--- description: Learn more about WhatsApp price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: WhatsApp Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Customer Communications Management Software](/directory/31002/customer-communications-management/software) > [WhatsApp](/software/180345/whatsapp) # WhatsApp Canonical: https://www.capterra.com.au/software/180345/whatsapp Page: 1 / 659\ Next: [Next page](https://www.capterra.com.au/software/180345/whatsapp?page=2) > WhatsApp helps businesses engage customers, boost sales, and enhance service through direct communication. > > Verdict: Rated **4.7/5** by 16448 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses WhatsApp? WhatsApp is used by customer service departments, marketing teams, sales organizations, e-commerce companies, banks, retailers, and businesses seeking to engage customers at scale. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 16448 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: WhatsApp - **Location**: Menlo Park, US ## Commercial Context - **Pricing model**: Per Feature (Free version available) - **Pricing Details**: WhatsApp is available free of cost. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: United States ## Features - Activity Dashboard - Audio Calls - Autoresponders - CRM - Chat/Messaging - Collaboration Tools - Interaction Tracking - Mobile Access - Multi-Channel Communication - Personalization - Real-time Consumer-facing Chat - Search/Filter - Third-Party Integrations - Video Conferencing ## Integrations (13 total) - Bitrix24 - Facebook Apps and Tabs - Freshdesk - Hootsuite - HubSpot CRM - Instagram - Meta for Business - MightyCall - Odoo - Shopify - Telegram - Twilio - Zendesk Suite ## Support Options - Email/Help Desk - FAQs/Forum - Chat ## Category - [Customer Communications Management Software](https://www.capterra.com.au/directory/31002/customer-communications-management/software) ## Related Categories - [Customer Communications Management Software](https://www.capterra.com.au/directory/31002/customer-communications-management/software) - [Team Communication Software](https://www.capterra.com.au/directory/31033/team-communication/software) - [Live Chat Software](https://www.capterra.com.au/directory/30797/live-chat/software) ## Alternatives 1. [Slack](https://www.capterra.com.au/software/135003/slack) — 4.7/5 (24185 reviews) 2. [LiveChat](https://www.capterra.com.au/software/62194/livechat) — 4.6/5 (1727 reviews) 3. [LiveAgent](https://www.capterra.com.au/software/102188/liveagent) — 4.7/5 (1787 reviews) 4. [Text Request](https://www.capterra.com.au/software/167015/text-request) — 4.6/5 (1193 reviews) 5. [Tidio](https://www.capterra.com.au/software/144040/tidio-chat) — 4.7/5 (590 reviews) ## Reviews ### "Quick Team Communication" — 5.0/5 > **Anaïs** | *11 August 2026* | Management Consulting | Recommendation rating: 10.0/10 > > **Pros**: WhatsApp is very handy for communicating quickly with colleagues and sharing files or information. Calls and messages make it easy to stay in touch on a daily basis. > > **Cons**: For professional use, the many notifications can sometimes become annoying. Managing conversations can also be less convenient when there are lots of messages. ----- ### "WhatsApp Experience" — 5.0/5 > **Gillian** | *20 August 2026* | Health, Wellness & Fitness | Recommendation rating: 10.0/10 > > **Pros**: Having it installed on my PC makes a big difference in daily use. WhatsApp has always been WhatsApp, a useful tool for chatting and video/audio calls. > > **Cons**: I’m very happy using it though it could be even better without sponsored stories and multiple channels. ----- ### "WhatsApp Review" — 5.0/5 > **Bien** | *23 May 2025* | Food Production | Recommendation rating: 10.0/10 > > **Pros**: The Whatspp application is easy to navigate, making it accessible for users of all ages may it be adults or teens. > > **Cons**: Despite end-to-end encryption, there are worries about data sharing with Facebook and potential unauthorized access > > The Whatsapp application is intuitive and easy to navigate, making it accessible for a wide range of users. ----- ### "WhatsApp is reliable and easy" — 5.0/5 > **Saisha** | *22 November 2025* | Law Practice | Recommendation rating: 7.0/10 > > **Pros**: The ability to communicate with my family and friends, even those that live internationally. This can be done through video calls, audio calls and messages which are very easy to use even for those from that are not technologically advanced. > > **Cons**: When you are low on storage, WhatsApp can fail to open whilst other similar applications don't have that problem. I also don't like the 'forwarded many times' caption for content shared as it makes the forwarded content feel a lot less personal. > > My overall experience with WhatsApp has been really positive. It provides a reliable channel for communication and is widely used enough to facillitate communication with many different people. ----- ### "Easy Team Communication" — 5.0/5 > **Emma** | *1 July 2026* | Consumer Services | Recommendation rating: 10.0/10 > > **Pros**: A fast and accessible communication tool, widely used by teams. Even with a large community for a successful collaboration. > > **Cons**: Not really suited for structured professional communication, and the notification management is too overwhelming for me. ----- Page: 1 / 659\ Next: [Next page](https://www.capterra.com.au/software/180345/whatsapp?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/180345/whatsapp) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data