---
description: Learn more about Laier price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Laier Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Laier](/software/1108649/Laier)

# Laier

Canonical: https://www.capterra.com.au/software/1108649/Laier

> Laier is a media platform that transforms ad data and market signals into actionable insights for Google Ads and Meta Ads campaigns.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Who Uses Laier?

In-house growth and marketing leaders (Heads of Growth, Marketing Directors) at direct advertisers running Google Ads and Meta Ads without an agency, plus paid media agencies and freelance media buyer

## About the vendor

- **Company**: Laier

## Commercial Context

- **Starting Price**: USD 109.00
- **Pricing model**: Flat Rate (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, Spanish
- **Available Countries**: Angola, Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Bermuda, Bosnia and Herzegovina, Botswana, Brazil, Bulgaria, Canada, Cayman Islands, Chile, China, Colombia, Costa Rica, Croatia and 68 more

## Features

- Campaign Analytics
- Campaign Management
- Marketing Automation
- Multi-Channel Marketing
- ROI Tracking

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base

## Category

- [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software)

## Alternatives

1. [Klaviyo](https://www.capterra.com.au/software/156699/klaviyo) — 4.6/5 (539 reviews)
2. [HubSpot Marketing Hub](https://www.capterra.com.au/software/171840/hubspot-marketing) — 4.5/5 (6256 reviews)
3. [Vision6](https://www.capterra.com.au/software/154672/vision6) — 4.7/5 (58 reviews)
4. [Salesforce Starter](https://www.capterra.com.au/software/132665/Salesforce-Starter) — 4.4/5 (226 reviews)
5. [Mirabel's Marketing Manager](https://www.capterra.com.au/software/1002046/marketing-manager) — 4.5/5 (2 reviews)

## Links

- [View on Capterra](https://www.capterra.com.au/software/1108649/Laier)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10053238/Laier/> |
| en-AE | <https://www.capterra.ae/software/1108649/Laier> |
| en-AU | <https://www.capterra.com.au/software/1108649/Laier> |
| en-CA | <https://www.capterra.ca/software/1108649/Laier> |
| en-GB | <https://www.capterra.co.uk/software/1108649/Laier> |
| en-IE | <https://www.capterra.ie/software/1108649/Laier> |
| en-IL | <https://www.capterra.co.il/software/1108649/Laier> |
| en-IN | <https://www.capterra.in/software/1108649/Laier> |
| en-NZ | <https://www.capterra.co.nz/software/1108649/Laier> |
| en-SG | <https://www.capterra.com.sg/software/1108649/Laier> |
| en-ZA | <https://www.capterra.co.za/software/1108649/Laier> |

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