---
description: Learn more about WooTrack price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: WooTrack Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/31018/marketing-analytics/software) > [WooTrack](/software/1096973/WooTrack)

# WooTrack

Canonical: https://www.capterra.com.au/software/1096973/WooTrack

> WooTrack is a marketing software that automates Google Ads and tracks profit with POAS metrics.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

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## Overview

### Who Uses WooTrack?

WooTrack is designed for WooCommerce store owners, e-commerce marketers, and online retailers looking to automate Google Ads and optimize profitability.

## About the vendor

- **Company**: SC AXP GLOBAL RETAIL

## Commercial Context

- **Starting Price**: USD 14.99
- **Pricing model**: Flat Rate (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Angola, Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Bermuda, Bosnia and Herzegovina, Botswana, Brazil, Bulgaria, Canada, Cayman Islands, Chile, China, Colombia, Costa Rica, Croatia and 68 more

## Features

- Campaign Analytics
- Campaign Tracking
- Conversion Tracking
- Dashboard
- Data Visualization
- Engagement Tracking
- KPI Monitoring
- Multi-Channel Attribution
- Performance Metrics
- ROI Tracking
- Search/Filter

## Integrations (1 total)

- WooCommerce

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Marketing Analytics Software](https://www.capterra.com.au/directory/31018/marketing-analytics/software)

## Alternatives

1. [Cint](https://www.capterra.com.au/software/119081/Cint) — 4.3/5 (3 reviews)
2. [AgencyAnalytics](https://www.capterra.com.au/software/158746/agency-analytics) — 4.8/5 (115 reviews)
3. [Semrush](https://www.capterra.com.au/software/151962/semrush) — 4.6/5 (2317 reviews)
4. [Mailchimp](https://www.capterra.com.au/software/110228/mailchimp) — 4.5/5 (17603 reviews)
5. [Jira](https://www.capterra.com.au/software/19319/jira) — 4.4/5 (15367 reviews)

## Links

- [View on Capterra](https://www.capterra.com.au/software/1096973/WooTrack)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10042225/WooTrack/> |
| en-AE | <https://www.capterra.ae/software/1096973/WooTrack> |
| en-AU | <https://www.capterra.com.au/software/1096973/WooTrack> |
| en-CA | <https://www.capterra.ca/software/1096973/WooTrack> |
| en-GB | <https://www.capterra.co.uk/software/1096973/WooTrack> |
| en-IE | <https://www.capterra.ie/software/1096973/WooTrack> |
| en-IL | <https://www.capterra.co.il/software/1096973/WooTrack> |
| en-IN | <https://www.capterra.in/software/1096973/WooTrack> |
| en-NZ | <https://www.capterra.co.nz/software/1096973/WooTrack> |
| en-SG | <https://www.capterra.com.sg/software/1096973/WooTrack> |
| en-ZA | <https://www.capterra.co.za/software/1096973/WooTrack> |

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