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What Is HubSpot Marketing Hub?

HubSpot email marketing software makes it easy to start running personalized email marketing campaigns. The intuitive interface makes list and content creation simple, so you're always sending the most relevant information. You can also monitor your email marketing with baked-in analytics, so you can improve your open and click-through rates. Sign up for free, and start running email campaigns that convert and nurture leads, close customers, and contribute to the growth of your business.

Who Uses HubSpot Marketing Hub?

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

Where can HubSpot Marketing Hub be deployed?

Cloud-based
On-premises

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot Marketing Hub support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot Marketing Hub pricing

Starting Price:

USD 15.00/month
  • Yes, has free trial
  • Yes, has free version

HubSpot Marketing Hub has a free version and offers a free trial. HubSpot Marketing Hub paid version starts at USD 15.00/month.

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot Marketing Hub support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot Marketing Hub videos and images

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Features of HubSpot Marketing Hub

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
  • Audit Management
  • Automated Publishing
  • CAN-SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Dashboard
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Marketing
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Image Library
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Link Management
  • Marketing Automation
  • Mobile Optimization
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Performance Metrics
  • Pipeline Management
  • Post Scheduling
  • ROI Tracking
  • Real Time Editing
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • SEO Management
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Subscriber Management
  • Template Management
  • Third-Party Integrations
  • WYSIWYG Editor
  • Website Analytics
  • Website Management
  • Website Visitor Tracking

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Reviews of HubSpot Marketing Hub

Average score

Overall
4.5
Ease of Use
4.3
Customer Service
4.4
Features
4.4
Value for Money
4.2

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
AATTAF
AATTAF
Account Manager in Morocco
Verified LinkedIn User
Computer Software, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Unlocking Marketing Success: A Comprehensive Review of HubSpot Marketing Hub

5.0 3 weeks ago New

Comments: Overall, HubSpot Marketing Hub has significantly improved our marketing efficiency and effectiveness, despite minor pricing concerns. Highly recommended for businesses seeking comprehensive marketing solutions.

Pros:

The comprehensive suite of marketing tools centralized in one platform, intuitive interface, and robust analytics.

Cons:

The pricing structure could be more flexible and transparent, especially for budget-conscious businesses.

Abhishek
Abhishek
Manager outreach and communication in India
Verified LinkedIn User
Education Management, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

User friendly but moderate learning curve

4.0 last month New

Comments: Our overall conversion rate increased for 18% to 29% after we started using hubspot... We still have to completely utilize the features and I am sure we will hit over 35% in next year..

Pros:

User friendly interface with all major features available in basic subscription.. campaign management is very easy and tracking campaign results is very detailed and analytics is very helpful. Email marketing and communication tool is very easy to use and creating email template is very easy and one can design responsive email templates with easy drop and design tool.

Cons:

The platform itself has some learning curve..one need some moderate time to learn each and every feature. Though they have video tutorials but still you may need to take some YouTube tutorial if you have never used a marketing tool before..

Alternatives Considered: Zoho CRM and LeadSquared

Reasons for Switching to HubSpot Marketing Hub: Hubspot have better features compared to price charged by other options .

Joy Andro
Joy Andro
Sales and Marketing in US
Verified LinkedIn User
Retail, 501–1,000 Employees
Used the Software for: 1-5 months
Reviewer Source

Hubspot is all about money now. Go with HighLevel

3.0 2 months ago New

Pros:

I like how I can automate our marketing efforts but there is limitation because we have to pay per marketing contact :(

Cons:

I liked their platform before when they were about helping companies, but now it's all about getting our monthly bill higher.

Lindsey Raye
Lindsey Raye
VP of Marketing in US
Verified LinkedIn User
Events Services, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

HubSpot was an Expensive Game-changer

5.0 4 months ago

Comments: Loved it and hope to get it again once I get back to my office

Pros:

I was able to segment all of my visitors to be able to create messaging that was simple, great photos and a quick info to either view more or request more info from us

Cons:

EXPENSIVE. Luckily I knew what to do but paying $36,000 year was a lot. And the email and landing page design manger is really tough for anyone without HTML experience- thankfully I did

Alternatives Considered: Salesforce Marketing Cloud , Dynamics 365 and Lead Liaison

Reasons for Choosing HubSpot Marketing Hub: I needed better info about my contacts in order to accurately identify and target them based on their events and prior history with us

Switched From: CMPRO

Reasons for Switching to HubSpot Marketing Hub: The ability to keep all the analytics and workflows based on many different factors

Sagrika
content marketing manager in India
Staffing & Recruiting, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

A must have software for marketing people

5.0 2 months ago New

Comments: Setting up is tough but once you ace it, you will love the software

Pros:

The dashboards are amazing. You can have a clear view of your ROI. You can create different reports and track them with ease. Creating landing page and integrating it with different forms is very easy. Also you can run targeted campaigns.

Cons:

Intial set up is very tough. Setting the process right is also not a cake walk. Hubspot charges extra to get the training to set up your hubspot account and customer service is not good.