Airtable

Airtable

by Airtable

Who Uses This Software?

Small business and teams within larger organizations

Average Ratings

931 reviews
  • Overall 4.7/5
  • Ease of Use 4.5/5
  • Customer Service 4.6/5
  • Features 4.5/5
  • Value for Money 4.6/5

Product Details

  • Starting Price USD 12.00/month
  • Free Version Yes
  • Free Trial Yes
  • Deployment Installed - Mac
    Cloud, SaaS, Web
    Installed - Windows
    Mobile - iOS Native
    Mobile - Android Native
  • Training In Person
    Live Online
    Webinars
    Documentation
  • Support Business Hours
    Online

Vendor Details

  • Airtable
  • http://airtable.com
  • Founded 2013

About Airtable

Airtable is the relational database for the rest of us. With a spreadsheet-like interface that anyone can use, realtime collaboration, and rich features like file attachments and reporting, Airtable is the friendliest modern database.

Airtable Features

  • Calendar/Reminder System
  • Document Storage
  • Email Marketing
  • Internal Chat Integration
  • Lead Scoring
  • Marketing Automation Integration
  • Mobile Access
  • Quotes/Proposals
  • Segmentation
  • Social Media Integration
  • Task Management
  • Territory Management
  • Brainstorming
  • Calendar Management
  • Contact Management
  • Content Management
  • Discussion Boards
  • Document Management
  • Project Management
  • Real Time Editing
  • Task Management
  • Version Control
  • Video Conferencing
  • Contact Database
  • Contact Import/Export
  • Interaction Tracking
  • Lead Management
  • Prospecting Tools
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Shared Contacts
  • Audience Targeting
  • Brand Management
  • Campaign Management
  • Categorisation/Grouping
  • Conversion Tracking
  • Distribution Management
  • Editorial Calendar
  • Multi-Channel Publishing
  • Publish Scheduling
  • SEO Management
  • Social Media Management
  • Video Management
  • Access Controls/Permissions
  • Backup and Recovery
  • Data Migration
  • Data Replication
  • Database Conversion
  • Mobile Access
  • Multiple Programming Languages Supported
  • NOSQL
  • Performance Analysis
  • Relational
  • Virtualization
  • Asset Categorization
  • Asset Library
  • Asset Sharing
  • Customisable Branding
  • File Conversion
  • Metadata Management
  • Mobile App
  • Reporting/Analytics
  • Search/Filter
  • Version Control
  • Workflow Management
  • Campaign Management
  • Interaction Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management
  • Prospecting Tools
  • Source Tracking
  • Cataloguing / Categorisation
  • Customer Service Analytics
  • Customer Support Tracking
  • Email Response Control
  • Knowledge Management
  • Live Chat
  • Performance Metrics
  • Search
  • Self Service Portal
  • Collaboration
  • Feedback Collection
  • Idea Management
  • Milestone Tracking
  • Prioritization
  • Product Roadmapping
  • Release Management
  • Requirements Management
  • Resource Management
  • Workflow Management
  • Agile Methodologies
  • Budget Management
  • Client Portal
  • Collaboration Tools
  • Cost-to-Completion Tracking
  • Customizable Templates
  • Gantt Charts
  • Idea Management
  • Kanban Board
  • Milestone Tracking
  • Portfolio Management
  • Resource Management
  • Time & Expense Tracking
  • Traditional Methodologies
  • Campaign Management
  • Client/Property Matching
  • Contact Management
  • Email Marketing
  • Interaction Tracking
  • Lead Management
  • Property Alerts
  • Referral Tracking
  • Segmentation
  • Collaboration Tools
  • Create Subtasks
  • Gamification
  • Gantt/Timeline View
  • Mobile Access
  • Percent-Complete Tracking
  • Recurring Task Management
  • Reporting/Analytics
  • Spreadsheet View
  • Task Board View
  • Time Tracking
  • To-Do List View
  • Access Controls/Permissions
  • Business Process Automation
  • Calendar Management
  • Compliance Tracking
  • Customisable Dashboard
  • Document Management
  • Forms Management
  • Graphical Workflow Editor
  • Mobile Access
  • No-Code
  • Task Management
  • Third Party Integrations
  • Workflow Configuration

Airtable Most Helpful Reviews

Airtable is the Spreadsheet (and more) Application Everyone Needs

Reviewed on 28/08/2018
Brett W.
Lead Developer
Information Technology & Services, Self Employed
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
5/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: As I mentioned before, I am now using the application for QA and bug tracking, but have also used it for task tracking on collaborative projects I work on, which I've found to be really effective. I run my own business and am the only employee, so I don't need a full fledged project management solution and found this to be a great alternative when working with other companies that don't use one for web development, either. Since Airtable also provides different ways to view data (Grid, Form, Gallery, Calendar, Kanban) the ways in which this product can be used are infinite. There's even a mobile app!

Pros: As an early adopter of Airtable, I've seen the program grow from a more functional and intuitive version of Excel to a full fledged application that can do anything from spreadsheet management to producing a CRM or project workflow. Initially, I used the application for QA and bug tracking, but now I use it for inventory for art I collect (I can even include photos for visual reference), lead tracking and generation, and a few other practical things. The more I use Airtable, the more I'm impressed with how much potential the application has to positively impact any business, organization, or individual.

Cons: For first time users, it can be a bit intimidating, especially if checking out the application, casually. One great resource that Airtable introduced is Airtable Universe, which highlights and demonstrates working and real examples of how companies and industries are using Airtable to track deadlines, scheduling, and a slew of other use cases. I would recommend that as the starting point for any novice of the application or anyone interested in giving it a try.

Only limited by your time and creativity

Reviewed on 30/12/2019
Steve M.
Director of Digital Marketing
Nonprofit Organization Management, 501-1,000 Employees
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
Customer Support
4/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We have about 10 different business processes that we track in Airtable. It's amazing how flexible it is, and the overall experience has been extremely smooth. It's especially easy to get new users up to speed quickly because of how intuitive the Airtable is, which is an especially difficult feat given how extensively you can customize everything. They have a great online help and video training as well.

Pros: Airtable brings actual structure to our working environment. We use for a team of 15 to track tasks, projects, and even for lightweight documentation of work done or where stuff is. I really like the flexibility and the ability to create just about anything with it and still make the finished product look nice. The UI is what people first comment on when I invite them to our shared set of bases--either "it looks great" or "this is easy" or something like that. I especially love the integration with Zapier so that if you need to go outside an Airtable base, you probably won't have to do manual entry--it can sync with your other app.

Cons: With the free version, you will hit the record limit will pretty easily. I wish they had a lower-priced plan that was above the free version, but below their much more expensive tiers.
A second huge miss is that there was really no way to do rich text. That severely limits the usefulness for using Airtable as any kind of repository for content or anything like that. Basically you convert everything to HTML markup and store it as plain text in Airtable, but like I said they have promised to fix this . . .

So close to perfect!

Reviewed on 25/11/2019
Verified Reviewer
Coordinator
Higher Education, 1,001-5,000 Employees
Used the Software for: 6-12 months
Reviewer Source 
4/5
Overall
4/5
Ease of Use
4/5
Features & Functionality
Customer Support
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Overall I appreciate and enjoy my use of Airtable. I really like its capabilities for tracking projects and tasks. If it was FERPA compliant it would be my one-stop shop for project management at work!

Pros: Airtable is fantastic for project management, especially if you need to share your work with others. I recently used Airtable for a week-long event at my workplace with many moving parts - several events per day, many catering contracts, many chaffeurs and cars to keep track of, etc. I love that Airtable gives you the option to categorize entries and sort by category. Using Airtable helped me keep track of all my tasks involved in coordinating the events. I also like how easily you can share it with others and work on it with others. The interface is clean and works well for me both on my desktop and tablet. The last thing I like most about this software is the ability to have an attachment field. When coordinating travel for myself and others, I appreciate being able to attach our flight itineraries, travel approvals, and any other important documents directly to the table. It's a great way to keep it all in one place.

Cons: Airtable does have a bit of a learning curve that took me a while to navigate. I did not find their introductory templates or videos as helpful as I would have liked, so it took me longer than anticipated to get used to the software and really start using it on a daily basis. Lastly, I really wish Airtable was FERPA compliant. I work in higher education and so I cannot manage ALL my projects and tasks in Airtable, just the ones that don't involve student data. This splitting of softwares depending on which project I'm working on is kind of a pain and interrupts my work flow.

Airtable is one to watch in the future

Reviewed on 17/07/2018
Verified Reviewer
Senior Producer
Computer Games
Used the Software for: 6-12 months
Reviewer Source 
3/5
Overall
3/5
Ease of Use
1/5
Features & Functionality
4/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Airtable has very specific uses that would be hard to replicate anywhere else with another piece of software. It has many flaws and drawbacks, but once you accept them (and find ways to circumvent them) it can be quite a handy and interesting piece of software.

Pros: When I first started to use Airtable, I came away deeply frustrated with it's usability. It's sometimes slow, straightly obtuse to use and has many "pending features" that would be extremely helpful for some of the simplest of tasks. However, there came a time when I had to organise a league table for a tournament over the internet, and all of sudden, Airtable clicked. What Airtable is good at is creating a database of entries for a specific use, so for example, making an internet registration form where a user can enter data and "register" their interest in a particular thing is so quick and easy to do. I created an application form which auto stored the data into a highly organised table that I could then use however I wanted (I created a league table from the registered users with ease and shared the results of the league as the scoring progressed) - all via the internet, I don't know of a way that I could have achieved this without AirTable, Google Docs would have been a possible solution, but Airtable allows you to add attachments easily (so images, etc) as well as allowing you to manipulate (And hide) data in any way you can think of using Rollups and Lookups - two of it's most powerful features. Once you get used to it, Airtable becomes useful, and I can see myself using it again and again when I want to organise a very specific and distributed task on the internet.

Cons: Don't think this is Excel in a different disguise, it's not, it's not as adaptable and not as powerful as Excel. You couldn't use it to track a project or manage a holiday system or anything like that, but creating a full customer list for a newsletter? Yep, easy, that's the kind of thing it DOES do really well. It could use a few more features on the free tier of the software (the paid tier unlocks "blocks" - which is a strange name for plugins, which allow you to view the data in different visual ways but ultimately it's not as well integrated as it should be and therefore has a limited use) Another thing is that Airtables mobile interface is woeful compared to it's desktop version, and for some reason you can't access the desktop website via mobile. I have no idea what compelled them to make this decision but it's something they need to address in the future. The mobile layout is next to useless.

Standardize Workflows for Future Applications

Reviewed on 30/09/2019
Gary D.
CRM Architect
Information Technology & Services, Self Employed
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
5/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Airtable provides me a great value in organizing my database at Gary Dobbs Consulting. The visual design works well, and it is easy to locate what I need from the screen view. Table View, Kanban View, and Cards View are my favorite for views for getting work done. It even makes it fun! The function of Airtable as an app creator is a great value to me and the services I provide my clients. That's why I've thoughtfully selected Airtable to be included in the GDC Platform. Airtable is a great tool for any business, especially one that has a customer centric business model.

Pros: Works as an pre-post app creator to streamline workflow internal/external processes.

Cons: Editing Row is not clearly distinguishable from Non-Editing Rows.

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