--- description: Learn more about Dovetail price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Dovetail Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Qualitative Data Analysis Software](/directory/31297/qualitative-data-analysis/software) > [Dovetail](/software/174077/dovetail) # Dovetail Canonical: https://www.capterra.com.au/software/174077/dovetail Page: 1 / 5\ Next: [Next page](https://www.capterra.com.au/software/174077/dovetail?page=2) > Dovetail is the only AI-first insights hub that automatically centralizes scattered customer feedback. > > Verdict: Rated **4.6/5** by 97 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Dovetail? Primarily used by researchers, designers, and product teams, customers include Meta, Volvo, AWS, Dyson, and Deloitte. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 97 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Dovetail Research - **Location**: Sydney, Australia - **Founded**: 2017 ## Commercial Context - **Starting Price**: USD 0.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Starts at $15 / month for one user, and unlimited free viewer accounts. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United States ## Features - Annotations - Collaboration Tools - Dashboard - Data Import/Export - Data Visualization - Feedback Management - Multi-Channel Data Collection - Negative Feedback Management - Prioritization - Product Roadmapping - Surveys & Feedback - Text Analysis - Usability Testing - User Research Analysis - Workflow Management ## Integrations (31 total) - Aha\! - Airtable - Asana - CMNTY Platform - Canny - Delighted - Dropbox Business - Evernote Teams - Feefo - Freshdesk - GitHub - Gmail - Google Analytics 360 - Google Forms - Help Scout ... and 16 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Qualitative Data Analysis Software](https://www.capterra.com.au/directory/31297/qualitative-data-analysis/software) ## Related Categories - [Qualitative Data Analysis Software](https://www.capterra.com.au/directory/31297/qualitative-data-analysis/software) - [UX Software](https://www.capterra.com.au/directory/31036/ux/software) - [User Testing Software](https://www.capterra.com.au/directory/32295/user-testing/software) - [Customer Experience Software](https://www.capterra.com.au/directory/30671/customer-experience/software) - [Market Research Software](https://www.capterra.com.au/directory/10041/market-research/software) ## Alternatives 1. 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The platform offers many solutions to improve the efficiency and accuracy of this process, such as automated transcripts, tags, and AI features to detect relevant quotes and help organize data. They also provide project templates so the platform is easy to use and implement. Their customer support is great and always provides helpful resources. > > **Cons**: Qualitative data analysis: While Dovetail is pretty good on this front already, they could add a few features to make this process easier. - Speakers in the transcripts are not automatically assigned. - There is no way to timestamp the notes so it's challenging to use and understand them in the context of the interview. - There is no way to write down insights as you analyze the transcript. - We need to manually add transcripts from Google Drive which is time-inefficient. - Create AI summaries and look for relevant themes with AI based on provided hypotheses we try to test during research. - Based on provided hypotheses and interview transcripts, provide assessment of how well we were able to address the hypotheses in the interview, what we can improve in the script to do it better, and notes for improvement for the facilitator. Research repository: Insights in Dovetail are not easily discoverable. - No way to tag insights, - No way to save search filters for others to use, - No way to see all research in a simple, easy to navigate view. ----- ### "From Feedback Chaos to Clarity with Dovetail" — 5.0/5 > **Thiago** | *13 October 2024* | Financial Services | Recommendation rating: 10.0/10 > > **Pros**: We’ve been using Dovetail to collect, organize, and analyze all our user interviews. Previously, managing interviews and feedback was time-consuming, but now we just upload the video, and Dovetail handles the transcription. Its AI-powered features help us quickly understand key feedback points. Recently, we connected Dovetail directly to our Zendesk, giving us real-time insights and streamlining the process even further. > > **Cons**: Honestly, we don’t have anything we dislike about Dovetail. If we had to complain about something, it’s that we wish we had discovered it sooner\! It’s made such a positive impact on our workflow that imagining how we managed without it feels like a distant memory. > > Dovetail has proven to be an essential tool for Catarse as we navigate a complete redesign and evolution of our crowdfunding platform. With a vast amount of user feedback coming in, organizing and prioritizing it could have been a daunting task. Thanks to Dovetail, we’ve been able to stay focused on what matters, ensuring we prioritize the most impactful changes. It’s been an incredible asset to our process. ----- ### "A great customer insight tool for growing enterprises" — 5.0/5 > **Christopher** | *17 October 2024* | Research | Recommendation rating: 9.0/10 > > **Pros**: - Improved Product team alignment - Customer insight retention - Project onboarding > > **Cons**: There are some quirks in the layout and design of certain functionality but these are minor overall. > > My team and I started using Dovetail early on and it's provided value from day one and has only improved. Dovetail gives my team a centralised location to store and reference our user research, ensuring data is never lost or fragmented. It has also helped to align our day-to-day product work and to onboard new team members with existing projects. The recent introduction of AI tools such as Summaries has greatly improved the rate of communication to PMs and key stakeholders ahead of final results and more formal planning. ----- ### "Best customer research analysis tool" — 5.0/5 > **Milos** | *13 October 2024* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: Dovetail has been a game changer for us when it comes to having a research repository, sharing, analysing and synthesising research notes and extracting insights from our user research interviews using Dovetail's new Ai features means we can do that in half the time it used to take us when we didn't use Dovetail. > > **Cons**: I believe they've fixed this now but managing users and distinguishing users from research participants used to be confusing > > Overall, Dovetail has saved us so much time that we used to spend on UX research which means we can now invest that time into making our products better for our customers. ----- ### "Magic features help me analyse my research with ease and enables me to spend more time using my research than managing it" — 5.0/5 > **Jess** | *12 October 2024* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: Dovetail feels like my research superpower. I easily raved about Dovetail pre-magic AI features because it was still so easy and powerful for helping me take my interviews through documentation and analysing for key insights + sharing and empowering my team with that information. And now, with new magic (AI) capabilities and where I think they are going next with the product, I am not only raving, but I am full fan-girl\!\!\! It's hard to summarise in a few sentences\! Now I can import an interview recording, click a few buttons and have summaries, highlights (using my custom tags) and shareable insights. What took me days now takes me minutes and I have more time to focus on using my research than analysing it. Getting started is also a piece of cake because they have templates you can use straight out the box and I use the google integration to quickly pull in my interviews after a google meet recording. I use Dovetail daily and it's become a staple resource from our Founders to our software engineers. > > **Cons**: Sometimes the transcribing works really well and other times it's a bit off and combines phrases from multiple speakers together in a single block. It's never been a deal breaker though because the rest of the product is so good. > > I've used Dovetail for 2 years in two different organisations. It's been an absolute gamechanger as a super stretched Product Designer who's responsible for research through to visual design and a hand full of other roles too\! Dovetail is the best tool I have as it's empowered me to empower customer research and insights into my teams, founders and engineers. You need everyone making decisions based on customer insight, not their opinions and this is the tool that helps\! ----- Page: 1 / 5\ Next: [Next page](https://www.capterra.com.au/software/174077/dovetail?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/174077/dovetail) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data