What Is Lead Gen & CRM (formerly SharpSpring)?
Constant Contact delivers for small businesses with powerful tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM (formerly SharpSpring) is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. Our tools are designed to help you attract the right leads, nurture them with personalized content, and grow your business with better conversion.
Who Uses Lead Gen & CRM (formerly SharpSpring)?
Constant Contact's Lead Gen & CRM platform helps small B2B businesses get more leads, close faster and focus on what drives results with a unified marketing and sales platform.
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Reviews of Lead Gen & CRM (formerly SharpSpring)
Great Solution for a Small Agency
Comments: It has been a great enabler for our business and has really become and extension of our capability that we deliver our clients
We love the fact that we can white label the product and resell to our clients. It adds a new source of recurring revenue for our business that we would not have without this capability
We’ve had some challenges setting up billing for our managed client accounts - that said, the SharpSpring team has been helpful and very responsive in sorting out our challenges.
The marketing automation choice when value-for-money matters
Comments: We moved from HubSpot to SharpSpring primarily because of the price: HubSpot can be very expensive, particularly if you need to use the CRM and marketing capabilities. HubSpot is the market leader in usability and reporting (in my opinion) so we did notice a difference when moving to SharpSpring, but for 95% of the activities we undertake SharpSpring is at least as good as HubSpot and often better. The grouping of landing pages into funnels is one example of some great SharpSpring functionality that helps make your campaigns more effective.
SharpSpring does everything you would expect at a competitive price. The tool is a very capable marketing automation system, with good email and automation capabilities, as well as some great tracking and social media features.
Reporting is good, but not as good as the best (which is HubSpot in my opinion). Although the capabilities don't hold us back, it would be nice to be able to have easy ways to measure the performance of landing pages/funnels.
Constant Contact killed this company and this product.
Comments: We were happy for years. Then Constant Contact destroyed the product and the culture.
I loved SharpSpring until Constant Contact slaughtered it and their support fell off a cliff.
Very confusing. Terrible email builder. Broken platform elements with no desire to fix...but they're happy charging you full price.
SharpSpring makes my life easier.
Comments: It's a great platform, and the support team has been very responsive with any questions we've had over the last few years. The onboarding process was great and we never felt alone in learning how to use it. I also like the regular webinars and learning opportunities that SharpSpring hosts for marketers/agencies.
The email builder, landing page builder and form builder are all straightforward and fairly easy to learn. There are also help/support articles for pretty much anything I need help with or get stuck on. The "life of the lead" view is helpful to see a contact's interactions with our brand.
The email and landing page builders offer a lot of flexibility in layout/design, but sometimes they are a bit too restrictive in terms of moving elements around.
SharpSpring is the Best of the Best
Comments: My overall experience with SharpSpring has been wonderful! While the platform still has kinks to work out (what platform doesn't?), their customer service is amazing and they move at a rate unseen by others to make the platform better every day. I highly recommend them not just for their platform, but their people are friendly as well.
I really enjoy the various features that are available within the platform! It allows us to quickly and easily identify our prospects, capture their information on the website, and then market to them in a way that is meaningful and generates new business for us.
In their mission to make their platform compete, they often focus on getting new features out quickly but then have to go back and update later. I've seen this happen for them with tools like Video Calling, which became quickly available due to COVID-19 but lacks the robustness of other dedicated video platforms that I would imagine most companies already use.