---
description: Learn more about Bloomreach price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Bloomreach Cost & Reviews - Capterra Australia 2026
---

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# Bloomreach

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> Powerful content, customer engagement, and product discovery offerings to achieve true personalization and drive unparalleled growth.
> 
> Verdict: Rated **4.8/5** by 56 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Bloomreach?

Multi-channel content delivery system that helps e-commerce businesses in retail, hospitality, manufacturing, distribution, transportation and other industries create, manage, share, and edit content.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 56 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Bloomreach
- **Location**: Mountain View, US
- **Founded**: 2009

## Commercial Context

- **Pricing model**: Other
- **Pricing Details**: Contact Bloomreach for pricing information.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise)
- **Supported Languages**: English, French, German
- **Available Countries**: Albania, Andorra, Argentina, Australia, Austria, Belarus, Belgium, Bolivia, Bosnia and Herzegovina, Brazil, Bulgaria, Canada, Chile, Colombia, Croatia, Cyprus, Czechia, Denmark, Ecuador, Estonia and 57 more

## Features

- 2-Way Messaging
- AI/Machine Learning
- API
- Access Controls/Permissions
- Alerts/Notifications
- Analytics
- Automated Responses
- Behavioral Targeting
- Campaign Scheduling
- Campaign Tracking
- Content Management
- Content Publishing Options
- Customer Database
- Customer Profiles
- Customer Segmentation
- Dashboard
- Data Capture and Transfer
- Data Synchronization
- Document Management
- Drag & Drop Editor
- Email Tracking
- Full Text Search
- Heatmaps
- Information Governance
- Keyword Tracking
- Landing Pages/Web Forms
- Marketing Automation
- Marketing Management
- Mass Texting
- Message Personalization
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Campaigns
- Multi-Channel Marketing
- Multiple Data Sources
- Performance Metrics
- Personalization
- Publish Scheduling
- Real-Time Analytics
- Recommendations
- SEO Management
- Scheduled Messaging
- Search/Filter
- Third-Party Integration
- Time on Site Tracking
- User Interaction Tracking
- Web Traffic Reporting
- Web/Mobile App Development
- Website Analytics
- Website Personalization

... and 84 more features

## Integrations (78 total)

- AWS Lambda
- Alexa
- Amazon S3
- Antavo
- Bazaarvoice
- BigCommerce
- Brevo
- Bynder
- Cloudinary
- Contentsquare
- Crisp
- Docusign
- Dropbox Business
- Ebay Magento Integration
- Elastic Path

... and 63 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)

## Category

- [AI Marketing Tools](https://www.capterra.com.au/directory/34136/ai-marketing-tools/software)

## Related Categories

- [AI Marketing Tools](https://www.capterra.com.au/directory/34136/ai-marketing-tools/software)
- [Content Management Systems](https://www.capterra.com.au/directory/10007/content-management/software)
- [Enterprise Content Management Software](https://www.capterra.com.au/directory/31079/enterprise-content-management/software)
- [Personalisation Software](https://www.capterra.com.au/directory/30965/personalization/software)
- [Digital Experience Platforms (DXP)](https://www.capterra.com.au/directory/32817/digital-experience-platforms-%28dxp%29/software)

## Alternatives

1. [Jira](https://www.capterra.com.au/software/19319/jira) — 4.4/5 (15367 reviews)
2. [Google Analytics 360](https://www.capterra.com.au/software/177042/google-analytics) — 4.7/5 (8091 reviews)
3. [monday.com](https://www.capterra.com.au/software/147657/monday-com) — 4.6/5 (6035 reviews)
4. [Wrike](https://www.capterra.com.au/software/76113/wrike) — 4.4/5 (2991 reviews)
5. [Asana](https://www.capterra.com.au/software/120550/asana-pm) — 4.5/5 (13571 reviews)

## Reviews

### "Ok email automation platform. Terrible CDP." — 4.0/5

> **Vince** | *23 December 2024* | Financial Services | Recommendation rating: 7.0/10
> 
> **Pros**: A lot of potential customization like a sandbox
> 
> **Cons**: Default and out of the shelf functionality is limited or unnecessarily complex
> 
> Ok email automation platform. Terrible CDP.

-----

### "Bloomreach - Review" — 5.0/5

> **Ivona** | *13 June 2024* | Telecommunications | Recommendation rating: 8.0/10
> 
> **Pros**: I like history of communication with our clients
> 
> **Cons**: some numbers are wrong, differences are not clear

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### "Great product that helps me do my job. Uncomplicated that doesnt require lots of resource" — 5.0/5

> **Nathan** | *12 June 2024* | Consumer Goods | Recommendation rating: 9.0/10
> 
> **Pros**: Customer view. Being able to see how our customer engage with the website and marketing comms
> 
> **Cons**: Some mixed reporting and due to multiple people being in and out of our business is means its quite a mess compared to when I've used other systems
> 
> Great and easy to use. You can work as simple of as complex as you want to

-----

### "CDP for the future" — 5.0/5

> **Poornaraj** | *29 May 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Ease of use all the features are drag \& drop. We can start from scratch and learn the tool in no time. The support is very handy on any time.
> 
> **Cons**: There are some time zone issue where the timestamp changes to some other values . Not in all case on few of the cases

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### "Great platform for customer data and campaign management" — 5.0/5

> **Nicole** | *30 May 2024* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: The ability to react to real-time event/ customer behavior
> 
> **Cons**: The number of attributes are limited (255)

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## Links

- [View on Capterra](https://www.capterra.com.au/software/173203/bloomreach)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/173203/bloomreach> |
| de-AT | <https://www.capterra.at/software/173203/bloomreach> |
| de-CH | <https://www.capterra.ch/software/173203/bloomreach> |
| en | <https://www.capterra.com/p/173203/Bloomreach/> |
| en-AE | <https://www.capterra.ae/software/173203/bloomreach> |
| en-AU | <https://www.capterra.com.au/software/173203/bloomreach> |
| en-CA | <https://www.capterra.ca/software/173203/bloomreach> |
| en-GB | <https://www.capterra.co.uk/software/173203/bloomreach> |
| en-IE | <https://www.capterra.ie/software/173203/bloomreach> |
| en-IL | <https://www.capterra.co.il/software/173203/bloomreach> |
| en-IN | <https://www.capterra.in/software/173203/bloomreach> |
| en-NZ | <https://www.capterra.co.nz/software/173203/bloomreach> |
| en-SG | <https://www.capterra.com.sg/software/173203/bloomreach> |
| en-ZA | <https://www.capterra.co.za/software/173203/bloomreach> |
| fr | <https://www.capterra.fr/software/173203/bloomreach> |
| fr-BE | <https://fr.capterra.be/software/173203/bloomreach> |
| fr-CA | <https://fr.capterra.ca/software/173203/bloomreach> |
| fr-LU | <https://www.capterra.lu/software/173203/bloomreach> |
| pl | <https://www.capterra.pl/software/173203/bloomreach> |

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