--- description: Learn more about Google Analytics 360 price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Google Analytics 360 Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Web Analytics Tools](/directory/30073/web-analytics/software) > [Google Analytics 360](/software/177042/google-analytics) # Google Analytics 360 Canonical: https://www.capterra.com.au/software/177042/google-analytics Page: 1 / 325\ Next: [Next page](https://www.capterra.com.au/software/177042/google-analytics?page=2) > Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions. > > Verdict: Rated **4.7/5** by 8101 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Google Analytics 360? Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 8101 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Google ## Commercial Context - **Pricing model**: (Free version available) - **Pricing Details**: Available from 1.3 million Yen per month. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile) - **Supported Languages**: Arabic, Brazilian Portuguese, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antarctica, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus and 229 more ## Features - API - Access Controls/Permissions - Activity Dashboard - Ad hoc Reporting - Alerts/Notifications - Augmented Analytics - Campaign Tracking - Collaboration Tools - Conversion Tracking - Customer Database - Customer Segmentation - Customisable Dashboard - Customizable Reports - Dashboard - Dashboard Creation - Data Aggregation - Data Capture and Transfer - Data Connectors - Data Discovery - Data Import/Export - Data Management - Data Visualization - Forecasting - Funnel Analysis - Interactive Reports - KPI Monitoring - Multiple Data Sources - Performance Metrics - Real-Time Analytics - Real-Time Data - Real-Time Reporting - Reporting & Statistics - Reporting/Analytics - Search/Filter - Third-Party Integrations - Time on Site Tracking - Usage Tracking/Analytics - User Interaction Tracking - Website Analytics - Widgets ## Integrations (5 total) - Google Ads - Google Search Console - Google Tag Manager 360 - Shopify - WordPress ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [Web Analytics Tools](https://www.capterra.com.au/directory/30073/web-analytics/software) ## Related Categories - [Web Analytics Tools](https://www.capterra.com.au/directory/30073/web-analytics/software) - [Reporting Tools](https://www.capterra.com.au/directory/30053/reporting/software) - [Product Analytics Tools](https://www.capterra.com.au/directory/32915/product-analytics/software) - [Dashboard Software](https://www.capterra.com.au/directory/30839/dashboard/software) - [Data Visualisation Tools](https://www.capterra.com.au/directory/30696/data-visualization/software) ## Alternatives 1. [SEO PowerSuite](https://www.capterra.com.au/software/127616/seo-powersuite) — 4.5/5 (382 reviews) 2. [Similarweb](https://www.capterra.com.au/software/148472/similarweb-pro) — 4.6/5 (261 reviews) 3. [Semrush](https://www.capterra.com.au/software/151962/semrush) — 4.6/5 (2325 reviews) 4. [Looker](https://www.capterra.com.au/software/169053/looker) — 4.5/5 (285 reviews) 5. [Ahrefs](https://www.capterra.com.au/software/176340/ahrefs) — 4.7/5 (585 reviews) ## Reviews ### "Powerful Enterprise Analytics Platform with Deep Insights" — 5.0/5 > **Sonu** | *18 May 2026* | Consumer Goods | Recommendation rating: 10.0/10 > > **Pros**: Google Analytics 360 provides extremely detailed data analysis and reporting capabilities for businesses managing multiple websites and digital channels. The dashboards, graphs, and charts are highly customizable and make it easier to identify trends, customer behavior, and marketing performance. Integration with other Google products like Google Ads and BigQuery is a major advantage, especially for enterprise-level reporting and attribution analysis. The platform also offers strong scalability and handles large volumes of traffic data very efficiently. Once configured properly, it becomes a central source of truth for website performance and user engagement metrics. > > **Cons**: The learning curve can be steep for new users, especially when setting up advanced tracking, events, and custom reports. Some areas of the interface can feel overly technical, and configuration errors may impact reporting accuracy if not monitored carefully. Customer support is generally good, but resolving complex implementation issues can still take time. > > Overall, our experience with Google Analytics 360 has been very positive. It delivers excellent value for businesses that rely heavily on digital analytics and data-driven decision-making. The platform is particularly strong in data visualization, dashboard reporting, and advanced audience analysis. It has helped improve website management, campaign tracking, and overall business visibility by providing more accurate and actionable insights. While setup and ongoing optimization require technical knowledge, the long-term benefits in reporting, performance analysis, and strategic planning make it a worthwhile investment for growing businesses and enterprise teams. ----- ### "You’ll spent a lot of time to learn how to use it" — 4.0/5 > **Tenai** | *22 April 2025* | Internet | Recommendation rating: 9.0/10 > > **Pros**: Google Analytics allows for practical website monitoring, simple integration with WordPress and imports data like the number of page visits and time spent on each page. > > **Cons**: I'm struggling a bit with it — manipulation is hard even after YouTube tutorials, and it's difficult to find historical reporting data ----- ### "360 better than GA4" — 3.0/5 > **Sar** | *21 December 2024* | Management Consulting | Recommendation rating: 5.0/10 > > **Pros**: Pretty intuitive and easy to use good interface > > **Cons**: Configuration could be too technical to get everything right > > Pretty good much better than google analytics 4 ----- ### "Strong Platform but with Typical Google Cluttered UI" — 3.0/5 > **Angus** | *4 December 2024* | Broadcast Media | Recommendation rating: 6.0/10 > > **Pros**: I liked its very strong data segmentation capabilities, which allowed me to gain deeper insights into user behaviour and put together strategies. > > **Cons**: The UI can be very confusing at times like other google platforms such as the Google Ads platform UI. It needs work to declutter and put settings in more well thought out places. > > Overall, Google Analytics 360 has some powerful features that are a real win for businesses handling lots of data. Its help us gain some insights in crucial areas but the UI really needs some work like other google tools. ----- ### "GA 360- giving you the insight you need, when you need it" — 4.0/5 > **John** | *16 July 2026* | Management Consulting | Recommendation rating: 8.0/10 > > **Pros**: It is vital that I know not only my own, but our customer's website traffic in great detail, and GA 360 does deliver very well on that. We can get details that we just can't get easily any other way. > > **Cons**: The cost and the very steep learning curve are top of the list for looking at other platforms, but if you need the details for your organization, you very well can benefit from what you get. > > For the past year we have enjoyed the GA360 platform. It has given us a fresh perspective and insight into our customer's online behavior that we were missing before, thus helping us to tailor specific marketing campaigns on-the-fly as needed. It's sort of been a game-changer. ----- Page: 1 / 325\ Next: [Next page](https://www.capterra.com.au/software/177042/google-analytics?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/177042/google-analytics) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nb | | | nl | | | nl-BE | | | pt | | | pt-PT | | | tr | | ----- ## Structured Data