---
description: Learn more about Act! price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
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title: Act! Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [CRM Software](/directory/2/customer-relationship-management/software) > [Act\!](/software/133171/act)

# Act\!

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> Act\! Advantage is an all-in-one, full front-office CRM solution that unites sales, marketing, and customer management.
> 
> Verdict: Rated **3.9/5** by 937 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Act\!?

Act\! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.9/5** | 937 Reviews |
| Ease of Use | 3.9/5 | Based on overall reviews |
| Customer Support | 3.6/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Act\!
- **Location**: Scottsdale, US
- **Founded**: 1987

## Commercial Context

- **Starting Price**: USD 30.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Act\! offers both cloud-based and on-premises  CRM, email marketing and marketing automation solutions, designed for individuals and small to medium-sized businesses (SMBs).
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Dutch, English, French, German
- **Available Countries**: Australia, Belgium, France, Germany, Netherlands, New Zealand, South Africa, Switzerland, United Kingdom, United States

## Features

- Activity Dashboard
- Appointment Scheduling
- Batch Processing
- CRM
- Calendar Management
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Collaboration Tools
- Commenting/Notes
- Contact Database
- Contact Management
- Customer Database
- Customizable Fields
- Customizable Reports
- Data Security
- Document Storage
- Drip Campaigns
- Email Management
- Email Marketing
- For Insurance Industry
- Forecasting
- Insurance Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Management
- Lead Qualification
- Marketing Automation
- Mobile Access
- Multi-Channel Communication
- Multi-Channel Marketing
- Opportunity Management
- Performance Metrics
- Pipeline Management
- Quotes/Estimates
- ROI Tracking
- Reporting & Statistics
- Reporting/Analytics
- Sales Activity Management
- Sales Forecasting
- Search/Filter
- Segmentation
- Shared Contacts
- Social Marketing
- Social Media Integration
- Task Management
- Template Management
- Third-Party Integrations
- Website Visitor Tracking
- Workflow Management

... and 4 more features

## Integrations (24 total)

- BigCommerce
- Dropbox
- Ecwid
- Eventbrite
- FreshBooks
- Freshdesk
- Google Contacts
- Google Workspace
- Instagram
- LinkedIn for Business
- Meta for Business
- Microsoft 365
- Microsoft Outlook
- QuickBooks Online
- Shopify

... and 9 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [CRM Software](https://www.capterra.com.au/directory/2/customer-relationship-management/software)

## Related Categories

- [CRM Software](https://www.capterra.com.au/directory/2/customer-relationship-management/software)
- [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software)
- [Sales Force Automation Software](https://www.capterra.com.au/directory/12/sales-force-automation/software)
- [Customer Service Software](https://www.capterra.com.au/directory/22/customer-service/software)
- [Contact Management Software](https://www.capterra.com.au/directory/30016/contact-management/software)

## Alternatives

1. [HubSpot CRM](https://www.capterra.com.au/software/152373/hubspot-crm) — 4.5/5 (4491 reviews)
2. [Zoho CRM](https://www.capterra.com.au/software/155928/zoho-crm) — 4.3/5 (7003 reviews)
3. [Bigin by Zoho CRM](https://www.capterra.com.au/software/204998/bigin-by-zoho-crm) — 4.7/5 (744 reviews)
4. [Salesforce Sales Cloud](https://www.capterra.com.au/software/61368/salesforce) — 4.4/5 (18812 reviews)
5. [Dynamics 365](https://www.capterra.com.au/software/157279/dynamics-365) — 4.4/5 (5860 reviews)

## Reviews

### "ACT Review" — 5.0/5

> **Andrew** | *31 July 2026* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Act is a web-based software. It allows to make changes in our own database, means if need to make some modifications to our existing database, one doesn't need to be dependent on technical support. It is enabled by dialling capabilities. The best feature is the offline remote capabilities for clients who don't yet trust the cloud.
> 
> **Cons**: Employee tracking and support is the worst part of Act, it does not provide an option to track or support through Social CRM. File Sharing, Real-time Sharing is also not supported by this software.
> 
> Act is easy to use CRM solution with helpful features to ensure transparency. It also makes productive work environment for the company and provides the best customer experience for clients.

-----

### "VP Construction and was a VP in Fire Protection" — 5.0/5

> **Harry** | *28 April 2026* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: I have it for many many years\! Its an awesome setup that helps work\! I have done it over 25 years . I need it to work successfully and it is\!  The letters written was though ACT. That's a way to keep track of customer's. I have over 4000 costumer's that I always look at\!
> 
> **Cons**: NOTHING\! I like ACT a lot\!

-----

### "Act an old favorite, with great potential." — 4.0/5

> **Thomas** | *9 June 2026* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: I love the layout, information is clear easy to read and displayed the way it should; be not like other programs where you have to scroll down and open collapsed areas. It is a good value for the money, security is decent but can be broken. Sales management tools are strong. Especially when combined with QuoteWerks. Integration with QBO, Microsoft 365 and QuoteWerks is excellent.
> 
> **Cons**: So slow to adopt. It is just not keeping up with other programs. I don't really see any ground breaking website management, or marketing features regarding social media.
> 
> I have been using Act since its inception. It has been very slow to change and improve over the years. Since Switftpage purchased it from Sage it is 100% better. I'm just not sure if it will catch up to the current market in time to make it relevant again. It's customer support is ok but nothing to brag about.

-----

### "What happened?" — 3.0/5

> **Lori** | *29 April 2026* | Publishing | Recommendation rating: 1.0/10
> 
> **Pros**: The idea of what is possible. I'm a longtime (20+ years) ACT desktop user and have been devoted to ACT. Last year I moved to the cloud version to try to save some money because I'm reaching retirment and now only use it for personal reasons. I hoped for the same easy use.
> 
> **Cons**: The cloud version is clunky. It dumps out .ao files that have no purpose and you ust have to delete them to keep your system from getting cluttered. Tech support told me there is no fix for this. I can't get it to sync with my Google calendar--just doesn't work. About every third time I open it I get a repeat of the "getting started" menu that no longer has any relevance for me but visually clutters and obscures important things on my screen. Overall, I find it to not be that worthwhile and am looking for another alternative that is suited to my limited needs but that will work more efficiently.
> 
> First 20+ years--fantasti\! Life changing\! A secret weapon for my business success\! the last 4 months--clunky, inefficient, disappointing.

-----

### "Satisfied ACT Customer" — 4.0/5

> **Kari** | *19 May 2026* | Financial Services | Recommendation rating: 5.0/10
> 
> **Pros**: The ACT desktop version is simple and easy to use for looking up contacts, taking notes, and generating pipeline reports. I appreciate having the capability of synchronizing updated information to the cloud.
> 
> **Cons**: Using ACT for marketing and setting up work flows for email campaigns is not the most user friendly feature. Additionally, the customer support team is great but language barrier's can sometimes be a challenge in achieving desired results in a timely manner.
> 
> My overall experience with ACT is better than average. However, it could still use some upgrades making it a more user friendly CRM.

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## Links

- [View on Capterra](https://www.capterra.com.au/software/133171/act)

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| de-CH | <https://www.capterra.ch/software/133171/act> |
| en | <https://www.capterra.com/p/175860/Act/> |
| en-AE | <https://www.capterra.ae/software/133171/act> |
| en-AU | <https://www.capterra.com.au/software/133171/act> |
| en-CA | <https://www.capterra.ca/software/133171/act> |
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