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What Is Appinio?

Appinio is an all-in-one market research tool. Create a survey, select an audience, get results within minutes and analyse them right in our dashboard. No prior market research knowledge required, Appinio is made to enable market research for everyone. Once you create your survey on our website, we deliver it to our own panel via push notification and they answer immediately. This means you don't need to worry about 3rd party panels or where you get your respondents from. We have them!

Who Uses Appinio?

Everyone who conducts B2C business and needs to understand their target group. This ranges from CPG companies over banks, insurances, creative agencies to SMBs.

Appinio Software - Conduct Surveys in Real-Time. Al it takes are 3 easy steps
Appinio Software - View how your participants answered. Get your results in a couple of minutes.
Appinio Software - Get to know your target group and what they really want with Appinio.

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Reviews of Appinio

Average score

Overall
4.9
Ease of Use
4.7
Customer Service
4.9
Features
4.7
Value for Money
4.6

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
93%
4
7%
Leonard
Leonard
Student Research Assistant in Germany
Verified LinkedIn User
, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

Market research made quick and easy! You get far more than what you pay for

5.0 7 years ago

Comments: Fast and detailed insights in users thought about several topics!

Pros:

Super easy to use and definitely self-explaining. The different default questions and customization options are impressive - no losses compared to competitiors; the speed of data collection is incredible - you get your results in hours, sometimes even first insights after a few minutes. This is absolutely unique on the market! Combined with the very low prices absolute recommendable

Cons:

Sometimes the character limitation sets a limit to the complexity of your questions. After I contacted the support they found a very satisfying solution for this in short time however.

Verified Reviewer
Verified LinkedIn User
Market Research, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Its good

4.0 6 years ago

Pros:

The software is good, I perused it before I made my final survey app purchase. It has most of the functionalities I require. The innovative thing about it is that it captures snap polls online from a large pool of people....and results are in real time

Cons:

I needed something that has all the capabilities of surveying, like offline data collection nicely designed surveys...also there seems to be a mix up with their german or english language support

Jonas
Credit Analyst in Germany
Verified LinkedIn User
, 1,001–5,000 Employees
Used the Software for: 1+ year
Reviewer Source

This app has long been an integral part of my daily mobile use.

5.0 7 years ago

Pros:

Not only is it intuitive in use, it also poses very interesting questions about current events. In addition, I have the opportunity to create surveys myself and thus to get in touch with my fellow human beings.

Cons:

The App Appinio should be used by more people so the polls become more sufficient. The more data is collected, the better a general trend can be derived.

Anonymous reviewer
Used the Software for: 6-12 months
Reviewer Source

very easy to use, Good price-performance ratio, provides interesting insights in how consumers think

5.0 7 years ago

Comments: very interesting insights in how consumers think and what they prefer

Pros:

perfect solution for modern market research, possibility to reach respondents that are traditionally unrecruitable, possibility to include audio, videos and photos as part of the data collection

Cons:

nothing to mention here as it perfectly fits the demands of companies that want to reach millennials for market research

Samira
Samira
International Product Manager in Germany
Verified LinkedIn User
Glass, Ceramics & Concrete, 5,001–10,000 Employees
Used the Software for: 1-5 months
Reviewer Source

Quick, easy & top consultancy

5.0 4 years ago

Pros:

We are very satisfied with appinio. They make market research quick and easy. The consultancy is excellent – a big thank you to [SENSITIVE CONTENT HIDDEN]. We get top results and very important insights. We are more than happy to work with appinio so closely.

Cons:

Nothing.

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