AB Tasty

AB Tasty

by AB Tasty

Who Uses AB Tasty?

AB Tasty is trusted by 900+ enterprises across many industries. Some of our awesome clients include L'Oreal, Sephora, Ashley Homestore, LUSH Cosmetics, Panasonic, Clarins, and Eurosport.

What Is AB Tasty?

AB Tasty is the fastest-growing provider of AI-powered experimentation & personalization, helping businesses drive more conversions and revenue on all their digital assets. Turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences.

AB Tasty Details

AB Tasty

https://www.abtasty.com/

Founded 2009

AB Tasty Cost Overview

AB Tasty does not have a free version and does not offer a free trial.

Free Version

No

Free Trial

No

Deployment

Cloud, SaaS, Web

Training

In Person

Live Online

Webinars

Documentation

Support

Business Hours

Online

AB Tasty Features

AB Testing Tools
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

AB Tasty Reviews

Showing 4 of 4 reviews

Overall
4.8/5
Ease of Use
4.8/5
Customer Service
5/5
Features
4.8/5
Value for Money
5/5
Verified Reviewer
Marketing
Internet, 51-200 Employees
Used the Software for: 1-5 months
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 20/03/2018

"I really underestimated the need for an AB testing software"

Pros: If you are not sure you need an AB testing software, you do. Marketing is getting so competitive and so every last bit of information really helps. AB testing has really helped us improve our marketing strategy and AB Tasty is a really good way to do it.

Cons: There's nothing I don't like about the software. So far, everything has gone perfectly. I highly suggest it!

  • Reviewer Source 
  • Reviewed on 20/03/2018
Brittany W.
Director of Digital Marketing
Real Estate, 201-500 Employees
Used the Software for: 1-5 months
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 05/12/2019

"This Software is a Gem!"

Comments: Every thing has been very positive and everyone I talk to at A/B Tasty is very willing to help!

Pros: I love A/b tASTY! after a previous provider decided to break apart features from our package and charge more I knew it was time to find something new with a better business model. A/B Tasty is in the accelerated path for growth and passionate about helping their customers achieve their goals. Super intuitive interface where you can literally drag and drop elements to create tests, regardless of what CMS you use. Honestly I think they should be a CMS too!

Cons: reporting could be a little more robust but it lets you set any kind of goal you want so it makes up for it.

  • Reviewer Source 
  • Reviewed on 05/12/2019
Verified Reviewer
Customer Value Manager
Media Production, 13-50 Employees
Used the Software for: Free Trial
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 14/08/2018

"Cheap but good alternative to Optimize.ly"

Pros: It's easy to use. We've created hypothesis tests for several pages and had the lift. Also it's cheaper than other expensive AB test tools.

Cons: It doesn't have a wide community since it's not so popular as other AB testing tool. UI is sometimes a bit confusing.

  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 14/08/2018
Verified Reviewer
Chef de secteur
501-1,000 Employees
Used the Software for: 1-5 months
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 26/03/2018

"A really nice AB testing software"

Pros: It is really effective and easy to use. It also provides my team with really good statistic information to help improve our marketing strategy.

Cons: I haven't been using this software very long so I haven't yet discovered anything that I don't like about it.

  • Reviewer Source 
  • Reviewed on 26/03/2018