---
description: Learn more about LoyaltyLion price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
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title: LoyaltyLion Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/10031/customer-loyalty/software) > [LoyaltyLion](/software/140592/loyaltylion)

# LoyaltyLion

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> LoyaltyLion helps ecommerce brands drive repeat purchases and increase customer lifetime value with customized loyalty programs.
> 
> Verdict: Rated **4.4/5** by 19 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses LoyaltyLion?

LoyaltyLion helps fast-growth ecommerce brands on Shopify and Shopify Plus. We support online, in-store, mobile, DTC and third-party loyalty experiences for brands in apparel, beauty, health and more

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 19 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.2/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: LoyaltyLion
- **Location**: London, UK
- **Founded**: 2014

## Commercial Context

- **Starting Price**: USD 199.00
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: LoyaltyLion pricing is calculated based on a combination of monthly order volumes and average order values.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: Arabic, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian
- **Available Countries**: Afghanistan, Algeria, American Samoa, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belize, Benin, Bermuda, Bhutan, Bolivia and 162 more

## Features

- CRM
- Campaign Management
- Customer Activity Tracking
- Email Marketing
- Loyalty Program
- Membership Management
- Promotions Management
- Rewards Management
- Third-Party Integrations

## Integrations (37 total)

- Adobe Commerce
- Attentive
- Bazaarvoice
- Bloomreach
- ConnectPOS
- Dotdigital
- Fresh Relevance
- Gatsby
- Gatsby
- Glew
- Gorgias
- HubSpot Marketing Hub
- Judge.me
- Klaviyo
- Listrak

... and 22 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Customer Loyalty Software](https://www.capterra.com.au/directory/10031/customer-loyalty/software)

## Related Categories

- [Customer Loyalty Software](https://www.capterra.com.au/directory/10031/customer-loyalty/software)
- [Referral Software](https://www.capterra.com.au/directory/30681/referral/software)

## Alternatives

1. [Kangaroo](https://www.capterra.com.au/software/149363/kangaroo-rewards) — 4.9/5 (250 reviews)
2. [Guusto](https://www.capterra.com.au/software/186209/guusto) — 4.9/5 (3688 reviews)
3. [RepeatMD](https://www.capterra.com.au/software/1049073/repeatmd) — 4.4/5 (190 reviews)
4. [Referrizer](https://www.capterra.com.au/software/144990/referral-marketing-automation) — 4.8/5 (197 reviews)
5. [Smile.io](https://www.capterra.com.au/software/169446/smile-io) — 4.9/5 (67 reviews)

## Reviews

### "Easy to use and efficient loyalty management system" — 5.0/5

> **Albert** | *20 February 2025* | Consumer Services | Recommendation rating: 10.0/10
> 
> **Pros**: Loyalty Lion was great in managing our loyalty system and was very easy to use
> 
> **Cons**: Keeping track of previously used rewards became slightly difficult and convoluted as the amount of rewards redeemed increased
> 
> Overall, the experience was great. The system was easy to use and user friendly.

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### "The scam of optimization" — 1.0/5

> **Clifford** | *3 August 2024* | E-Learning | Recommendation rating: 0.0/10
> 
> **Pros**: not much it started out ok but by day 4 they wanted 1800 dollars from me to continue to optimize
> 
> **Cons**: We used their money on the 1st day for a small profit, after that I would get 0 to 40 to optimize, you are required to optimize 2 sets each day. by the 4th day, they asked me to invest $1000, then by day 3 I had to pay 700 dollars to complete the 2nd set of optimization. then on the 4th day, they wanted me to give them $1800 to optimize my 2nd set. that's when I knew they had scammed me
> 
> horrible they helped me to convert money from USD to Bitcoin but ended owing them 1800 dollars by the 5 day

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### "LoyaltyLion Roars the Rewards\!" — 5.0/5

> **Tina** | *24 February 2025* | Construction | Recommendation rating: 10.0/10
> 
> **Pros**: I absolutely loved how it was able to be integrated with our existing software.
> 
> **Cons**: The only con we seen, was a one time issue and it was resolved super fast\!
> 
> Our overall experience with LoyaltyLion was/is amazing\! I would definitley recommend it to everyone\!

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### "Very good loyalty software but could use a few upgrades" — 5.0/5

> **Alex** | *1 April 2019* | Retail | Recommendation rating: 8.0/10
> 
> **Pros**: It's quite easy to use and integrate with BigCommerce. They also have a lot of great features such as points for following on social media, writing reviews, referring friends, etc in addition to points for purchase. They also have a great email platform that sends our emails to customers when they sign up, when they have enough points to redeem a voucher, as well as a monthly reminder to use their points.
> 
> **Cons**: I would like to see an updated user interface. It's showing it's age. I would also like the ability for customers to automatically use their points during checkout (I believe this is available for Shopify but not BigCommerce, which we use).
> 
> Overall I've been happy with Loyalty Lion. For the price compared to other solutions out there, it can't be beat. Would highly recommend to anyone looking for a loyalty program for their store.

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### "Easy to setup and requires very little attention once the loyalty programs are running" — 5.0/5

> **Ben** | *4 December 2018* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: Once setup, this requires very little attention. The integrations are great and admin dashboard is easy to navigate and use. The customer service team are always fast to respond if you ever need them.
> 
> **Cons**: The emails that are sent out from Loyalty Lion out of the box can be basic in appearance, but with the ability to hook up with Mailchimp and Bronto etc. for sending this hasn't held us back.
> 
> Loyalty Lion are a great company to work with. They like to keep things simple, as do we, and the approach is working nicely.

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## Links

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