---
description: Learn more about Act! price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Act! Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [CRM Software](/directory/2/customer-relationship-management/software) > [Act\!](/software/133171/act)

# Act\!

Canonical: https://www.capterra.com.au/software/133171/act

Page: 1 / 38\
Next: [Next page](https://www.capterra.com.au/software/133171/act?page=2)

> Act\! Advantage is an all-in-one, full front-office CRM solution that unites sales, marketing, and customer management.
> 
> Verdict: Rated **3.9/5** by 930 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Act\!?

Act\! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.9/5** | 930 Reviews |
| Ease of Use | 3.9/5 | Based on overall reviews |
| Customer Support | 3.6/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Act\!
- **Location**: Scottsdale, US
- **Founded**: 1987

## Commercial Context

- **Starting Price**: USD 30.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Act\! offers both cloud-based and on-premises  CRM, email marketing and marketing automation solutions, designed for individuals and small to medium-sized businesses (SMBs).
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Dutch, English, French, German
- **Available Countries**: Australia, Belgium, France, Germany, Netherlands, New Zealand, South Africa, Switzerland, United Kingdom, United States

## Features

- Activity Dashboard
- Alerts/Notifications
- Appointment Scheduling
- Batch Processing
- CRM
- Calendar Management
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Collaboration Tools
- Commenting/Notes
- Contact Database
- Contact Management
- Customer Database
- Customizable Reports
- Data Import/Export
- Data Security
- Document Storage
- Drip Campaigns
- Email Management
- Email Marketing
- For Insurance Industry
- Insurance Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Management
- Lead Qualification
- Marketing Automation
- Mobile Access
- Multi-Channel Communication
- Multi-Channel Marketing
- Performance Metrics
- Pipeline Management
- Quotes/Estimates
- ROI Tracking
- Reporting & Statistics
- Reporting/Analytics
- Sales Activity Management
- Sales Forecasting
- Sales Pipeline Management
- Search/Filter
- Segmentation
- Shared Contacts
- Social Marketing
- Social Media Integration
- Task Management
- Template Management
- Third-Party Integrations
- Website Visitor Tracking
- Workflow Management

... and 4 more features

## Integrations (24 total)

- BigCommerce
- Dropbox
- Ecwid
- Eventbrite
- FreshBooks
- Freshdesk
- Google Contacts
- Google Workspace
- Instagram
- LinkedIn for Business
- Meta for Business
- Microsoft 365
- Microsoft Outlook
- QuickBooks Online
- Shopify

... and 9 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [CRM Software](https://www.capterra.com.au/directory/2/customer-relationship-management/software)

## Related Categories

- [CRM Software](https://www.capterra.com.au/directory/2/customer-relationship-management/software)
- [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software)
- [Sales Force Automation Software](https://www.capterra.com.au/directory/12/sales-force-automation/software)
- [Customer Service Software](https://www.capterra.com.au/directory/22/customer-service/software)
- [Contact Management Software](https://www.capterra.com.au/directory/30016/contact-management/software)

## Alternatives

1. [HubSpot CRM](https://www.capterra.com.au/software/152373/hubspot-crm) — 4.5/5 (4482 reviews)
2. [Zoho CRM](https://www.capterra.com.au/software/155928/zoho-crm) — 4.3/5 (6994 reviews)
3. [Bigin by Zoho CRM](https://www.capterra.com.au/software/204998/bigin-by-zoho-crm) — 4.7/5 (742 reviews)
4. [Salesforce Sales Cloud](https://www.capterra.com.au/software/61368/salesforce) — 4.4/5 (18806 reviews)
5. [Dynamics 365](https://www.capterra.com.au/software/157279/dynamics-365) — 4.4/5 (5846 reviews)

## Reviews

### "ACT Review" — 5.0/5

> **Andrew** | *31 July 2026* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Act is a web-based software. It allows to make changes in our own database, means if need to make some modifications to our existing database, one doesn't need to be dependent on technical support. It is enabled by dialling capabilities. The best feature is the offline remote capabilities for clients who don't yet trust the cloud.
> 
> **Cons**: Employee tracking and support is the worst part of Act, it does not provide an option to track or support through Social CRM. File Sharing, Real-time Sharing is also not supported by this software.
> 
> Act is easy to use CRM solution with helpful features to ensure transparency. It also makes productive work environment for the company and provides the best customer experience for clients.

-----

### "Cloud version a little clunky" — 4.0/5

> **Justin** | *11 September 2024* | Airlines/Aviation | Recommendation rating: 7.0/10
> 
> **Pros**: Has some good capabilities in CRM and email marketing
> 
> **Cons**: Its a little clunky the interface and could do with some redesign to make it more streamlined and user friendly
> 
> Whilst it does have CRM and email marketing capaibilities, it needs some work to make the UX more user friendly and easy to navigate

-----

### "VP Construction and was a VP in Fire Protection" — 5.0/5

> **Harry** | *28 April 2026* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: I have it for many many years\! Its an awesome setup that helps work\! I have done it over 25 years . I need it to work successfully and it is\!  The letters written was though ACT. That's a way to keep track of customer's. I have over 4000 costumer's that I always look at\!
> 
> **Cons**: NOTHING\! I like ACT a lot\!

-----

### "30 Years of Excellence: A CRM Relationship That Has Delivered Unmatched Value, Service, and Reliability" — 5.0/5

> **Dan** | *1 May 2026* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: For nearly 30 years, ACT\! has been one of the most valuable business relationships I’ve had—including compared to my banking partners. Very few companies today deliver this level of long-term value, service, and reliability.&#10;&#10;What stands out most is their exceptional customer support and continuous software improvement. In an era where many major companies charge significantly more for limited online-only service, ACT\! provides direct, high-level technical support from experienced senior technicians and engineers who genuinely stay with you until problems are fully resolved. Whether it’s recovering critical data or troubleshooting complex system issues, their team consistently delivers.&#10;&#10;ACT\! has remained an essential part of my business infrastructure because they combine affordability, powerful CRM functionality, and unmatched support better than virtually anyone else in the industry.
> 
> **Cons**: If I had to identify one drawback, it would be that the software can occasionally be a bit finicky—particularly with things like Outlook integration needing to be reset or reconfigured from time to time. That said, this is rarely a serious issue because ACT\!’s support team can typically remote in and resolve it within minutes.&#10;&#10;My only real criticism would be the occasional communication challenges that can come with offshore support teams. In a global business environment, that’s simply part of modern customer service, and it’s a small tradeoff considering the outstanding level of technical support ACT\! provides at its price point.&#10;&#10;Ultimately, any minor frustrations are heavily outweighed by the company’s value, responsiveness, and commitment to keeping clients operational.
> 
> My overall experience with ACT\! has been nothing short of exceptional. As of 2026, this represents a 29-year business relationship—one of the longest and most important professional relationships I have, including compared to many major service providers and financial institutions.&#10;&#10;I began using ACT\! when my business was in its earlier stages, paying roughly $99, and over the decades I’ve watched both my company and ACT\! evolve together. Today, even at a significantly higher investment, it remains worth every penny. Few companies can honestly claim to have delivered this level of consistent value, adaptability, and service over nearly three decades.&#10;&#10;What has kept me loyal is simple: unmatched customer support, dependable software, and continuous improvement. Their technical teams have repeatedly demonstrated an extraordinary willingness to solve problems completely—whether it involves troubleshooting, Outlook integration issues, or even recovering critical data. Their willingness to stay engaged until the issue is resolved provides a level of confidence that is increasingly rare in today’s software world.&#10;&#10;Like any long-term software platform, there are occasional technical hiccups, and at times communication with offshore support can require a little additional patience. However, these are minor considerations when weighed against the incredible affordability, depth of functionality, and level of service ACT\! consistently delivers.&#10;&#10;ACT\! is far more than just a CRM to my business—it has been a foundational operational tool for nearly 30 years. Their combination of value, reliability, and customer commitment is extraordinarily difficult to find, and I fully expect to remain a client for as long as I am in business.

-----

### "Review of my use of Act" — 4.0/5

> **peter** | *15 July 2026* | Farming | Recommendation rating: 9.0/10
> 
> **Pros**: Marketing and sales,  Its easy to use, and user friendly &#10;all very visible and easy to see , loads of options and facilities and functions &#10;Recording info is easy
> 
> **Cons**: Flaky at times, some functions are slow, sometimes putting things in box's is slow&#10;Groups can be difficult to manage
> 
> Great. Its easy to use, and user friendly &#10;all very visible and easy to see , loads of options and facilities and functions &#10;Recording info is easy

-----

Page: 1 / 38\
Next: [Next page](https://www.capterra.com.au/software/133171/act?page=2)

## Links

- [View on Capterra](https://www.capterra.com.au/software/133171/act)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/133171/act> |
| de-AT | <https://www.capterra.at/software/133171/act> |
| de-CH | <https://www.capterra.ch/software/133171/act> |
| en | <https://www.capterra.com/p/175860/Act/> |
| en-AE | <https://www.capterra.ae/software/133171/act> |
| en-AU | <https://www.capterra.com.au/software/133171/act> |
| en-CA | <https://www.capterra.ca/software/133171/act> |
| en-GB | <https://www.capterra.co.uk/software/133171/act> |
| en-IE | <https://www.capterra.ie/software/133171/act> |
| en-IL | <https://www.capterra.co.il/software/133171/act> |
| en-IN | <https://www.capterra.in/software/133171/act> |
| en-NZ | <https://www.capterra.co.nz/software/133171/act> |
| en-SG | <https://www.capterra.com.sg/software/133171/act> |
| en-ZA | <https://www.capterra.co.za/software/133171/act> |
| es | <https://www.capterra.es/software/133171/act> |
| es-AR | <https://www.capterra.com.ar/software/133171/act> |
| es-CL | <https://www.capterra.cl/software/133171/act> |
| es-CO | <https://www.capterra.co/software/133171/act> |
| es-CR | <https://www.capterra.co.cr/software/133171/act> |
| es-DO | <https://www.capterra.do/software/133171/act> |
| es-EC | <https://www.capterra.ec/software/133171/act> |
| es-MX | <https://www.capterra.mx/software/133171/act> |
| es-PA | <https://www.capterra.com.pa/software/133171/act> |
| es-PE | <https://www.capterra.pe/software/133171/act> |
| fr | <https://www.capterra.fr/software/133171/act> |
| fr-BE | <https://fr.capterra.be/software/133171/act> |
| fr-CA | <https://fr.capterra.ca/software/133171/act> |
| fr-LU | <https://www.capterra.lu/software/133171/act> |
| it | <https://www.capterra.it/software/133171/act> |
| nl | <https://www.capterra.nl/software/133171/act> |
| nl-BE | <https://www.capterra.be/software/133171/act> |
| pt | <https://www.capterra.com.br/software/133171/act> |
| pt-PT | <https://www.capterra.pt/software/133171/act> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Australia","address":{"@type":"PostalAddress","addressLocality":"Sydney","addressRegion":"NSW","postalCode":"2060","streetAddress":"Level 18 40 Mount Street North Sydney NSW 2060 Australia"},"description":"Capterra Australia helps millions of people find the best business software with user reviews, ratings and price comparisons.","email":"info@capterra.com.au","url":"https://www.capterra.com.au/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.com.au/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/Capterra","https://www.linkedin.com/company/capterra/","https://www.youtube.com/channel/UCjRCDmEibpHwyX3m2b3y80w"]},{"name":"Act!","description":"Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results.\n\nAct! Advantage includes Interactive Quotes and Payments, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you.\n\nFor 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/e6e375f2-d819-49b4-bbd0-480c0414f891.png","url":"https://www.capterra.com.au/software/133171/act","@type":"SoftwareApplication","@id":"https://www.capterra.com.au/software/133171/act#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":930,"ratingValue":3.9},"offers":{"price":"30","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Windows, Windows on premise, Linux on premise, Android, Platform ios, Platform ipad"},{"@type":"FAQPage","@id":"https://www.capterra.com.au/software/133171/act#faqs","mainEntity":[{"name":"What Is Act!?","@type":"Question","acceptedAnswer":{"text":"Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results.Act! Advantage includes Interactive Quotes and Payments, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you.For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses.","@type":"Answer"}},{"name":"Who Uses Act!?","@type":"Question","acceptedAnswer":{"text":"Act! Advantage is a front-office CRM solution that unites sales, marketing, and customer management in one affordable platform to help you stay organized, and turn relationships into results.","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"CRM Software","position":2,"item":"/directory/2/customer-relationship-management/software","@type":"ListItem"},{"name":"Act!","position":3,"item":"/software/133171/act","@type":"ListItem"}],"@id":"https://www.capterra.com.au/software/133171/act#breadcrumblist"}]}
</script>
