--- description: Learn more about Google Analytics 360 price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Google Analytics 360 Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Web Analytics Tools](/directory/30073/web-analytics/software) > [Google Analytics 360](/software/177042/google-analytics) # Google Analytics 360 Canonical: https://www.capterra.com.au/software/177042/google-analytics Page: 1 / 325\ Next: [Next page](https://www.capterra.com.au/software/177042/google-analytics?page=2) > Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions. > > Verdict: Rated **4.7/5** by 8089 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Google Analytics 360? Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 8089 Reviews | | Ease of Use | 4.2/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Google ## Commercial Context - **Pricing model**: (Free version available) - **Pricing Details**: Available from 1.3 million Yen per month. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile) - **Supported Languages**: Arabic, Brazilian Portuguese, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antarctica, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus and 229 more ## Features - API - Access Controls/Permissions - Activity Dashboard - Ad hoc Reporting - Alerts/Notifications - Augmented Analytics - Campaign Tracking - Collaboration Tools - Conversion Tracking - Customer Database - Customer Segmentation - Customisable Dashboard - Customizable Reports - Dashboard - Dashboard Creation - Data Aggregation - Data Capture and Transfer - Data Connectors - Data Discovery - Data Import/Export - Data Management - Data Visualization - Forecasting - Funnel Analysis - Interactive Reports - KPI Monitoring - Multiple Data Sources - Performance Metrics - Real-Time Analytics - Real-Time Data - Real-Time Reporting - Reporting & Statistics - Reporting/Analytics - Search/Filter - Third-Party Integrations - Time on Site Tracking - Usage Tracking/Analytics - User Interaction Tracking - Website Analytics - Widgets ## Integrations (5 total) - Google Ads - Google Search Console - Google Tag Manager 360 - Shopify - WordPress ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [Web Analytics Tools](https://www.capterra.com.au/directory/30073/web-analytics/software) ## Related Categories - [Web Analytics Tools](https://www.capterra.com.au/directory/30073/web-analytics/software) - [Reporting Tools](https://www.capterra.com.au/directory/30053/reporting/software) - [Product Analytics Tools](https://www.capterra.com.au/directory/32915/product-analytics/software) - [Dashboard Software](https://www.capterra.com.au/directory/30839/dashboard/software) - [Data Visualisation Tools](https://www.capterra.com.au/directory/30696/data-visualization/software) ## Alternatives 1. [Semrush](https://www.capterra.com.au/software/151962/semrush) — 4.6/5 (2316 reviews) 2. [Similarweb](https://www.capterra.com.au/software/148472/similarweb-pro) — 4.6/5 (251 reviews) 3. [Looker](https://www.capterra.com.au/software/169053/looker) — 4.5/5 (282 reviews) 4. [Adobe Analytics](https://www.capterra.com.au/software/169942/adobe-analytics) — 4.5/5 (236 reviews) 5. [Matomo](https://www.capterra.com.au/software/182627/matomo-analytics) — 4.7/5 (62 reviews) ## Reviews ### "You’ll spent a lot of time to learn how to use it" — 4.0/5 > **Tenai** | *22 April 2025* | Internet | Recommendation rating: 9.0/10 > > **Pros**: Google Analytics allows for practical website monitoring, simple integration with WordPress and imports data like the number of page visits and time spent on each page. > > **Cons**: I'm struggling a bit with it — manipulation is hard even after YouTube tutorials, and it's difficult to find historical reporting data ----- ### "360 better than GA4" — 3.0/5 > **Sar** | *21 December 2024* | Management Consulting | Recommendation rating: 5.0/10 > > **Pros**: Pretty intuitive and easy to use good interface > > **Cons**: Configuration could be too technical to get everything right > > Pretty good much better than google analytics 4 ----- ### "Strong Platform but with Typical Google Cluttered UI" — 3.0/5 > **Angus** | *4 December 2024* | Broadcast Media | Recommendation rating: 6.0/10 > > **Pros**: I liked its very strong data segmentation capabilities, which allowed me to gain deeper insights into user behaviour and put together strategies. > > **Cons**: The UI can be very confusing at times like other google platforms such as the Google Ads platform UI. It needs work to declutter and put settings in more well thought out places. > > Overall, Google Analytics 360 has some powerful features that are a real win for businesses handling lots of data. Its help us gain some insights in crucial areas but the UI really needs some work like other google tools. ----- ### "Google Analytics 360 is a gem that provides accurate a professional business insights." — 5.0/5 > **Isabelle** | *25 July 2024* | Hospital & Health Care | Recommendation rating: 10.0/10 > > **Pros**: Google Analytics 360 has very powerful data analysis tools which provides us with very precise insights about our customers and business perfomance. Customizing Google Analytics 360 was so simple which assisted us to configure it in accordance with our needs. It has a very robust reporting tool which help us document our insights for referencing. > > **Cons**: Google Analytics 360 is efficiently good in all areas and am proud to say no dislikes experienced. > > We have been using Google Analytics 360 to analyze our business data and the experience has been so worthy. It has helped us to get our hands into very important insights that assist us in understanding our business performance as well as making informed decisions to ensure quality delivery of our services to our customers. ----- ### "The Full 360 Experience" — 5.0/5 > **Zach** | *25 February 2026* | Education Management | Recommendation rating: 8.0/10 > > **Pros**: Google Analytics 360 has allowed our organization to get richer data insights and provided a more streamlined way for data collection which helps inform our broader marketing strategies. The advanced website tracking has enabled us to dive deeper into understanding our customers and how they interact with our website. It is by far one of the most valuable tools we have when it comes to analyzing customer data. The platform itself is relatively easy to use, but can get increasingly complex if you require advanced reporting and dashboards. > > **Cons**: The user interface itself is great, but things can get a little confusing and complex if you need to set up advanced features that require customization to fit your organizations needs. This will often require additional training or support. The learning curve can be a bit longer depending on the complexity of your analytics and data reporting. > > Overall GA 360 has either met or exceeded all of our expectations in terms of features, functionality and reporting. If you're an organization that is trying to improve their data analysis and reporting Google Analytics 360 is a must-have tool. ----- Page: 1 / 325\ Next: [Next page](https://www.capterra.com.au/software/177042/google-analytics?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/177042/google-analytics) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nb | | | nl | | | nl-BE | | | pt | | | pt-PT | | | tr | | ----- ## Structured Data