---
description: Learn more about Viral Loops price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
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title: Viral Loops Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Referral Software](/directory/30681/referral/software) > [Viral Loops](/software/150927/viral-loops)

# Viral Loops

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> Viral Loops gives you referral program templates inspired by billion-dollar brands to increase, track, and reward customer referrals.
> 
> Verdict: Rated **4.6/5** by 136 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Viral Loops?

Newsletters, eCommerce, or software businesses are willing to grow organically through their audience.&#10;Start-ups who are looking to grow their audience&#10;Fintech companies who want to generate leads

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 136 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Viral Loops
- **Founded**: 2016

## Commercial Context

- **Starting Price**: USD 35.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Viral Loops offers a 14-day free trial and users can then choose between the Start-Up (1,000 participants), Plus (5,000 participants), Growing (10,000 participants) and Power plans (25,000 participants).&#10;&#10;Every visitor that joins a campaigns (either directly or through a referral) counts as a Participant.&#10;&#10;Start-up: starting from $35/month (billed monthly) for 1,000 participants&#10;&#10;Plus: starting from 99$/month (billed monthly) for 5,000 participants&#10;&#10;Growing: starting from $159/month (billed monthly) for 10,000 participants.&#10;&#10;Power: starting from $279/month (billed monthly) for 25,000 participants.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- Campaign Management
- Conversion Tracking
- Email Marketing
- Lead Engagement
- Multi-Channel Marketing
- Performance Metrics
- Reporting & Statistics
- Third-Party Integrations

## Integrations (20 total)

- AWeber
- ActiveCampaign
- Campaign Monitor by Marigold
- GA4 Quick Analysis Tool
- Google Analytics 360
- HubSpot CRM
- Kit
- Klaviyo
- Mailchimp
- Mailjet
- Meta for Business
- Mixpanel
- Segment
- Sendoso
- Shopify

... and 5 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Referral Software](https://www.capterra.com.au/directory/30681/referral/software)

## Alternatives

1. [Post Affiliate Pro](https://www.capterra.com.au/software/147442/post-affiliate-pro) — 4.7/5 (686 reviews)
2. [Referral Factory](https://www.capterra.com.au/software/218230/referral-factory) — 4.8/5 (150 reviews)
3. [UpViral](https://www.capterra.com.au/software/1013010/upviral) — 4.7/5 (107 reviews)
4. [Buyapowa](https://www.capterra.com.au/software/153180/buyapowa) — 4.6/5 (80 reviews)
5. [ReferralCandy](https://www.capterra.com.au/software/119331/referralcandy) — 4.5/5 (386 reviews)

## Reviews

### "Very impressive team" — 5.0/5

> **Mark** | *25 March 2026* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: It serves a very good purpose. I was able to integrate it into my stack without fuss. When I did encounter a challenge (turns out it was my configuration error) the Viral Loops team jumped on it within hours and did a thorough job investigating and getting it sorted. That alone has made me want to stay with them.
> 
> **Cons**: Nothing. I think the integration pathways are strong, simple yet effective, a narrow specific set of functions means I don't get lost in bloat, or am paying for features I don't use.
> 
> Exceptional customer service. A handy product in my modest startup waitlist marketing stack that plays a key role.

-----

### "Review of VL" — 4.0/5

> **Ahmad** | *14 January 2025* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: Once setup VL was easy to use and automated
> 
> **Cons**: Setup was a bit tedious and took a bit of effort to achieve
> 
> I am overall happy with VL and would use it again to run a marketing campaign

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### "User friendly referral platform setup" — 5.0/5

> **Jess** | *9 July 2025* | Financial Services | Recommendation rating: 8.0/10
> 
> **Pros**: Viral Loops is super user friendly and has been simple to set up as a referral platform. There is a good level of customization, and integration into our CRM wasn't too difficult.
> 
> **Cons**: Our chosen rewards provider isn't currently available as an option in Viral Loops, however we can get this set up via API which we will do in future.
> 
> The team at Viral Loops have been very helpful throughout the process of setting up own new referral platform, and have always been quick to respond when we've needed extra support.

-----

### "Don't recommend" — 1.0/5

> **Crissy** | *19 September 2024* | Motion Pictures & Film | Recommendation rating: 0.0/10
> 
> **Pros**: Viral Loops have a potential to be a great referral app
> 
> **Cons**: Customer Service: Their response times are really slow. It took me 6 weeks just to set up the program. I eventually switched to a different one that was much easier to use and had far better customer service.&#10;When I finally did speak to someone, they promised to help with a few things, but after 3 weeks, only half of it was done.&#10;Their Shopify app doesn’t function well at all.

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### "Start-Up referral marketing" — 4.0/5

> **Sam** | *24 April 2024* | Consumer Services | Recommendation rating: 7.0/10
> 
> **Pros**: I've been using Viral Loops to build a waitlist for my start-up, and have found it the best platform from the perspective of its interface UI, and its shareable features. It's the most modern, sleek looking referral platform with options to integrate into your existing site design. The shareability features (link, emails, WhatsApp etc) is also the most user-friendly, easy to use and uptake.
> 
> **Cons**: The price is quite high (I'm in AUS so the conversion from USD to AUD isn't ideal) and they've recently changed their base plan which has removed some of the core features I was using.
> 
> It's a great, simple platform to set up and start using, but a couple of things can be done to improve experience for the entry-level plans.

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## Links

- [View on Capterra](https://www.capterra.com.au/software/150927/viral-loops)

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