Mailchimp
by Mailchimp
Who Uses Mailchimp?
Cloud-based email marketing solution that helps businesses of all sizes design, automate and manage marketing campaigns across various email platforms, ad channels and more via a unified dashboard.
What Is Mailchimp?
Mailchimp's all-in-one Marketing Platform helps small businesses market smarter so you can grow faster. As the backbone for your customer relationships, they provide AI-powered, user-friendly tools anyone can use to be successful. Mailchimp puts your audience at the center so you can send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, facilitate reporting and analytics, and sell online.
Mailchimp Details
Mailchimp
http://www.mailchimp.com
Founded 2001
Mailchimp Cost Overview
Mailchimp has a free version and offers a free trial. Mailchimp paid version starts at USD 9.99/month.
Starting Price
USD 9.99/month
Free Version
Yes
Free Trial
Yes
Deployment
Cloud, SaaS, Web
Mobile - iOS Native
Mobile - Android Native
Training
Live Online
Webinars
Documentation
Support
24/7 (Live Rep)
Business Hours
Online
Mailchimp Features
Alternative Products
Popular Products
Mailchimp Reviews
Showing 5 of 12,940 reviews
Jacob E.
-
Overall Rating5/5
-
Ease of Use5/5
-
Features & Functionality5/5
-
Customer Support5/5
-
Value for Money5/5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 24/02/2020
"Top Email Marketing Software"
Comments: I'm a big fan of MailChimp. It's my go-to email marketing software for 100% white-hat projects. The whole process is so simple. You have an email list that you upload as an audience. You then go to the campaign section to set up a proper email automation campaign. Within that build, you have the ability to use their visual editor and functions in order to easily write/design the campaign and test it in a real mail client. Unlike some of the other email marketing software, there are not EXTRA features/functionalities that you would rarely need. This decreases the confusion and noise. Big plus!
Pros:
- Easy to set up VERY quickly
- WSWYG Visual Editor is super easy to use
- They're constantly coming out with new functionalities like landing page design, integration with running paid ads, etc.
- Setting up full automation is relatively easy compared to other email marketing software out there
- You can edit multiple emails in multiple tabs which makes copy/paste even easier (other software only lets you have 1 tab open at a time)
- It's free up to 2,500 contacts!
Cons: - Support can be a bit unresponsive at times when you've broken one of their terms/policies (even when it happens by accident and you're not sure what you did wrong even to trigger it)
- Reviewer Source
- Reviewed on 24/02/2020
Tim B.
-
Overall Rating5/5
-
Ease of Use4/5
-
Features & Functionality5/5
-
Customer Support4/5
-
Value for Money5/5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 13/04/2020
"Mailchimp is the 'go to' platform"
Comments: Overall, my experience with Mailchimp is great. Even though they change things periodically, they do have very extensive documentation that will 9 out of 10 times answer your questions by doing a small amount of research. There's lots of help guides out there as well and because Mailchimp's userbase is so large, it's not hard getting the info needed either directly from Mailchimp or supporting communities.
Pros: I've used Mailchimp for years and have found it's very easily integrated into most website platforms. Not only is it just a newsletter platform, it serves many different functions. It's effective at building mailing lists generated from your website's opt-in forms, gives plenty of options to customize your newsletter templates for both standard emails, ecommerce based emails, and dynamic emails. They have an array of tools that allows you to heavily customize anything you need.
Cons: The things I like least about Mailchimp are how frequently they change the backend usability. Over the past year I've noticed some menu areas have changed or been renamed and it causes confusion for not only myself but my clients as well.
- Reviewer Source
- Reviewed on 13/04/2020
Mira L.
-
Overall Rating5/5
-
Ease of Use4/5
-
Features & Functionality5/5
-
Customer SupportUnrated
-
Value for Money5/5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 15/05/2020
"Great for keeping connected with customers and your team"
Comments: Overall, MailChimp has been useful in keeping in contact with my customers and team.
Pros: I like that I can create email templates and mass email customers while being able to address each one by name in the body of the email with the placeholders such as *|FNAME|*. It makes it seem personal. I like how I am able to see who opens my email and who clicks a link in my email. I like how I can insert buttons in the email in order to make it easy for my customer to begin shopping. Tagging contacts is helpful when I want to email a select people. I like how I can create leads page or landing pages with forms to get new subscribers.
Cons: For the Android mobile app, when I enter a new contact, sometimes the first and last name does not save or the field clears when I add a tag. For the free version, I don't like not being able to have more than 1 group. I don't like how I cannot search specific recipients by name and send them an email. I like that customers can self-unsubscribe from my emails without having to email me.
- Reviewer Source
- Reviewed on 15/05/2020
Kenyon C.
-
Overall Rating3/5
-
Ease of Use3/5
-
Features & Functionality2/5
-
Customer Support3/5
-
Value for Money5/5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 25/11/2019
"Don't Sleep on the Monkey, its Bananas!!!"
Comments: We are able to reach more customers with less legwork We were also able to change how people view our company as a whole. Mail chimp makes our 5 to 10 person group seem like and Army.
Pros: Mail Chimp is very flexible and gives you a wide variety of easily customizable options. I use it for everything from Turkey Drives and fundraiser registrations to Album release contests. I hired 2 new people that have almost no graphic design experience and they were both able to learn the platform in a short time and implement what they knew in a real-world environment. Furthermore. The templates aren't cookie-cutter and are easily customizable. They update someone signs up for your product or offer. Its a low key way to get alot more customers and sell alot more products without texting 100 people1 at a time. in the end its definitely worth trying out
Cons: I wish Mail chimp had a desktop app that was downloadable and cloud-connected. I also wish that you could integrate it with other software like Google Drive or other Cloud-based services.
- Reviewer Source
- Reviewed on 25/11/2019
Traver F.
-
Overall Rating4/5
-
Ease of Use5/5
-
Features & Functionality4/5
-
Customer Support4/5
-
Value for Money2/5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 14/04/2020
"A great software at exorbitant prices"
Comments: Actual use of the software, I've had a pretty great experience. Some areas a little more difficult to navigate, but it's nothing a quick check of the help FAQ or Google can't fix. I've never had any issues with deliverability, and the reporting features work great. I just wouldn't pay for it after I get past the free plan.
Pros: MailChimp is pretty easy to use as mailing software goes. It's fairly simple to set up, and managing your contact list is fairly intuitive. The software takes care of all the hard work indentifying emails that don't work or have bounced. You can segment out certain groups and tag different people so that you're able to send emails only to certain people for specific campaigns. This helps you keep emails targeted. For example, if I want to send a newsletter to only commercial clients, I tag them with the "commercial" tag and then choose to send only to those tagged recipients.
Cons: Two things. Advanced features and pricing. With advanced features, it was incredibly difficult to setup for sign-up forms. Some of the more advanced features are hidden deep in linking trees and aren't easy to find. I almost always had to rely on Google to tell me where to go and what to do. Compare this to somewhere like MailerLite that's really easy to navigate and find what you're looking for. As regards to pricing, the free plan for MailChimp is one of the best, allowing up to 2,000 subscribers before you have to pay, but after that they gouge you ridiculously so. Compared to other mailing software, MailChimp is highway robbery.
- Reviewer Source
- Reviewed on 14/04/2020
