15 years helping Australian businesses
choose better software
What Is EmailOctopus?
EmailOctopus is the low-cost email marketing platform providing the essential features businesses and individual creators need to grow their mailing list and engage their audience. The easy-to-use email editor makes it possible to build both HTML-rich and simple plain text emails. While the automation and segmentation tools enable users to set up time-based autoresponders and drip campaigns, and deliver tailored messages to specific groups of subscribers.
Who Uses EmailOctopus?
Trusted by over 65,000 organisations and businesses to send over 28.5 billion emails.
Where can EmailOctopus be deployed?
About the vendor
- EmailOctopus
- Located in London, UK
- Founded in 2015
EmailOctopus support
- Chat
Languages
English
EmailOctopus pricing
Starting Price:
- Yes, has free version
EmailOctopus has a free version. EmailOctopus paid version starts at USD 8.00/month.
About the vendor
- EmailOctopus
- Located in London, UK
- Founded in 2015
EmailOctopus support
- Chat
Languages
English
EmailOctopus videos and images
Features of EmailOctopus
Alternatives to EmailOctopus
Reviews of EmailOctopus
Ideal for my simple needs
Comments: I had some good email support when I enquired about reCaptcha
Pros:
My needs are small: a couple of subscriber lists with some automated emails, and a few 'campaign' emails per year. I was pleasantly surprised how Email Octopus was simple to set up, and I didn't have to pay out-of-proportion for my needs.
Cons:
I suspect a big company with fancy marketing might want more functions, but the simplicity is precisely what I'm enjoying with EmailOctopus, after using another package that took me hours of learning and support, and whose price shot up as soon as I wanted to send an automated 'welcome' email to subscribers.
The most cost effective email solution with no hidden bolt on extras
Comments: Ace. Pull your CSV files through already and close your mind-numbing, overcharging, 2-audience-limited mail company and make the switch. If you don't like it you're probably a bot.
Pros:
straight out of the box, the customer service is top-notch, real people, detailed responses not generic bs, and such an easy user interface you don't have to hunt for hidden features. fast, effective, reporting is top-notch. it takes care of everything without the expense of Mailchimp... actually, it makes Mailchimp look prehistoric in comparison.
Cons:
Really nothing has popped up that's been an issue, no extra charges, nothing.
A review of Email Octopus
Pros:
It is easy to use. Offers in-depth analytics.
Cons:
Adding rows in an emailer is a task. Multi-column rows don't display properly on mobile.
A good affordable email marketing tool
Comments: Overall, I had a good experience, but I really wish that they fix their email builder, and it's buggy.
Pros:
Even though EmailOctopus(EO) is a relatively new tool but it has all the features you will expect it to have. The best this is that it's really affordable.
Cons:
The major problem with EmailOctopus is there UI of email builder. It's really bad and buggy. Also if you try pasting content from Ms-Word or Notion then it changes the formatting which is troublesome to edit. Also if you want to run referral programs for your newsletter then EmailOctopus has very few integrations. They also pushed new update for their forms which makes it compulsory to use it with iframe and not custom html tags. That makes it very static and you can't use your own designs.
EmailOctopus Response
last year
Hi Ankit, Thanks for the review and glad you love our value for money. In respects to your feedback around the email builder, you'll be glad to know we are overhauling it this year and making it much simpler to copy and paste from your favourite tools, while retaining the correct formatting. Our forms, as you've also mentioned, saw an update last year. I think you may have misunderstood the update, as we do not use iFrames and we never have done. All our forms can be style completely by you using CSS, and we have no plans to ever change that. We agree iFrames are not the right solution to use. If you'd like help styling your forms, please contact our team and we'd be glad to show you how.
Fantastic Newsletter Publishing and List Maintenance Service
Comments: After a service I'd been using for eight years started developing functionality problems, I checked out competitors and came to EmailOctopus on the basis of a recommendation. Haven't looked back.
Pros:
Everything WORKS. It's easy to import lists. It's easy to set up lead capture pages to get new subscribers. It's easy to create newsletter templates. It's easy to publish campaigns and get them delivered.
Cons:
There's nothing I dislike about EmailOctopus, but if I could suggest one feature it would be social media account linking as opposed to having to manually post links to campaign emails to Facebook and Twitter.
Alternatives Considered: SendGrid
Reasons for Choosing EmailOctopus: My previous service was becoming more complex and less functional/reliable.
Switched From: Mailchimp
Reasons for Switching to EmailOctopus: The price was right and EmailOctopus handled specific functions I needed better than Sendgrid (I do use Sendgrid for some other projects).
