--- description: Learn more about Brand24 price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Brand24 Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Social Media Monitoring Software](/directory/31028/social-media-monitoring/software) > [Brand24](/software/149054/brand24) # Brand24 Canonical: https://www.capterra.com.au/software/149054/brand24 Page: 1 / 11\ Next: [Next page](https://www.capterra.com.au/software/149054/brand24?page=2) > Brand24 is a social listening tool with real-time access to mentions and insights from social media, news, blogs, and online sources. > > Verdict: Rated **4.7/5** by 254 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Brand24? Companies of all sizes who want to stay informed about their campaigns, activities, and customer interactions.
 Marketing Managers | Community Specialists | Social Media Managers | PR Specialists. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.7/5** | 254 Reviews | | Ease of Use | 4.7/5 | Based on overall reviews | | Customer Support | 4.8/5 | Based on overall reviews | | Value for Money | 4.5/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Brand24 - **Location**: Wroc¿aw, Poland - **Founded**: 2011 ## Commercial Context - **Starting Price**: USD 199.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: Individual - 3 keywords, 2k mentions, $79 / month, billed yearly. Best for tracking a small brand. Team - 7 keywords, 5k mentions, $149 / month, billed yearly. Ideal for startups and small businesses. Pro - 12 keywords, 25k mentions, $199 / month, billed yearly. Ideal for growing businesses and small agencies. Enterprise - 25 keywords, 100k mentions, $399 / month, billed yearly. Ideal for enterprise businesses and large agencies. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Czech, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Norwegian, Polish, Portuguese, Spanish, Swedish, Turkish - **Available Countries**: Anguilla, Antigua and Barbuda, Argentina, Aruba, Australia, Bahamas, Barbados, Belgium, Belize, Bermuda, Bolivia, Brazil, British Virgin Islands, Canada, Cayman Islands, Chile, China, Colombia, Costa Rica, Cuba and 55 more ## Features - AI Visibility Score - Audience Targeting - Brand Tracking - Campaign Analytics - Campaign Management - Citation Intelligence - Collaboration Tools - Competitive Analysis - Competitive Benchmarking - Competitor Monitoring - Contact Management - Customer Engagement - Customer Experience Management - Customizable Reports - Dashboard - Engagement Tracking - Hashtag Tracking - Influencer Discovery - Influencer Tracking - Keyword Tracking - Media Monitoring - Monitoring - Multi-Channel Data Collection - Multi-Language Tracking - Multi-Platform AI Coverage - Performance Metrics - Press Monitoring - Project Management - Prompt Organization - Real-Time Notifications - Reporting & Statistics - Reporting/Analytics - Reputation Management - Response Management - Response Position Analysis - Review Monitoring - Review Notification - Search/Filter - Sentiment Analysis - Share of Voice (SoV) - Social Media Integration - Social Media Monitoring - Trend Analysis - Visual Analytics ## Integrations (1 total) - Slack ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Social Media Monitoring Software](https://www.capterra.com.au/directory/31028/social-media-monitoring/software) ## Related Categories - [AI Search Visibility](https://www.capterra.com.au/directory/34597/ai-search-visibility/software) - [AI Marketing Tools](https://www.capterra.com.au/directory/34136/ai-marketing-tools/software) - [Reputation Management Software](https://www.capterra.com.au/directory/30750/reputation-management/software) - [Social Media Monitoring Software](https://www.capterra.com.au/directory/31028/social-media-monitoring/software) - [Influencer Marketing Software](https://www.capterra.com.au/directory/31337/influencer-marketing/software) ## Alternatives 1. [Brandwatch](https://www.capterra.com.au/software/157048/brandwatch) — 4.2/5 (255 reviews) 2. [Hootsuite](https://www.capterra.com.au/software/121701/hootsuite) — 4.4/5 (3796 reviews) 3. [Agorapulse](https://www.capterra.com.au/software/123971/agorapulse) — 4.6/5 (713 reviews) 4. [YouScan](https://www.capterra.com.au/software/173036/youscan) — 4.9/5 (114 reviews) 5. [Sprout Social](https://www.capterra.com.au/software/121447/sprout-social) — 4.4/5 (606 reviews) ## Reviews ### "Great media monitoring option for small business\!" — 4.0/5 > **Mariana** | *11 July 2025* | Marketing & Advertising | Recommendation rating: 9.0/10 > > **Pros**: I love that you can use it based on a monthly subscription and there is no lock in contracts. It works perfectly for small business. It is easy to use and set up. > > **Cons**: I don't like that you can't use {OR} on the project set up level. This makes my search come up with a lot of junk and then I have to filter relevant results. Also, the support team is based in Europe and I was never able to schedule a training session due to the time zone being so different than ours (Australia). ----- ### "Give \[sensitive content hidden\] a raise" — 2.0/5 > **Mackenzie** | *6 March 2025* | Marketing & Advertising | Recommendation rating: 3.0/10 > > **Pros**: \[sensitive content hidden\] was incredibly helpful when I cancelled due to technical difficulties. > > **Cons**: Facebook integration - should be more clear that needs to be a Facebook page. > > \[sensitive content hidden\] was great. When I initially canceled I was super frustrated but after talking to him he changed my opinion on the company. May consider retrying the tool in the future because of him ----- ### "Growth Hacking Manage" — 5.0/5 > **Bartłomiej** | *10 July 2025* | Computer Hardware | Recommendation rating: 9.0/10 > > **Pros**: I really like how easy it is to see what people are saying about our brand. It helps us understand our audience better, not just during a crisis but also in everyday projects. The AI features are super useful, and the analytics show more than just numbers – they give us a clear picture of our brand’s image. > > **Cons**: Sometimes there’s a lot of data, and it takes a bit of time to go through everything. But once you get used to it, it’s actually helpful. > > Very positive. It’s a powerful tool that gives us both real-time mentions and deeper insights. We use it to track our brand voice, spot trends, and even improve projects based on what people say. It’s a great mix of monitoring and strategy support. ----- ### "Great platform backed by outstanding post-sales support" — 5.0/5 > **Eduardo** | *29 May 2025* | Consumer Goods | Recommendation rating: 10.0/10 > > **Pros**: The post-sales support has been one of the best I’ve experienced with any monitoring tool. The Brand24 team genuinely takes the time to understand the business needs and provides personalized follow-up. The platform also delivers useful data to visualize mentions in real time, identify conversation spikes, and spot key influencers in a very intuitive way. > > **Cons**: At first, it can be a bit tricky to fine-tune filters so that only the truly relevant mentions come through—especially when the keyword being tracked is broad. It would also be incredibly helpful to have the ability to combine reports from multiple projects into a single PDF file. That way, you could generate a consolidated report with only the projects you actually need to include, without having to export and merge them manually. > > My overall experience has been very positive. The platform does what it promises, and the customer support has been outstanding. We’ve been able to use Brand24 as a valuable starting point to build a more robust social listening strategy tailored to our brands and the Mexican market. The team’s support has made a big difference. ----- ### "Good but can be much better" — 3.0/5 > **Eli** | *7 July 2025* | Marketing & Advertising | Recommendation rating: 6.0/10 > > **Pros**: The interface is great and easy to navigate and i liked that the report was generated for me when i requested for it > > **Cons**: I asked for a call to take me through certain aspects and the response i got was for a suggestion to have an email conversation instead which was not sufficient. Also the results only go back as far as one year but i needed data from 2 to 3 years > > could have been better if we had that call i requested for because the request from my client was very specific ----- Page: 1 / 11\ Next: [Next page](https://www.capterra.com.au/software/149054/brand24?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/149054/brand24) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data