--- description: Learn more about Dovetail price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Dovetail Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Qualitative Data Analysis Software](/directory/31297/qualitative-data-analysis/software) > [Dovetail](/software/174077/dovetail) # Dovetail Canonical: https://www.capterra.com.au/software/174077/dovetail Page: 1 / 5\ Next: [Next page](https://www.capterra.com.au/software/174077/dovetail?page=2) > Dovetail is the only AI-first insights hub that automatically centralizes scattered customer feedback. > > Verdict: Rated **4.6/5** by 97 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Dovetail? Primarily used by researchers, designers, and product teams, customers include Meta, Volvo, AWS, Dyson, and Deloitte. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 97 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Dovetail Research - **Location**: Sydney, Australia - **Founded**: 2017 ## Commercial Context - **Starting Price**: USD 0.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Starts at $15 / month for one user, and unlimited free viewer accounts. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Arabic, Bulgarian, Catalan, Chinese, Croatian, Czech, Danish, English, Finnish, French, German, Greek, Hindi, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish, Turkish, Vietnamese - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United States ## Features - Access Controls/Permissions - Annotations - Collaboration Tools - Dashboard - Data Import/Export - Data Visualization - Feedback Management - Multi-Channel Data Collection - Negative Feedback Management - Prioritization - Product Roadmapping - Search/Filter - Sentiment Analysis - Surveys & Feedback - Text Analysis - Trend Analysis - Usability Testing - User Research Analysis - Workflow Management ## Integrations (30 total) - Aha\! - Airtable - Asana - CMNTY Platform - Canny - Delighted - Dropbox - Evernote Teams - Feefo - Freshdesk - GitHub - Gmail - Google Analytics 360 - Google Forms - Help Scout ... and 15 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Qualitative Data Analysis Software](https://www.capterra.com.au/directory/31297/qualitative-data-analysis/software) ## Related Categories - [Qualitative Data Analysis Software](https://www.capterra.com.au/directory/31297/qualitative-data-analysis/software) - [UX Software](https://www.capterra.com.au/directory/31036/ux/software) - [User Testing Software](https://www.capterra.com.au/directory/32295/user-testing/software) - [Customer Experience Software](https://www.capterra.com.au/directory/30671/customer-experience/software) - [Market Research Software](https://www.capterra.com.au/directory/10041/market-research/software) ## Alternatives 1. [Survicate](https://www.capterra.com.au/software/132914/survicate) — 4.6/5 (99 reviews) 2. [UserWay Accessibility Widget](https://www.capterra.com.au/software/218549/userway) — 4.9/5 (333 reviews) 3. [Adobe XD](https://www.capterra.com.au/software/168423/adobe-xd) — 4.5/5 (1087 reviews) 4. [Lyssna](https://www.capterra.com.au/software/178766/usabilityhub) — 4.6/5 (88 reviews) 5. [Hotjar](https://www.capterra.com.au/software/163516/hotjar) — 4.6/5 (545 reviews) ## Reviews ### "The leading UXR qualitative analysis tool" — 5.0/5 > **Emi** | *30 October 2024* | Information Technology & Services | Recommendation rating: 9.0/10 > > **Pros**: The best part about Dovetail is how seamlessly I can curate and share user insights with stakeholders. No video editing, no downloading and uploading of video clips. I just pop the most interesting moments into my reports, into Slack (with integration support), into comments, and there they are. I'm using Dovetail for multiple hours every day. They provide a wide set of tools to look at your interview data (and now also surveys, NPS, tickets, etc), and synthesize it from a birds eye view. If you're trying to build a dynamic, ever growing repository, Magic Search is a gamechanger for finding what you need amidst the reams of data. It's largely stakeholder friendly and has definitely made some jaws drop when I've shown them how to use it. Finally, the Dovetail team itself is exceptionally responsive to feedback and has built a lovely community of research-minded folks. It's very clear that they're building based on what we're saying, and they take suggestions very seriously > > **Cons**: Pricing. Some of the features (workspace tag boards namely) that we leaned on in previous years on a Team plan (legacy) got locked behind their Business plan. It was a near 4x leap in costs to maintain parity with what we had before to maintain our existing repository structure. They've been developing many new AI-powered features that are recouping some of that value, but those are available on ALL paid plans, so it feels a bit hard to justify the shift (or at least it stung dearly as an existing customer). As a tool, Dovetail definitely has some learning curves. Stakeholders usually need significant hand-holding to learn how to leverage the tool, both as a viewer or a contributor. > > Dovetail streamlines working with qualitative data. It automates transcription. It now even has automatic meeting import. It suggests highlights. It has AI analysis tools. All of the raw data is flexible and can be arranged into interactive reports (insights) for quick building, and engaging content. This means I'm not spending time editing video clips, downloading and uploading things, or tabbing through all the interviews separately to find themes. I can look at the themes, tags, and interesting quotes from a birds eye view to catch patterns. I've built out a robust repository in Dovetail, and it's been a godsend for answering the question of "what do we know about X". Previous research is just a few clicks away instead of trying to remember what dusty archive it was stored in. Because I use a global taxonomy, I also can leverage that, filters, and magic search to get to some very nuanced questions. ----- ### "Dovetail is a game changer" — 5.0/5 > **Katie** | *23 October 2024* | Information Technology & Services | Recommendation rating: 9.0/10 > > **Pros**: The new AI feature is a game changer, allowing you to analyse at volume at lightning speed with sharp accuracy. It's accelerated the speed at which we work and we couldn't be happier. The support you get is brilliant - issues are jumped on quickly in an efficient and friendly manner. They are leaders in the field. > > **Cons**: Tag taxonomy is tricky to nail down and there could be more support for this in the tool > > A robust research repository which is very user-friendly and slick and great customer support ----- ### "Easy to interpret CX Insights" — 5.0/5 > **Richell** | *12 October 2024* | Retail | Recommendation rating: 9.0/10 > > **Pros**: It is great to use the platform for any CX insights. You do not need to analyze each data to see what the customer is telling us, dovetail is already providing that information for you. > > **Cons**: When it comes to customer insights, it will be great to get more specific insights instead of a vague or general insights. It is helpful to determine exactly what the customer needs. > > It is a great platform to use. Easy to interpret CX data. ----- ### "Great tool for storing and sharing recorded calls" — 4.0/5 > **Alex** | *24 May 2025* | Biotechnology | Recommendation rating: 8.0/10 > > **Pros**: The software's transcription and tagging features make it really easy to share with colleagues detailed information from recorded calls. > > **Cons**: The inability to limit access to a single recording from within a folder makes it challenging to collaborate when proprietary information is involved. > > Dovetail has served my team well as a central repository for recorded calls with clients. It's transcription, tagging, and sharing features really facilities collaboration. ----- ### "Your all-in-one research project repository" — 5.0/5 > **Johnny** | *16 April 2025* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: Great at capturing interviews and being a repository for research documents and plans. > > **Cons**: It's a lot up front. It could benefit from an optional in-depth tutorial to make sure the user benefits from all of the features. > > Overall it has been an excellent experience. I'm able to plan my research projects and keep everything in one place. ----- Page: 1 / 5\ Next: [Next page](https://www.capterra.com.au/software/174077/dovetail?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/174077/dovetail) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data