15 years helping Australian businesses
choose better software

What Is Zapier?

Zapier helps SMBs easily automate work without writing any code. Build custom workflows fast for more than 6,000+ web apps, and let Zapier handle repetitive tasks automatically—freeing your team up to focus on more important work. Zapier integrates with more tools than anyone, helping you streamline processes and making all your systems more efficient. And for larger teams, Zapier offers collaboration and security features that let you unlock the power of automation for your entire organization.

Who Uses Zapier?

Small and mid-sized businesses. Zapier helps business owners, marketers, IT professionals, operations professionals, and more unlock the power of automation.

Where can Zapier be deployed?

Cloud-based
On-premises

About the vendor

  • Zapier
  • Located in San Francisco, US
  • Founded in 2011

Zapier support

  • Chat

Countries available

Australia, Canada, United Kingdom, United States

Languages

English

Zapier pricing

Starting Price:

USD 29.99/month
  • Yes, has free trial
  • Yes, has free version

Zapier has a free version and offers a free trial. Zapier paid version starts at USD 29.99/month.

Pricing plans get a free trial

About the vendor

  • Zapier
  • Located in San Francisco, US
  • Founded in 2011

Zapier support

  • Chat

Countries available

Australia, Canada, United Kingdom, United States

Languages

English

Zapier videos and images

Zapier Software - Automate your work and save time to focus on what's important
Zapier Software - Build workflow automations in minutes
Zapier Software - Automatically move info between your apps
Zapier Software - Pick from thousands of Zap Templates to get started quickly
View 5 more
Zapier video
Zapier Software - Automate your work and save time to focus on what's important
Zapier Software - Build workflow automations in minutes
Zapier Software - Automatically move info between your apps
Zapier Software - Pick from thousands of Zap Templates to get started quickly

Features of Zapier

  • API
  • Access Controls/Permissions
  • Business Process Automation
  • Collaboration Tools
  • Compliance Management
  • Dashboard
  • Database Support
  • Integration Management
  • Integrations Management
  • No-Code
  • Pre-built Connectors
  • Process Modeling & Designing
  • Task Management
  • Third-Party Integrations
  • Workflow Configuration
  • Workflow Management

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Cloud-based platform to leverage companies productivity and security by automating all workflows directly from their online spreadsheet
The leading enterprise mobile Backend-as-a-Service (mBaaS), accelerates mobile application development.
Business teams looking to integrate apps and data to Salesforce and build automations with clicks, not code.
Conversations & collaboration in one place
A visual collaboration tool that creates a shared perspective for your team on any project in a fun, flexible, and rewarding way.
Workplace connects everyone in an organization using familiar Facebook features like chat, video calling, posts and groups.
Unify your entire digital ecosystem faster with pre-built connectors and guidance from over 200M machine learning integrations.

Reviews of Zapier

Average score

Overall
4.7
Ease of Use
4.3
Customer Service
4.3
Features
4.6
Value for Money
4.4

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Angel
Angel
VP of Sales in US
Verified LinkedIn User
Professional Training & Coaching, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Incredible Integration Tool - Can't live without it

5.0 last month New

Comments: very good. great technology. It works really well.

Pros:

I like it how easy it is to use, and to configure. how fast you can integrate very different systems.

Cons:

That it is difficult to track the information that is running through the app.

Stefano
Owners in Italy
Retail, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Streamline Your Workflow with Automation

5.0 2 months ago New

Comments: My overall experience is very positive, By automating repetitive tasks, Zapier frees up valuable time for me and my team, allowing us to focus on more strategic activities. This boost in productivity can lead to significant improvements in overall business efficiency.

Pros:

We do have an online store and , Zapier is a powerful tool for anyone looking to streamline their workflows and increase productivity through automation. Its extensive integrations, user-friendly interface, and flexible pricing make it accessible to a wide range of users, from individuals to large enterprises. We are a small enterprise and was an excellent cost-benefit ratio.

Cons:

Although Zapier is user-friendly, creating complex multi-step Zaps with conditional logic can still require a bit of a learning curve. Users might need to spend some time experimenting to fully leverage its capabilities.

Alternatives Considered: Make and Prismatic

Reasons for Switching to Zapier: After an attentive evaluation we found Zapier more interesting for us and easier to use than the other products.

Kate
Marketing Manager in US
Retail, 11–50 Employees
Used the Software for: 6-12 months
Reviewer Source

Zapier Project Manager

3.0 2 months ago New

Pros:

When working alone, Zapier saves me time doing basic, mundane tasks for me with the click of a button.

Cons:

I do wish there was more customization within the interface

Josh
Creative Director in Canada
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

The Best In Automation Comes with a Cost

5.0 2 months ago New

Comments: Overall, Zapier is the easiest way to automate your business processes. But the long-term cost may not be worth the simplicity if you have a lot of tasks to automate.

Pros:

Zapier has the most integrations of any automation platform. And connecting to other tools to build your Zaps/automations is incredibly easy with Zapier.

Cons:

The cost is the biggest downside of Zapier, especially since there are so many new competitors in the market. None of them match Zapier for its simplicity, but many of them are more cost-effective.

Verified Reviewer
Verified LinkedIn User
Marketing & Advertising, 51–200 Employees
Used the Software for: 1-5 months
Reviewer Source

The Best App to Connect Apps

5.0 2 months ago New

Pros:

I've tried several options, but Zapier is the best in the market. It works smoothly and with ease.

Cons:

Maybe the user interface could be better than the actual.

Alternatives Considered: Make

Reasons for Choosing Zapier: Make doesn't work most the time. Difficult to fix the issues.

Switched From: Make