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Twilio
What Is Twilio?
Twilio is the world's leading cloud communications platform that enables businesses to build, scale, and operate their own customized communication solutions. Its flexible platform, powerful tools, and global infrastructure make it easy for businesses to create customized solutions that meet their unique needs and help them connect with customers in a meaningful way.
Who Uses Twilio?
Businesses of all sizes that need cloud communication solutions in over 180 different countries.
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Reviews of Twilio
Alternatives Considered:
Can do everything, for all businesses but with a steep learning curve...
Comments: Twilio handles all the inbound calls for my website. I ported a vanity 800 number from a another provider to Twilio and after a quite lengthy setup process that involved lots of customer service calls it was up and running. After that you can pretty much leave it or do some minor changes relatively easy. Now when customers call they can choose from an option tree to troubleshoot their issue or they can choose to talk to an agent (me) and if it's during business hours the call gets forwarded to my cell, if outside of business hours they get my voicemail. Works great! I also have it embedded in my website for a chat option that more people actually use.
Pros:
Twilio has every option under the sun, there's nothing call center related that they can't do for you. You could set up automated systems to perform mundane tasks for you, record and inscribe all your calls and even have a call center set up to help troubleshoot issues and direct calls. You can get add-ons from GitHub, integrate into your website especially Shopify and answer calls with a number that you can bring with you or they provide straight to your cell phone. We're talking local numbers and 800 numbers even though you may have to pay extra.
Cons:
Very steep learning curve. There are so many options and so many ways to use this service including third party apps that you could get confused quite easily. Also their 2FA process is tedious which if you're not careful could result in you losing your number.
First class SMS API Platform for developers
Comments: I have been using Twilio for three years. Actually this is a very suitable Platform for SMS. This is the Platform I recommend to all my clients.
Pros:
I am Ajay Full Stack Developer. Basically I'm using Twilio for SMS. Two things motivate me to use Twilio one is, compare to other SMS Platform it's very easy to get the payed API Key and and minimum of code. Second thing is, They provide very good costumer care support.
Cons:
Features wise no drawbacks in Twilio but compare to other platform littlie bit more cost.
Good features, but terrible support service
Comments: Twilio: good features, terrible support service! Pray you never need their support! I opened a ticket almost a week ago asking for a simple thing: deactivate 2FA to be able to migrate the WhatsApp Business Account (WABA). Until today, they haven't resolved it. They take a long time to respond and send stupid questions. So far, they haven't done what I asked. I'll miss a perfect time to migrate because of them.
Pros:
Telephone number, WhatsApp Sender, and SMS with a good API integration.
Cons:
The support service is terrible. There is no chat support for all customers (you have to pay for this support type in addition to the contracted service). The ticket response time lasts an average of 24 hours. If it's an important issue your company will suffer the consequences. I opened a simple ticket asking to turn off 2FA on my account to migrate the WhatsApp Business Account (WABA). It has been almost a week of messages exchanged and passed from one team to another without any solution to the case.
Critical tool for marketing ops, but not easy to set up
Pros:
It's a solution to purchase and use numbers, and it's critical for our marketing ops
Cons:
Not super easy or intuitive to set up the first time
Alternatives Considered:
Great Service, for experienced users
Comments: The experience has been really good over the years, we don’t see ourselves switching to another service anytime soon.
Pros:
It works really well, they are good at making sure users are compliant with relevant regulations.
Cons:
Customer service is slow, their system is not the friendliest.
Alternatives Considered:
Customer support is dificult to reach and unresponsive
Comments: We have been a SendGrid customer for about 7 months. We use the service to handle the transactional emails from our website. We have been satisfied with that service and decided to also use them for our marketing campaigns On September 30th we exported our MailChimp contacts and cleaned up the data. On October we upgraded our SendGrid plan to Basic 50k, contacted SendGrid support, informed them what we were doing and asked about the use of Tags. We then imported 47k contacts, prepared a time sensitive single send marketing piece which we released on October 2nd to our complete contact list. SendGrid shut down the campaign, disabled the links in the 13k emails that had been sent, making them useless, and suspended our account. We have been unable to reach SendGrid to resolve this. This action, and lack of it by Twillo/SendGrid has significantly impacted our business as the campaign was in support of a live continuing education course scheduled for Tuesday 10/3. At this point we are trying to salvage what we can by moving to another marketing service.
Pros:
We were migrating our email marketing from MailChimp to Twillo's SendGrid. Relative to MailChimp we found SendGrid's email design tool to be more flexible and easier to use
Cons:
Customer support: Two issues1 -Customer support is difficult to access. The support phone number listed on Google is disconnected, there is no chat, "Contact support" on the website requires the user to fill in a text box labeled "Tell us your issue." We've tried this multiple times only to get an error message: "There was an error retrieving results for your query. Please try again." We've managed to get multiple messages to SendGrid Support by responding to previous support ticket emails. I see some one at SendGrid has deleted all but one of these. Obviously someone knows we have an urgent issue but no response and it has been over 18 hours since our first request for support. 2. When we informed Customer support that we were migrating our marketing champagne from Mail Chimp to SendGrid they failed to inform us about the possibility of the automated account suspension we have encountered, and how to avoid it .
Alternatives Considered:
Very useful but getting more and more expensive
Comments: You have to build your own interface to use the Twilio API. Or pay for a software that can use the API, which is easier and cheaper. The Twilio interface only allows you to monitor usage, create reports, billing management, and program IVR. It doesn't provide an interface for your sales team to use.
Pros:
I like how complete it is and all the API possibilities. You can achieve so much if you know what you're doing. You can create a call center and monitor everything, including recordings. SMS marketing, ringless voicemail, etc..
Cons:
As you scale, it gets very expensive (no discounts at all for loyalty). Zapier is losing its market share to Make, Pipedream, and Pabbly. Soon the same will happen to Twilio.
Alternatives Considered:
Great APIs, terrible customer support and sales
Pros:
Twilio is generally easy to set up and manage, their APIs are generally well-documented. The developer parts of the company that don't involve human interaction seem to be good. It is the backbone of a lot of our core company infrastructure.
Cons:
The (now terminated) salesperson we originally worked with was very helpful at the beginning and even roped in engineers to have discussions with us. They poorly explained the contract and even made promises that were not true. After we inked a volume deal with them, the support from sales became practically non-existent. The salesperson locked us into a contract.We were able to get a refund and have the contract terminated, although the refund process took months and lots of book and forth.
Alternatives Considered:
Egypt
Comments: I benefited a lot from the application, as it provided me with many functions and capabilities that helped me greatly in performing the work and presented it to me smoothly, quickly and concisely in one place, many benefits in the success of the work and the communication process, I was able to see the workflow, control it and follow it up, and I solved Many of the problems with the application that some employees made with some customers, and I dealt with these problems quickly and amicably. I realized many facts and reached many information and benefits..
Pros:
I found many advantages of making voice calls and sending text messages through the application and using them in the performance of the company's work, so that the application has become an indispensable main reference in life Daily and practical, I found integration in job performance in a very large way and it provided me with many things and benefits in performing work and controlling it, communicating with customers, suppliers and employees, monitoring them and their performance, knowing the desires and needs of customers, voice mail service, call recording, and many, many features in this application .
Cons:
It has an easy, simple, practical interface that all groups can use and benefit from in a smooth and uncomplicated manner. It has advantages when the internet is cut off or the network is weak. I found integration in the performance of the current practical work and doing it to the fullest by means of this application, but it contains something that I think it lacks, which is the support of the Arabic language Some customers face a problem because of the availability of the language only, and we hope that the application will pay attention to this point and focus on it.
Great Option for Business Phone/Text
Pros:
Loved the ease of use and set up of a fully functioning business phone/text/voice mail system.
Cons:
Compliance with SMS was a bit difficult to understand.
Twilio Has Been a Reliable Cloud Communications and SMS Marketing Software
Pros:
This marketing and communications software has been easy to use and reliable. Twilio is so accurate.
Cons:
Twilio is flawless. It makes SMS marketing efficient.
Twilio Has Been So Reliable for SMS Marketing
Pros:
For proper SMS marketing, Twilio has been so reliable. Twilio has been so accurate to use.
Cons:
I have zero cons for Twilio. Twilio is reliable.
Best of the best
Pros:
Twilio is simply the most compatible SMS platform out there and basically a ''must-have'' for a lot of businesses.
Cons:
It is not as user friendly as other platforms and it requires somewhat technical knowledged to set it up and deploy.
Trillion is a Great Integration for Sales Professionals!
Comments: Overall I had a great experience with Twilio. As a salsa professional, it checked all of the boxes for my team and I. We could record calls with ease, received awesome call quality, and made our lives very easy.
Pros:
I really liked how we could call off of our work laptops and have the same quality as my cell phone. This allowed me to have the client data in front of me without worrying about my phone!
Cons:
I have no complaints about Twilio! It was a great service.
Could be really great, and it sounds great, but its really not
Comments: Twilio is a disaster of a product, and I would never ever use it again, it randomly stopped working and I got a Forbidden error that really had no documentation to explain why it was happening. When I contacted customer support they told me that it was because Twilio no longer offered email verification for free users. Well, they could have at least sent an email out telling everyone that. I would be forced to buy their tiered plan, switch services, or set up my own verification which sucks but at least tell your users that you're making these changes right?
Pros:
It had a high number of emails you could send for free every day
Cons:
They had a sprawling system that required like four api keys just to set up and integration between multiple products with little to no to innacurate documentation. First you have to have a SendGrid account and set up an API Key (first key in .env) , then you have to make an email template which is very hard to do because they have a lot of bugs with that whole system and its rather confusing as well, especially in regards to trying to actually write your own code for how it looks . Then you go to Twilio and get your Auth Token (second .env) and create a Service that has its own token (third .env) , then you integrate that with your sendGrid Template and I forgot where exatly but there some fourth token you need. It's ridiculously complicated and poorly set up, and the documentation doesn't really tell you how to code it, the page that tells you how to send emails has code examples for sending text messages so that's unhelpful. It took me several hours to figure out how it all works and get it set up for automatic emailing. When I switched to Courier it took my literally 15 minutes to do the exact same thing. They had great documentation, a wonderful easy to use website, and just one API key. Don't use Twilio, it's trash, try Courier.
If I could give 0 I would
Comments: We were scammed with sms fraud to the tune of 2000USD. Eventually they refunded us. However 2 months later they canceled our account because of a bank charge back which we had cancelled. They basically threw our business under the bus. No one could sign up to our service for days. If you want to lose your clients and damage your business use twilio.
Pros:
Nothing, they will through your business under the bus.
Cons:
Highly unprofessional and don’t care about your business.
Nice for SMS/MMS, WhatsApp is frustrating
Pros:
Number creation and management is nice and easy. Logging is good, and APIs are top tier.
Cons:
Channel breadth is a real issue. Texting and WhatsApp are all that's there. The WA integration was pretty frustrating. Simple tasks, like getting updates on number quality or template quality scores had to be done via support ticket.
Amazing and the best at the services they provide
Pros:
We use a lot of channels for marketing and sms is one of the best with the response rate from platform users. Twilio makes it easier to send sms and manage. The features can be overwhelming at time but that's what makes the platform good.
Cons:
Navigating the platform can be an hassle and this is a big setback. The customer service can be stressful at time, with the long waiting time to get a problem fixed.
Twilio in Recruitment
Comments: It does the job and is able to send messages to our candidates now that we have this set up. However, communication from Twilio itself hasn't been very clear and we would have preferred more available support in the early stages. The fact that this is already linked with our ATS so we don't have to add additional API has been hugely beneficial and a bit time saver for us.
Pros:
Ability to link this to our ATS, enabling us to set up automated messages via Twilio
Cons:
When trying to set Twilio up and getting a better understanding of its features I submitted several support requests that were unanswered or support staff didn't get in touch at the agreed time for a call. In the end we worked this out by linking un with the partner agency that supply our ATS as they already had an understanding of Twilio
Twilio Review
Comments: Good platform overall
Pros:
Some of the advantages of using Twilio were:1. The first 2000 contacts are free of cost. This makes it pocket-friendly and also helps to try out a smaller-scale pilot run. 2. It helps companies connect and make meaningful relationships with users internationally. 3. Setting up the platform is extremely easy. The transition of a user to set up the platform and start using is relatively quick and smooth. It was quite easy to integrate wth other platforms and apps as well. 4. It was very useful as we used it for IVR - both nationally and internationally for our clientele. 5. It is quite reliable because a lot of huge MNCs use Twilio like Uber, AirBnB, Reddit., Lyft, etc.
Cons:
There are a few things that could have been better about the platform:1. Since the organization is growing and is quite large, during the integration of the platform, we did need some support and assistance from their team. They did respond but it did take a while, the process was slightly slower than expected. 2. Once you scale, you would ofcourse require to send more messages with increased customisation to enhance the customer UX. I presume that this would begin to be an expensive option in due course of time and we may need to switch to a cheaper alternative.
Why use Twilio?
Comments: Twilio has been great when sending message to our customers.
Pros:
We use Twilio for sending a message to our customers that their order are ready so they would know its time to pay.
Cons:
none so far and hopefully not in the future
Integrated Text / Voice Contact
Comments: Really useful in speeding up the communication process
Pros:
Being able to use it within a CRM which records the action and no need to duplicate records.
Cons:
Scrolling down a text is difficult as the window is too small in the CRM to see the whole message
Highly reliable SMS solutions, best in class API.
Comments: Years and years of rock solid deliverability at multiple companies. An API that developers know and are able to build features against very quickly.
Pros:
The API is solid, it is easy to hire developers who are familiar or even experts with the API. SMS delivery is reliable and easy to troubleshoot when things go wrong.
Cons:
Market is crowded and Twilio has many competitors that are much cheaper. However Twilio's API is still a competitive advantage enough using it for.
Twilio is a cloud-based communication platform that offers APIs, developer tools, and SDKs.
Pros:
Twilio software, including its user-friendly interface, thorough documentation, and adaptable communication features. Twilio's API-centric approach and tools catered to developers are also praised for enabling businesses to personalize and expand their communication channels seamlessly. Moreover, Twilio's dependable service and outstanding customer support are commended by users.
Cons:
Twilio software could be enhanced, such as its pricing model, limited analytics functionalities, and complex configuration process for certain features. Some users have also reported encountering occasional technical problems and errors while using the software. Furthermore, some users have found the learning curve for utilizing the more advanced features of the software to be challenging.
Easy Integration, Flexible Communication, but High Cost
Pros:
Twilio is incredibly easy to integrate into my applications. With its simple APIs, I was able to add messaging, voice, and video functionality without complex coding or infrastructure setup. The wide range of communication channels provided by Twilio gives me flexibility in engaging with my users globally.
Cons:
Twilio's pricing can be a bit confusing, and I have to be mindful of costs. Additionally, while the documentation is generally helpful, it can sometimes be challenging to find specific information quickly. Simplified pricing and improved documentation would enhance the overall experience.