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What Is HubSpot Marketing Hub?

HubSpot Marketing Hub helps B2B and B2C companies attract visitors, convert online traffic into leads, turn leads into customers, and analyze marketing ROI. With integrated blogging and content tools, you can create exciting content that gets found online with built-in SEO optimization. Convert more leads with landing pages that take minutes to build, and add a form, CTA, or live chat with ease. Delight leads with world-class marketing automation and email marketing. Get started for free.

Who Uses HubSpot Marketing Hub?

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

Where can HubSpot Marketing Hub be deployed?

Cloud-based
On-premises

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot Marketing Hub support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot Marketing Hub pricing

Starting Price:

USD 50.00/month
  • Yes, has free trial
  • Yes, has free version

HubSpot Marketing Hub has a free version and offers a free trial. HubSpot Marketing Hub paid version starts at USD 50.00/month.

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot Marketing Hub support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Belgium, Brazil, Canada, China and 19 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot Marketing Hub videos and images

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Features of HubSpot Marketing Hub

  • AB Testing
  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Audit Management
  • Automated Publishing
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Marketing
  • Email Templates
  • Event Triggered Actions
  • Form Builder
  • Image Library
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Link Management
  • List Management
  • Marketing Automation
  • Mobile Optimized Emails
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Performance Metrics
  • Pipeline Management
  • Post Scheduling
  • Prospecting Tools
  • Publishing Options
  • ROI Tracking
  • Real Time Editing
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • SEO Management
  • Search/Filter
  • Segmentation
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Subscriber Management
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Website Analytics
  • Website Management
  • Website Visitor Tracking

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Reviews of HubSpot Marketing Hub

Average score

Overall
4.5
Ease of Use
4.3
Customer Service
4.4
Features
4.4
Value for Money
4.2

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Amol
Amol
Marketing Head in India
Verified LinkedIn User
Information Technology & Services, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Best Marketing Automation Tool used ever

5.0 2 weeks ago New

Pros:

The ease to use the tool List Management Contact & Company sync and details

Cons:

Automated rating/scoring system not up to the mark

Verified Reviewer
Verified LinkedIn User
Internet, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

The last marketing tool you'll need

5.0 3 weeks ago New

Comments: I think the marketing hub plus the sales hub are priceless if integrated well. The best results from campaigns I ever had is when we were able to use this tool across the whole company.

Pros:

Hubspot allows all your marketing efforts to be managed as an easy CSM to power all the lead and customer information as a CRM. The automation and event triggering with the product work wonders once its done well.

Cons:

It can feel expensive if the rest of the company is not using its products as you need to create a hybrid model to track everything and that makes it sometimes worthless

Alternatives Considered: Pipedrive and Salesforce Sales Cloud

Switched From: Pipedrive

Reasons for Switching to HubSpot Marketing Hub: I had already have excellent past experiences using hubspot and I know exactly how to execute my marketing playbook with it. Also its support is fantastic. Super easy to get ahold of them and resolve any issue.

Verified Reviewer
Verified LinkedIn User
Information Technology & Services, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

OK to use

3.0 2 weeks ago New

Pros:

Easy to onboard and setup for all team members.

Cons:

Too many bugs which often influance our operations. Complicated improvements.

Fredrik
CEO in Sweden
Marketing & Advertising, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Hubspot for new marketing management

5.0 2 months ago New

Comments: The tool and the team behind is focused on your success. Even though this is a huge platform every step is simple to understand and to do and extending out of the platform is also easy for integrations and other valuable steps.

Pros:

The ease of use and the total solution for all things marketing and sales. From one place you can follow your leads and customers every step, aiding in the communication with new and existing customers.

Cons:

It is a big platform so it takes a lot of time to migrate to the system. This is mitigated by the effects you get when everything is in the system.

James
James
Revenue Operations Manager in UK
Verified LinkedIn User
Information Technology & Services, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

Great for marketing

5.0 last month New

Comments: Extremely good - although it may lack a few features and customisations like bigger competitors, it does its job extremely well, being one of the best marketing platforms I’ve been used

Pros:

Hubspot is one of the easiest large marketing platforms out there to use. The ease of features, reporting, automations and creation of landing pages, campaigns etc make it a great tool for any size of team to get started on

Cons:

Compared to some other market competitors like Salesforce Marketing cloud it does lack customisation and the ability to get extremely particular with what you want to do

Alternatives Considered: Salesforce Marketing Cloud

Reasons for Switching to HubSpot Marketing Hub: The price of hubspot is much better, and it focuses more solely on being a good marketing platform than the likes of Salesforce that’s trying to be a lot of different things