15 years helping Australian businesses
choose better software
MailerLite
What Is MailerLite?
Grow your business with MailerLite’s fast and scalable email marketing platform.
Create professional newsletters, landing pages & websites using our drag & drop editor (with AI generator) or with pre-designed templates. And manage campaigns on-the-go in the iOS app.
Nurture relationships with advanced features like pop-ups, multi-trigger automations, embedded surveys, Facebook custom audiences and auto resend campaigns. Measure performance with detailed reporting inside your dashboard.
Who Uses MailerLite?
Freelancers, writers, small and mid size businesses, non-profits, public administrations, large enterprises. Simply anyone who needs affordable and great value email marketing service.
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Reviews of MailerLite
MailerLite offers the BEST free trial in email automation!
Comments: MailerLite is the first email autoresponder product I've ever used. Their tutorials are so well done and informative. I was able to import my lists so fast and set up my first email campaign within an hour. The visual interface is very intuitive and if you have any questions they have great customer support. Also, unlike other free offers, their logo placement is subtle and does not detract from your emails, forms, or landing pages. Highly recommend.
Pros:
I really like the visual way MailerLite sets up email campaigns. This felt very intuitive to me and if I had any questions their tutorials are excellent. Also, setting up my email forms and integrating them into my WordPress website was so easy. I really love that they give you so many design options even with the Free plan. I chose MailerLite because they really do provide the most features in their Free plan than any other email automation products. MailerLite is great for beginners, they have really thought out the product well.
Cons:
I'm using the free version and find that building landing pages is a bit limiting and when published looks different than their preview. Also, the landing pages do not seem to look as good on mobile devices. However, creating forms is easy and integrates with WordPress websites really well. Every test that I did worked perfectly.
MailerLite Response
2 months ago
Hey Zoie, We love to hear your experience with us. We think it is great our automation, design and integrations have been supporting you in your business journey! Not only that, but we want to make sure we understand our users and how we can improve our features such as our landing page. If you have some time and would love to have a chat with us, please email us at feedback@mailerlite or send us a reply, so we can hear your thoughts 💚.
Brilliant
Comments: I think it's really positive. After years using an extremely expensive competitor with abysmal tech help id take this any day!
Pros:
The thing I like most about mailerlite is that every time I have a query or glitch, they are on hand to help, you can tell they're not bots, they're really friendly, the information is always concise and really makes the fact that there may have been an issue irrelevant.
Cons:
There are a few things that dont really make sense and are a bit tricky to find or operate but to be honest I think those will in time, be figured out as since I have started using, more and more has been improved that I had noticed previously.
Stay Away!!! Beware!!!!!
Comments: Make sure you check all types of reviews of this company like better Business bureau and trustpilot. They have a history of suspending accounts without notice and for no reason. They will destroy your business!
Pros:
Nothing ...they destroyed my business for no reason
Cons:
Scam. I should have done more research. They will take your money then destroy your business.
Seamless email marketing and my MailerLite experience
Comments: My overall experience with MailerLite has been positive so far, and has allowed me to streamline my email marketing efforts and achieve impressive results. Their response times have been consistently prompt, and their willingness to assist with any queries or issues is commendable.
Pros:
MailerLite has proven to be a game-changer for my email marketing endeavors. Here are some of the standout features that have truly impressed me:Navigating is a breeze. The interface is clear, well-organized, and user-friendly, making it easy for even a novice like myself to create visually appealing campaigns.The drag-and-drop editor is a real gem and allows me to easily design professional-looking emails without any coding. The pre-designed templates are also a huge time-saver.Automated workflows are simple and MailerLite has a range of automations that enable me to engage with my customers/subscribers in a more personalized manner, resulting in higher open and click-through rates.The ability to segment my email list based on my criteria is invaluable. This feature has allowed me to target specific event attendees , ensuring that my messages reach the right audience every time.The A/B testing functionality helps me fine-tune my campaigns for optimal performance. It's been instrumental in understanding what resonates best with my audience.
Cons:
While MailerLite is an exceptional platform, there are a couple of areas where I'd love to see some improvement:Although MailerLite offers integrations with other popular platforms like WordPress and Shopify, it would be really helpful if there was even more integration options with other tools I use in my marketing toolbox.While the pre-designed templates are fantastic, I'd like a bit more flexibility in customizing them. Sometimes, I find myself wishing for more font and layout options.
Alternatives Considered:
Amazing Email Marketing solution
Comments: This solution allows us to keep in touch with our customer base and deliver value using simple but strong email communication.
Pros:
The available templates are elegant and functional. Design-wise, it is very professional looking, and the drag-and-drop building blocks give complete control and versatility.
Cons:
Haven't found any cons yet. The experience has been outstanding so far.
