18 years helping Australian businesses
choose better software

What Is HubSpot CRM?

HubSpot customer relationship management (CRM) tool is built for companies that want to spend less time logging data. It keeps all contacts in one centralized, customizable database. And teams can see everything about a lead in one place; no more digging through inboxes to find information.

Who Uses HubSpot CRM?

The HubSpot CRM is built for growing teams to attract, engage and delight customers.

Where can HubSpot CRM be deployed?

Cloud-based
On-premises

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot CRM support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Austria, Belgium, Brazil, Canada and 21 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot CRM pricing

Starting Price:

USD 20.00/month
  • Yes, has free trial
  • Yes, has free version

HubSpot CRM has a free version and offers a free trial. HubSpot CRM paid version starts at USD 20.00/month.

About the vendor

  • HubSpot
  • Located in Cambridge, US
  • Founded in 2012

HubSpot CRM support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Austria, Belgium, Brazil, Canada and 21 others

Languages

English, French, German, Japanese, Portuguese and 1 others

HubSpot CRM videos and images

HubSpot CRM Software - HubSpot CRM contact sync
HubSpot CRM Software - HubSpot CRM dashboard filters
HubSpot CRM Software - HubSpot CRM lead generation
HubSpot CRM Software - HubSpot CRM traffic analytics
HubSpot CRM Software - HubSpot CRM help desk dashboard
View 6 more
HubSpot CRM video
HubSpot CRM Software - HubSpot CRM contact sync
HubSpot CRM Software - HubSpot CRM dashboard filters
HubSpot CRM Software - HubSpot CRM lead generation
HubSpot CRM Software - HubSpot CRM traffic analytics
HubSpot CRM Software - HubSpot CRM help desk dashboard

Features of HubSpot CRM

  • Activity Dashboard
  • Alerts/Notifications
  • Appointment Management
  • Appointment Scheduling
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Management
  • Client Management
  • Client Tracking
  • Collaboration Tools
  • Contact Database
  • Contact Management
  • Contract/License Management
  • Customer Database
  • Customizable Fields
  • Customizable Reports
  • Data Import/Export
  • Document Management
  • Document Storage
  • Email Management
  • Email Marketing
  • Email Templates
  • For Financial Institutions
  • Forecasting
  • Interaction Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Marketing Automation
  • Mobile Access
  • Opportunity Management
  • Performance Metrics
  • Pipeline Management
  • Predictive Analytics
  • Project Management
  • Quotes/Estimates
  • Real-time Consumer-facing Chat
  • Referral Tracking
  • Reminders
  • Reporting/Analytics
  • Sales Forecasting
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling
  • Search/Filter
  • Segmentation
  • Social Media Integration
  • Task Management
  • Third-Party Integration
  • Third-Party Integrations
  • Workflow Management

Alternatives to HubSpot CRM

Customer relationship management solution that helps businesses with email marketing, loyalty management, and customer data management.
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Save time and reduce costs with innovations that reimagine your customer relationships.
Email marketing software for creators that supports conditional content for different types of subscribers.
Agile CRM is a complete sales, marketing and service suite designed to let SMBs to sell and market like the Fortune 500.
Lead management software to manage and track every sales opportunity through each stage of your pipeline to successful closure.
Intercom is the complete AI-first customer service platform, improving experiences for customers, support agents, and managers
Asana organizes and manages work across teams at scale.
Zendesk is a cloud-based platform enabling businesses to offer customer support via text, mobile, phone, email, chat, and social media. Learn more about Zendesk Suite

Reviews of HubSpot CRM

Average score

Overall
4.5
Ease of Use
4.4
Customer Service
4.4
Features
4.4
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Priyanka
Priyanka
Head of Marketing in India
Verified LinkedIn User
Computer Software, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Powerful and Intuitive CRM for Marketing Success

5.0 3 months ago

Comments: Overall, HubSpot CRM has been excellent—intuitive, powerful, and perfect for enhancing CRM messaging and marketing alignment.

Pros:

Its intuitive interface and automation tools. It makes audience segmentation and personalized messaging seamless, boosting ou strategy and ROI.

Cons:

What I like least about HubSpot CRM is the pricing, which can become expensive as your contact list grows, and that some advanced features are only available in higher-tier plans.

Alternatives Considered: Salesmate, Zoho CRM and Close

Reasons for Switching to HubSpot CRM: Because its have major of features which we are looking for

Maddie
Marketing Coordinator in US
Hospital & Health Care, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

All in one CRM

5.0 4 weeks ago New

Comments: The HubSpot team is friendly and easy to work with. They were excellent at providing a meticulous, efficient HubSpot data migration and integration experience for us! We feel very confident in the health of our data and automation architecture moving forward.

Pros:

We really enjoy having all of our contacts all in one place. Everything from sales to marketing to customer support, we can access it all through HubSpot.

Cons:

It was a little challenging to set up initially, but this could have been due to our migration from our previous software. The data was laid out a bit differently so it didn't migrate everything in the right spot on the first try.

Alternatives Considered: Salesforce Sales Cloud

Reasons for Choosing HubSpot CRM: Highrise lacked capability that we needed and was also no longer being supported.

Switched From: Highrise

Reasons for Switching to HubSpot CRM: It was more fitting to what our company needed.

Alex
CEO and Founder in US
Information Technology & Services, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

A Nightmare in SaaS: HubSpot's Sales Trap and Operational Chaos

2.0 9 months ago

Comments: Choosing HubSpot over Salesforce was one of the biggest, most damning decisions I've ever made for the growth of my company, Desygner, which boasts 40 million users. We initially moved to HubSpot due to a tempting 90% discount, but what seemed like a cost-saving choice turned into a nightmare that has plagued us for the past three years. HubSpot's sales team is stellar at their job, perhaps the only good thing about them. Their ability to upsell and ensnare us into buying more and more was phenomenal. Unfortunately, that’s where the positives end. The product itself is a disaster. Buggy is an understatement. Confusing is far too kind. I love software, but this product makes me want to rip my hair out every time I use it. It’s so problematic and unreliable that my sales team flat-out refuses to use it. Despite investing over $150,000, the real cost isn’t just financial—it’s the lost opportunities and the mess this bloated, dysfunctional system has brought to our operations. HubSpot’s constant upsells are infuriating. To get anything reasonable done, you’re pressured into buying more features. The product is bloated, and I wouldn’t recommend it to any business, especially if you have more than a few employees. Even then, why bother? After enduring this chaos for three years, it’s time to escape. HubSpot was supposed to help us grow, but instead, it’s been a massive hindrance. If you value your sanity and business growth, steer clear of this nightmare.

Pros:

HubSpot's sales team is stellar at their job, perhaps the only good thing about them. Their ability to upsell and ensnare us into buying more and more was phenomenal. Unfortunately, that’s where the positives end. The product itself is a disaster.

Cons:

Buggy and unreliable Extremely confusing interface Ineffective and unusable for sales teams Constant upsells to access essential features Bloated and dysfunctional system Significant financial investment with minimal return Lost opportunities due to operational inefficiencies Buggy is an understatement. Confusing is far too kind. I love software, but this product makes me want to rip my hair out every time I use it. It’s so problematic and unreliable that my sales team flat-out refuses to use it. Despite investing over $150,000, the real cost isn’t just financial—it’s the lost opportunities and the mess this bloated, dysfunctional system has brought to our operations. HubSpot’s constant upsells are infuriating. To get anything reasonable done, you’re pressured into buying more features. The product is bloated, and I wouldn’t recommend it to any business, especially if you have more than a few employees. Even then, why bother? After enduring this chaos for three years, it’s time to escape. HubSpot was supposed to help us grow, but instead, it’s been a massive hindrance. If you value your sanity and business growth, steer clear of this nightmare.

Becky
Customer Service Representative in US
Recreational Facilities & Services, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

HubSpot Spot On!

5.0 2 weeks ago New

Comments: 10/10 best experience ever! From the overall database itself down to the customer service.

Pros:

I loved how when an inbound deal came through that HubSpot connected the customer's information to the company based on their domain information.

Cons:

Unfortunately, the cost is what I least like about Hubspot.

Kritik
Manager in India
Mechanical or Industrial Engineering, 51–200 Employees
Used the Software for: 6-12 months
Reviewer Source

HubSpot CRM connects easily with third-party tools.

5.0 3 weeks ago New

Comments: HubSpot CRM is very user friendly interface . They connects easily with other platforms.

Pros:

HubSpot CRM is very user friendly with clean interface . HubSpot CRM Connects easily with popular tools like Gmail, Outlook, Slack, Shopify, and WordPress offers third-party integrations also . They have Good customer support.

Cons:

They allow limited customization in Free Plan. I think cost little bit high .