GAIN

GAIN

by Big Propeller

Who Uses This Software?

From small teams to larger organizations that want to streamline and automate their content workflow process.

Average Ratings

35 reviews
  • Overall 4.6/5
  • Ease of Use 4.5/5
  • Customer Service 4.8/5
  • Features 4.3/5
  • Value for Money 4.4/5

Product Details

  • Starting Price USD 99.00/month
  • Pricing Details Includes the first 10 users. Unlimited content storage and usage.
  • Free Version No
  • Free Trial Yes
  • Deployment Cloud, SaaS, Web
  • Training Live Online
    Documentation
  • Support Business Hours
    Online

Vendor Details

  • Big Propeller
  • https://gainapp.com
  • Founded 2013

About GAIN

Gain helps marketing agencies and anyone working in teams organize, review, approve, and deliver quality content on-time without excessive emailing or messy spreadsheets.

With customizable user roles, permissions, and Approval Flows, Gain helps both small teams and large distributed teams automate the entire content workflow, from content creation and revisions to approval reminders, gathering client approvals, and final publishing.

GAIN Features

  • Automated Publishing
  • Brand Tracking
  • Collaboration
  • Content Management
  • Customer Engagement
  • Multi-Account Management
  • Post Scheduling
  • Reporting/Analytics
  • Social Media Monitoring
  • Analytics
  • Automated Publishing
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Targeting
  • Keyword Filtering
  • Multi-Account Management
  • Post Scheduling

GAIN Most Helpful Reviews

User friendly , easy to navigate and visually appealing

Reviewed on 13/05/2018
Lena K.
Account Director
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
4/5
Ease of Use
4/5
Features & Functionality
4/5
Customer Support
4/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Time saving, more professional.

Pros: Visual previews of all content, ease of sharing content for approval with clients, ability to export content as a PDF after approvals, automatic scheduling to Facebook or Instagram

Cons: Inability to tag Facebook accounts (although this is due to a Facebook privacy change), customer service can take a while (due to us being located in Australia), posting more than one image to a post automatically shares it as an album (which we don't always want).

Vendor Response

by Big Propeller on 18/05/2018

Hi Lena, thanks for your review. We are glad to hear that GAIN is helping your team to save time.

We wanted to address the issue you faced when including multiple images in one post being shared as an album on Facebook. A couple of months ago we implemented changes to the Facebook posting to make this work in the way that you actually expect.

GAIN now uses native Facebook multi-photo posts. This means multi-photo posts now use Facebook's scheduling engine (useful for boosting posts before they're published) and there's no need to create an album just for the photos in the post.

If you have not tried posting multiple images since then please do, and let us know how it works for you!

Thanks!

Best CMS we've seen for content creation and approval processes with many layers of usability.

Reviewed on 08/05/2018
Kelly B.
Owner l Chief Buzz Creator l Social Media Strategies l Social Media Events l Online Brand Management
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
5/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Our entire staff loves the software and we have tried a lot of other platforms. It's intuitive and very professional. Our clients love using it as well. It makes content creation and approval SO easy and helps our process run smoothly. No clunks!

Pros: 1. Layered approval process and options for each and every channel can be varied - HUGE for agencies!
2. Ease of content creation and views for multiple devices.
3. GAIN is always updating their software to make it better and add new features.
4. Tracking of comments.

Cons: 1. Manual publishing to Instagram would like auto-publishing like Hootsuite
2. Not featuring 'Ready for the Next Round' in the client boxes

Good For Some Things

Reviewed on 27/11/2019
Verified Reviewer
CEO
Marketing & Advertising, 13-50 Employees
Used the Software for: 2+ years
Reviewer Source 
4/5
Overall
4/5
Ease of Use
4/5
Features & Functionality
5/5
Customer Support
3/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: If you need to secure multiple layers of approval before posting to your social channels, Gain could be a great fit for you.

Pros: Every agency has a different system, but Gain is a pretty reliable software for internal post review and approval.

Cons: The pricing model makes it prohibitive to scale, and it doesn't do EVERYTHING we need it to- so we end up complementing it with Sprout. It'd be great to have an affordable all-in-one solution.

Good social scheduler

Reviewed on 08/10/2019
Verified Reviewer
Digital Marketing Specialist
Health, Wellness & Fitness, 13-50 Employees
Used the Software for: 2+ years
Reviewer Source 
4/5
Overall
5/5
Ease of Use
4/5
Features & Functionality
5/5
Customer Support
4/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Gain is easy to use and easy to connect channels. We use it daily to schedule social posts for clients and I like that we can separate each one so that nothing gets mixed. Be aware that there aren't any analytics available, this is just a scheduler and approval workflows.

Pros: Gain is a good platform to use if you just need to schedule social media content. You can connect Facebook, Twitter, LinkedIn, and Instagram. It is also capable of file collaborations. There are approval workflows built in so that a client or other team member can approve posts.

Cons: If you have a post that you would like to feature on different channels, you have to duplicate the post. Other schedulers allow you to craft it within one box and modify it for each channel.

Great product but struggles to address key issues

Reviewed on 17/07/2019
Verified Reviewer
MD
Marketing & Advertising, 13-50 Employees
Used the Software for: 1+ year
Reviewer Source 
4/5
Overall
4/5
Ease of Use
4/5
Features & Functionality
3/5
Customer Support
3/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: It's easy to use, lots of good tools for agencies, far better than other similar products

Cons: Every now and then bits of the tool break. The most recent has caused major problems for us and the clients but seem to be a low priority for the GAIN team. For example, in this case, posts are not displaying properly on LinkedIn. We get these issues aren't always in GAIN's control but would appreciate more urgency and communication around the problem.

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