Who Uses This Software?

Influitive's customers include some of the fastest growing B2B companies, including Cisco, Oracle, Box, and Hubspot. Read their testimonials and results on our website!

Average Ratings

77 reviews
  • Overall 4.5 / 5
  • Ease of Use 4.5 / 5
  • Customer Service 5 / 5
  • Features 4.5 / 5
  • Value for Money 4.5 / 5

Product Details

  • Free Version No
  • Free Trial No
  • Deployment Cloud, SaaS, Web
    Mobile - iOS Native
    Mobile - Android Native
  • Training In Person
    Live Online
    Webinars
    Documentation
  • Support Business Hours
    Online

Vendor Details

  • Influitive
  • http://influitive.com/
  • Founded 2010

About Influitive

Influitives allows you to build a community and invite advocates-customers, partners and employees-to complete challenges: referrals, product reviews, social media posts, and more. As they complete these challenges, which can be targeted to groups or individuals, they automatically earn points, badges, and levels to redeem perks and privileges. Easily report on all activities completed, and integrate with your CRM and more to incorporate advocacy into every step of the way.

Influitive Features

  • Advocate Management
  • Campaign Management
  • Customer Advocacy
  • Event Triggered Actions
  • Forms Management
  • Legislation Tracking
  • Petition Management
  • Political Advocacy
  • Rewards Program
  • Social Engagement
  • Content Management
  • Content Moderation
  • Discussions / Forums
  • Event Management
  • Group Management
  • Ideation / Crowdsourcing
  • Member Directory
  • Membership Management
  • Social Media Management
  • Website Management
  • Advocate Management
  • Campaign Management
  • Communication Management
  • Community Management
  • Gamification
  • Reference Management
  • Referral Tracking
  • Reporting/Analytics
  • Rewards Program
  • Social Engagement
  • Analytics
  • Churn Management
  • Communication Management
  • Community Management
  • Content Syndication
  • Feedback Collection
  • Gamification
  • Live Chat
  • Video Content
  • Activity Tracking
  • CRM
  • Gift Card Management
  • Loyalty Cards
  • Loyalty Program
  • Member Portal
  • Membership Management
  • Referral Tracking
  • Rewards Management
  • Affiliate Marketing
  • Campaign Management
  • Contact Management
  • Employee Referral Management
  • Feedback Management
  • Lead Management
  • Loyalty Program
  • Referral Partner List
  • Reward Distribution

Influitive Most Helpful Reviews

Wonderful tool, ROI in weeks if you can have a dedicated person work on it!

Reviewed on 04/08/2016
Alec P.
Product Marketing Manager
Information Technology & Services, 51-200 Employees
Used the Software for: 6-12 months
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We've been growing our hub quickly after implementing it a few months back. The ability to get private discussions going in our forum and gather valuable feedback has already put us to a point where ROI is pretty easy to see. Product Management is getting feedback like never before and Marketing is able to build relationships to get more webinar participation as well as messaging feedback. We're just about to roll out referrals as a challenge so we're still new to the platform and I can't speak to the increase in referrals, but our engagement has been through the roof.

Pros: The customization is wonderful. Influitive spends a lot of time setting up training for you, offering a customized portal within Influitive to get you started (insert Inception sound effects here). There is so much to do, but they help you bite it off piece by piece until, poof, you've got your very own advocate portal with real live customers talking with you and engaging daily. If you look at it as a partnership then you'll succeed easily. Using their advice on rewards systems, challenges and content will get you up and running. Afte that it's definitely something that needs to be managed, but their newer reporting engine shows a lot of the ROI metrics we're tracking to prove effectiveness and success of the product internally. As a side note - we're getting unsolicited product feedback from our most engaged advocates which is helping our product team figure out more about their use cases.

Cons: It takes a village. You're going to want a dedicated person to take point on this project. Any why wouldn't you? This is your communication to your customers and gives them the ability to engage with you in a way you've probably never been able to before (if you have, it probably didn't scale well). It's not a cheap product, but it's also very effective once you put some time into it - you're paying for quality here. And don't get me wrong, it takes time. Buy-in from your customer support team is crucial so they can make sure that you implement it fast and get your ROI. You'll want buy-in from marketing to make sure that the customer audience feels loved. You'll finally want to make sure your product management team is excited to get more feedback. With all of these together you can definitely succeed.

A+ Product to Transform Your Marketing!

Reviewed on 29/06/2016
Liz P.
Director Verticals Marketing
Telecommunications, 1,001-5,000 Employees
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: I think one challenge is some companies haven't got the concept of "advocacy marketing" yet. Advocate marketing encompasses many different marketing departments. First and foremost, I see that it's a demand generation opportunity because you can get referrals from employees and customer advocates for new business. That's really powerful and Influitive already has templates and training on how to do this. Second, I think it's a major social media initiative. Every Friday since January 2014 I've sent out customer success Fridays with a new customer success. This includes suggested tweets but then employees have to cut and paste the content. With Influitive it's so easy for advocates just to click a button! The other ways you can leverage customer advocates are for online reviews, customer references, identifying customers for press/case studies/videos and so much more! There are so many opportunities to leverage our advocates and I think of new ways every day!

Pros: The product is solid. As an admin I was responsible for creating challenges, coming up with point amounts and some other things. Influitive manages the software. I did a three month pilot to build and test our Mitel Champions Hub and didn't encounter any problems with the software. The staff at Influitive is rock solid! I was assigned a success coach, Eli, who met with me weekly to set goals and work through action items in Basecamp. This was the highlight of my experience having someone guide me to build the best Hub I could! Anytime I had questions the team at Influitive has been stellar! The folks at Influitive get marketing! This Hub is brilliant and is going to help us grow our social selling initiative and other marketing initiatives so much that we are thrilled we found the product!

Cons: Nothing. I've been incredibly impressed with this product!

Customer engagement at scale

Reviewed on 12/09/2016
Davin W.
Senior Marketing Manager, Customer Advocacy
Information Technology & Services, 201-500 Employees
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We launched our Influitive AdvocateHub in January 2015. We've used the hub to drive referrals, case studies, reviews, beta testers, awards nominations, reference calls, conference submissions and a lot more. There is simply no other platform on the market that help you nurture happy customers into brand advocates the way Influitive AdvocateHub can. By the numbers, we've been able to generate 250+ online reviews, 30+ video testimonials, 3,000+ social shares, 1,000+ pieces of product feedback, plus dozens of case studies and user-generated content. Marketing, Sales, Product, and even Executive teams always need to involve customers in their initiatives. AdvocateHub gives you the opportunity to respond quickly to these requests and deliver the right customers fast. No more begging sales for contacts or intros, no more relying on the same 10 customers to beta test new features or products. Influitive AdvocateHub has given us the central point of engagement from which to drive and support core company initiatives.

Pros: Influitive AdvocateHub gives us a tool to engage customers at scale. It's easy to deploy, easy to manage, and fast to deliver results.

Cons: They're still building out some needed features. I wish the admin view was a bit more helpful in some places, and the mobile experience needs an overhaul.

Advocate Marketing Made Easy

Reviewed on 10/11/2016
Emilia J.
Social Media Manager
Telecommunications
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We were already running Influitive for our customers when I came on board. With the success of our customer portal, we decided to also launch it for our associates. We have generated case studies, videos, product reviews, referrals, references, etc. via Influtive and has given us a chance to really get to know our customers. The success coaches I've worked with are awesome. They have helped us brainstorm campaigns, show us new features, and are quick to respond with support questions. We've had a great experience using Influitive and they are keeping up with the latest trends by releasing new integrations and features each month.

Pros: Ease of use, SFDC integration, Quick to respond support team, great advocacy coaches

Cons: Wish it had a content calendar and the ability to post custom copy for social shares for Twitter, Facebook and LinkedIn instead of just Twitter.

Influitive Advocate Hub is advocate marketings most important tool

Reviewed on 13/09/2016
Matthew A.
Real Estate, 201-500 Employees
Used the Software for: 6-12 months
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Our company decided a year ago to focus portion of our team on having our customers tell our story and speak in the industry for us instead of just traditional marketing we had been doing. Our return on customer advocate marketing has been dramatic. I do not think you need to change and throw out your traditional marketing methods but our advocates give us the testimonials and other assets we leverage. No one wants to be sold anymore we want to hear reviews and learn from others who are in our shoes and thats what influitive helps you focus on!

Pros: Simple for clients to pick up and use. It is also extremely versatile so it supports my advocate needs for all departments.

Cons: It takes a serious commitment from the company to adopt the software and for it to be successful. I suggest bringing in someone extremely excitable and a go getter to lead the introduction of the Hub to the company. Show each department how it benefits them and your entire company will benefit from one simple solution.

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