---
description: Learn more about Viral Loops price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Viral Loops Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Referral Software](/directory/30681/referral/software) > [Viral Loops](/software/150927/viral-loops)

# Viral Loops

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> Viral Loops gives you referral program templates inspired by billion-dollar brands to increase, track, and reward customer referrals.
> 
> Verdict: Rated **4.6/5** by 137 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Viral Loops?

Newsletters, eCommerce, or software businesses are willing to grow organically through their audience.&#10;Start-ups who are looking to grow their audience&#10;Fintech companies who want to generate leads

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 137 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Viral Loops
- **Founded**: 2016

## Commercial Context

- **Starting Price**: USD 35.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Viral Loops offers a 14-day free trial and users can then choose between the Start-Up (1,000 participants), Plus (5,000 participants), Growing (10,000 participants) and Power plans (25,000 participants).&#10;&#10;Every visitor that joins a campaigns (either directly or through a referral) counts as a Participant.&#10;&#10;Start-up: starting from $35/month (billed monthly) for 1,000 participants&#10;&#10;Plus: starting from 99$/month (billed monthly) for 5,000 participants&#10;&#10;Growing: starting from $159/month (billed monthly) for 10,000 participants.&#10;&#10;Power: starting from $279/month (billed monthly) for 25,000 participants.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- Campaign Management
- Conversion Tracking
- Email Marketing
- Lead Engagement
- Multi-Channel Marketing
- Performance Metrics
- Reporting & Statistics
- Third-Party Integrations

## Integrations (20 total)

- AWeber
- ActiveCampaign
- Campaign Monitor by Marigold
- GA4 Quick Analysis Tool
- Google Analytics 360
- HubSpot CRM
- Kit
- Klaviyo
- Mailchimp
- Mailjet
- Meta for Business
- Mixpanel
- Segment
- Sendoso
- Shopify

... and 5 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Referral Software](https://www.capterra.com.au/directory/30681/referral/software)

## Alternatives

1. [Referral Factory](https://www.capterra.com.au/software/218230/referral-factory) — 4.8/5 (152 reviews)
2. [Post Affiliate Pro](https://www.capterra.com.au/software/147442/post-affiliate-pro) — 4.7/5 (694 reviews)
3. [UpViral](https://www.capterra.com.au/software/1013010/upviral) — 4.7/5 (107 reviews)
4. [Buyapowa](https://www.capterra.com.au/software/153180/buyapowa) — 4.6/5 (83 reviews)
5. [ReferralCandy](https://www.capterra.com.au/software/119331/referralcandy) — 4.5/5 (387 reviews)

## Reviews

### "Very impressive team" — 5.0/5

> **Mark** | *25 March 2026* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: It serves a very good purpose. I was able to integrate it into my stack without fuss. When I did encounter a challenge (turns out it was my configuration error) the Viral Loops team jumped on it within hours and did a thorough job investigating and getting it sorted. That alone has made me want to stay with them.
> 
> **Cons**: Nothing. I think the integration pathways are strong, simple yet effective, a narrow specific set of functions means I don't get lost in bloat, or am paying for features I don't use.
> 
> Exceptional customer service. A handy product in my modest startup waitlist marketing stack that plays a key role.

-----

### "Review of VL" — 4.0/5

> **Ahmad** | *14 January 2025* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: Once setup VL was easy to use and automated
> 
> **Cons**: Setup was a bit tedious and took a bit of effort to achieve
> 
> I am overall happy with VL and would use it again to run a marketing campaign

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### "User friendly referral platform setup" — 5.0/5

> **Jess** | *9 July 2025* | Financial Services | Recommendation rating: 8.0/10
> 
> **Pros**: Viral Loops is super user friendly and has been simple to set up as a referral platform. There is a good level of customization, and integration into our CRM wasn't too difficult.
> 
> **Cons**: Our chosen rewards provider isn't currently available as an option in Viral Loops, however we can get this set up via API which we will do in future.
> 
> The team at Viral Loops have been very helpful throughout the process of setting up own new referral platform, and have always been quick to respond when we've needed extra support.

-----

### "Don't recommend" — 1.0/5

> **Crissy** | *19 September 2024* | Motion Pictures & Film | Recommendation rating: 0.0/10
> 
> **Pros**: Viral Loops have a potential to be a great referral app
> 
> **Cons**: Customer Service: Their response times are really slow. It took me 6 weeks just to set up the program. I eventually switched to a different one that was much easier to use and had far better customer service.&#10;When I finally did speak to someone, they promised to help with a few things, but after 3 weeks, only half of it was done.&#10;Their Shopify app doesn’t function well at all.

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### "Perfect experience" — 5.0/5

> **Effie** | *15 April 2026* | Arts & Crafts | Recommendation rating: 10.0/10
> 
> **Pros**: Great Support and Customer Care teams, Product is easy to use and has lean UI. Ideal to added to my custom Shopify store.
> 
> **Cons**: Sometimes it can be expensive, if you run a campaign that is successful, the cost increases significantly. For example, for 100K participants I need to spend more that 80$ to maintain my mailing list.
> 
> Great product, easy to use, value for money. &#10;I've been using VL more than 10 years and I always enjoy creating my campaigns with this tool. I would definitely recommend it\!

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## Links

- [View on Capterra](https://www.capterra.com.au/software/150927/viral-loops)

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| de-CH | <https://www.capterra.ch/software/150927/viral-loops> |
| en | <https://www.capterra.com/p/150927/Viral-Loops/> |
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| pt | <https://www.capterra.com.br/software/150927/viral-loops> |
| pt-PT | <https://www.capterra.pt/software/150927/viral-loops> |

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