra deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Deployment

  • Cloud, SaaS, Web-based

Training

  • Live Online
  • Webinars
  • Documentation
  • Videos

Kartra Features

  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Affiliate Management
  • Alerts/Notifications
  • Banner Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Commission Management
  • Contact Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Discount Management
  • Electronic Payments
  • Email Marketing
  • Email Templates
  • Email/Online
  • Fraud Detection
  • Geotargeting
  • Lead Generation
  • Monitoring
  • Multi Level Marketing (MLM)
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multi-Language
  • Performance Metrics
  • Promotions Management
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Social Media Integration
  • Social Promotion
  • Third Party Integrations
  • User Management
  • Visual Analytics

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  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Contact Database
  • Contact Management
  • Customer Segmentation
  • Customer Surveys
  • Customisable Branding
  • Customisable Forms
  • Customizable Fields
  • Customizable Templates
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mailing List Management
  • Mobile Optimized Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real Time Analytics
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Web Forms

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  • Campaign Segmentation
  • Contact Management
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Forms
  • Customizable Fields
  • Customizable Templates
  • Customization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Form Builder
  • Forms Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Multi-Channel Marketing
  • Publishing Options
  • Real Time Analytics
  • Real Time Editing
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive
  • SEO Management
  • Social Media Integration
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Web Forms
  • Website Management
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  • Campaign Segmentation
  • Chat/Messaging
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  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Forms Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Database Integration
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • Multi-Campaign
  • Multi-Channel Marketing
  • Pipeline Management
  • Prospecting Tools
  • Real Time Notifications
  • Reporting & Statistics
  • Search/Filter
  • Social Media Integration
  • Template Management
  • Third Party Integrations
  • Visitor Tracking
  • Web Forms

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  • Customer Database
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  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Document Storage
  • Drag & Drop
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Forecasting
  • Interaction Tracking
  • Interaction Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Monitoring
  • Opportunity Management
  • Pipeline Management
  • Pipeline Reports
  • Prospecting Tools
  • Real Time Data
  • Real Time Notifications
  • Reminders
  • Reporting & Statistics
  • Sales Forecasting
  • Sales Reports
  • Sales Trend Analysis
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  • Chat/Messaging
  • Click Tracking
  • Contact Database
  • Contact Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Fields
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Multi-Campaign
  • Multi-Channel Marketing
  • Performance Metrics
  • Personalization
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  • Conversion Tracking
  • Customer Database
  • Customisable Branding
  • Customisable CTAs
  • Customisable Forms
  • Customization
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Distribution
  • Email Marketing
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Marketing Calendar
  • Mobile Access
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multivariate Testing
  • Real Time Data
  • SMS Marketing Managment
  • Sales Analytics
  • Search Marketing
  • Segmentation
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  • Social Promotion
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  • Customizable Fields
  • Customizable Scoring
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  • Document Storage
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  • Reminders
  • Reporting & Statistics
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  • Customisable Branding
  • Customisable Forms
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Data Synchronization
  • Discount Management
  • Drag & Drop
  • Electronic Payments
  • Email Marketing
  • Email Templates
  • Inventory Control
  • Inventory Management
  • Inventory Tracking
  • Invoice Management
  • Multi-Channel Management
  • Multi-Currency
  • Multi-Location
  • Order Management
  • Order Tracking
  • Product Catalog
  • Product Configurator
  • Product Ratings / Reviews
  • Promotions Management
  • Real Time Data
  • Refund Management
  • Reporting & Statistics
  • Returns Management
  • SEO Management
  • SSL Security
  • Sales Orders
  • Sales Trend Analysis
  • Shipping Management
  • Shopping Cart
  • Social Media Integration
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  • Tax Management
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  • Customisable Branding
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  • Discount Management
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  • Inventory Management
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  • Mobile Access
  • Multi-Channel Management
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  • Multi-Currency
  • Multi-Location
  • Multi-Store
  • Order Management
  • Order Processing
  • Order Tracking
  • Product Data Management
  • Promotions Management
  • Purchase Order Management
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Kartra Reviews

Read all reviews

Overall rating

4.5/5

Average score

Ease of Use 4
Customer Service 4.1
Features 4.3
Value for Money 4.5

Review software

Share your experiences with other software buyers.

Write a Review!
André V.
Writer
E-Learning, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    5 /5
  • Ease of Use
    3 /5
  • Features & Functionality
    5 /5
  • Customer Support
    4 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 01/05/2019

"Automations, Great Templates and Features"

Comments: Kartra is in the game for professionals. Is robust, with massive pro features and constant contact with users developimg new features as we need it and go forward.

Pros: Extremely easy to setup your entirely business and starting list and nurture your leads. Great graphics and video trainnings. Support always responsive. The email sequence builder is a plus

Cons: The integration in between Kartra and Webinarjam is a crap, this is the only bad point and strange as these two groups are brothers.

  • Reviewer Source 
  • Reviewed on 01/05/2019
Dana R.
Creative Director
Online Media, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    4 /5
  • Ease of Use
    2 /5
  • Features & Functionality
    4 /5
  • Customer Support
    4 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 22/11/2019

"So, So Good But Lacks In The User-Friendly Department"

Comments: I no longer use Kartra but when I did, the best thing I found was the fact that it was all-in-one. I really liked being able to login to one platform and it was all there, even analytics and in-depth reports based on product, emails, link tracking, etc. It truly was full-service.

Pros: There are a lot of things to like about Kartra, specifically the absolute all-in-one platform they have. It goes far beyond just designing a website/landing page or sending an email. They cover all the bases - from websites, landing pages, email marketing/automation with sequences and tagging, funnels, simple e-commerce, digital downloads, membership sites, help desk, scheduling, forms, affiliates and now an agency solution. If you'd like to consolidate the many platforms you use, Kartra can handle 95% of everything you throw at it. Their support group on Facebook is second to none. They truly care about their people and it shows; it's like a family.

Cons: Learning the platform was a long, complicated process. They have people lined up that will help "onboard" you and while that's extremely helpful and effective, I think it's always beneficial to know your platform inside and out so you can make necessary changes as needed and not have to depend on the support team, or others. Because of the complexity, there's a time-consuming process you'll have to undertake before you can "go live". I mean, it makes sense due to the fullness and depth of their platform, just be sure to go into it knowing: (1), the trial is not nearly long enough to know if it's a right fit for your business, and (2), it'll take time to setup your workflows and make sense of how everything is integrated, and (3), host your videos elsewhere or you'll get eaten alive in bandwith overcharges. Kartra has what they call Kartraverse, which is like a step-by-step training course on how to use their platform. It's superb and very informative; however, it's still in its infancy and you have to wait until they create the next lesson before you can do in-depth with whatever topic they decide, and that was often frustrating. With that said, however, they also do a lot of webinars that are in-depth and full of insight, but sitting through a webinar to find one answer is a bit defeating when you're in a hurry or just not really sure what exactly you're even looking for. Their documentation leaves a little to be needed, however.

  • Reviewer Source 
  • Reviewed on 22/11/2019
Amanda V.
Owner
E-Learning, Self Employed
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 18/02/2021

"Kartra Literally Saved My Business!"

Comments: I've been using Kartra since when it first launched in Beta and I am so impressed with all the changes and improvements! For years I struggled to get my websites to talk to my payment processor to talk to my membership sites, to talk to my affiliate platform, to talk to my email communications, and so on. Using Kartra save me hours of time plus the amount of stress that I no longer have to deal with. I don't even have to do any coding anymore! (if you love coding, don't worry, Kartra lets you access the back office to add in your own coding, but honestly your time is better spent promoting your website not building it!)

Pros: What I love most about Kartra is that it includes all the pieces of my online business that for years I struggled getting each piece to talk to eachother! (ie. Kartra has email communications, webpages, products, sales kart, help desk, affiliate tracking, and so much more!)

Cons: The cost. But honestly, as expensive as it is monthly, it's a heck of a lot more expensive to use all of these platforms separately and then to get them to actually talk to each other!

  • Reviewer Source 
  • Reviewed on 18/02/2021
Carly W.
Director
Design, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    3 /5
  • Ease of Use
    3 /5
  • Features & Functionality
    3 /5
  • Customer Support
    2 /5
  • Value for Money
    3 /5
  • Likelihood to Recommend
    6/10
  • Reviewer Source 
  • Reviewed on 09/04/2020

"We've outgrown Kartra and discovered frustrating features"

Comments: As above really, it was good to get started on but we now find it very frustrating and has limited features, particularly in the membership. We are now moving to Wordpress and Active Campaign.

Pros: We can hold our membership on here and our funnel steps
A good starter package for companies who are starting out with funnels/membership etc

Cons: Limited analytics for membership and sales stats, would like to see much more detail so we can work out cancellation, retention rates much easier and churn rate.
Having to contact kartra to whitelist emails instead of been able to make a simple change
Customer service can take days to get back to you in which time we generally loose the new customers that have just signed up, I'd expect a few hours turn around for the amount we are paying.
The membership feature is extremely basic, for example, we need to be able to restrict content based on someones join date as we release new products every month which can be downloaded instantly
Integrations with other systems are limited
The email templates and builder is poor aesthetically
Membership customers can delete their own account, meaning their payments stay active, also if they raise a chargeback we have no history to dispute it - this should be an admin feature
We should have access to log in IP address for members
Page load speed is very slow
The forms can be integrated on wordpress sites but we cannot customise the look of the form
We need more of a CRM system and this doesn't have the features
We can't see email threads in the contacts which is frustrating, Active campaign have this feature which we like

  • Reviewer Source 
  • Reviewed on 09/04/2020
Greg W.
CEO
Computer Software, 11-50 Employees
Used the Software for: 1+ year
  • Overall Rating
    4 /5
  • Ease of Use
    3 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 29/12/2020

"Kartra compared to Infusionsoft"

Comments: It has been a great experience and it is one of the industry leaders in my opinion.

Pros: The user interface is very unique and once you figure it out and get used to it is is very easy to create systems and marekting automation.

Cons: There email editor needs some help and their spell check does not work with right mouse for me.

  • Reviewer Source 
  • Reviewed on 29/12/2020