---
description: Learn more about Hubcore.ai price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Hubcore.ai Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Tour Operator Software](/directory/20033/tour-operator/software) > [Hubcore.ai](/software/1076776/Hubcore-ai)

# Hubcore.ai

Canonical: https://www.capterra.com.au/software/1076776/Hubcore-ai

> The first End-to-End platform for Incoming Tourism
> 
> Verdict: Rated **5.0/5** by 1 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Hubcore.ai?

Hubcore.ai is an end-to-end destination management system (DMS) tailored for incoming tourism professionals, including tour operators, destination management organizations (DMOs), and experience desig

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 1 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.0/5 | Based on overall reviews |
| Value for Money | 4.0/5 | Based on overall reviews |
| Features | 4.0/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: HUBCORE.AI

## Commercial Context

- **Pricing model**: Flat Rate
- **Pricing Details**: Hubcore.ai adopts an annual licence pricing model, payable in full at the start of the contract, with renewal in January. There is a set-up fee to customise and activate the platform, and to configure any required integrations or websites. Quotations are on request and vary according to project size and platform usage.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, Italian
- **Available Countries**: Albania, Andorra, Anguilla, Antigua and Barbuda, Aruba, Austria, Bahamas, Barbados, Belarus, Belgium, Belize, Bermuda, Bosnia and Herzegovina, British Virgin Islands, Bulgaria, Canada, Cayman Islands, Costa Rica, Croatia, Cuba and 70 more

## Features

- Booking Management
- CRM
- GDS/OTA Integration
- Itinerary Creation
- Package Creation
- Payment Processing
- Pricing Management
- Reporting & Statistics

## Integrations (8 total)

- Blastness
- Channel Manager
- HotelSync
- HubSpot CRM
- SiteMinder
- Storyblok
- Vertical Booking
- Zoho Analytics

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Tour Operator Software](https://www.capterra.com.au/directory/20033/tour-operator/software)

## Alternatives

1. [Bókun](https://www.capterra.com.au/software/178518/bokun) — 4.7/5 (452 reviews)
2. [Rezdy](https://www.capterra.com.au/software/122690/rezdy) — 4.5/5 (237 reviews)
3. [WeTravel](https://www.capterra.com.au/software/163474/wetravel) — 4.8/5 (524 reviews)
4. [Intelitour](https://www.capterra.com.au/software/1070243/Intelitour) — 5.0/5 (41 reviews)
5. [Peek Pro](https://www.capterra.com.au/software/142459/peek-pro-tour-operator-software) — 4.7/5 (794 reviews)

## Reviews

### "Our experience with Hubcore" — 5.0/5

> **Giorgio** | *23 June 2025* | Leisure, Travel & Tourism | Recommendation rating: 9.0/10
> 
> **Pros**: I love Trip Builder because it brings together all the features we need to build and manage a travel itinerary in a single interface that guides us from the quotation to the booking
> 
> **Cons**: User experience can be improved more with dynamic tools that helps the user to find services and activities in a more easy way
> 
> It’s intuitive, easy to explain even to new users, and customizable, allowing us to present the client with the best possible version of a travel program.

## Links

- [View on Capterra](https://www.capterra.com.au/software/1076776/Hubcore-ai)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10030179/Hubcore-ai/> |
| en-AE | <https://www.capterra.ae/software/1076776/Hubcore-ai> |
| en-AU | <https://www.capterra.com.au/software/1076776/Hubcore-ai> |
| en-CA | <https://www.capterra.ca/software/1076776/Hubcore-ai> |
| en-GB | <https://www.capterra.co.uk/software/1076776/Hubcore-ai> |
| en-IE | <https://www.capterra.ie/software/1076776/Hubcore-ai> |
| en-IL | <https://www.capterra.co.il/software/1076776/Hubcore-ai> |
| en-IN | <https://www.capterra.in/software/1076776/Hubcore-ai> |
| en-NZ | <https://www.capterra.co.nz/software/1076776/Hubcore-ai> |
| en-SG | <https://www.capterra.com.sg/software/1076776/Hubcore-ai> |
| en-ZA | <https://www.capterra.co.za/software/1076776/Hubcore-ai> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Australia","address":{"@type":"PostalAddress","addressLocality":"Sydney","addressRegion":"NSW","postalCode":"2060","streetAddress":"Level 18 40 Mount Street North Sydney NSW 2060 Australia"},"description":"Capterra Australia helps millions of people find the best business software with user reviews, ratings and price comparisons.","email":"info@capterra.com.au","url":"https://www.capterra.com.au/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.com.au/#organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/Capterra","https://www.linkedin.com/company/capterra/","https://www.youtube.com/channel/UCjRCDmEibpHwyX3m2b3y80w"]},{"name":"Hubcore.ai","description":"What is HUBCORE?\nHubcore.ai is an end-to-end destination management system (DMS) tailored for incoming tourism professionals, including tour operators, destination management organizations (DMOs), and experience designers. Designed to handle the full tourism service lifecycle — from product creation to multichannel distribution and post-sale analysis — Hubcore.ai brings together decades of industry expertise with cutting-edge digital tools, including AI-enhanced features. The platform centralizes tourism inventory, streamlines package design, and automates content distribution, making it ideal for those managing complex, multi-service itineraries.\n\nHubcore.ai enables tourism professionals to design, manage, and sell multi-day and multi-service packages with ease.\n- TripBuilder: quickly build custom itineraries using drag-and-drop tools.\n- Prepackaged templates: themed travel packages ready for B2C or B2B customization.\n- Dynamic pricing and availability management for flexible bookings","url":"https://www.capterra.com.au/software/1076776/Hubcore-ai","@type":"SoftwareApplication","@id":"https://www.capterra.com.au/software/1076776/Hubcore-ai#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":5.0,"bestRating":5,"ratingCount":1},"operatingSystem":"Cloud"},{"@type":"FAQPage","@id":"https://www.capterra.com.au/software/1076776/Hubcore-ai#faqs","mainEntity":[{"name":"What Is Hubcore.ai?","@type":"Question","acceptedAnswer":{"text":"What is HUBCORE?Hubcore.ai is an end-to-end destination management system (DMS) tailored for incoming tourism professionals, including tour operators, destination management organizations (DMOs), and experience designers. Designed to handle the full tourism service lifecycle — from product creation to multichannel distribution and post-sale analysis — Hubcore.ai brings together decades of industry expertise with cutting-edge digital tools, including AI-enhanced features. The platform centralizes tourism inventory, streamlines package design, and automates content distribution, making it ideal for those managing complex, multi-service itineraries.Hubcore.ai enables tourism professionals to design, manage, and sell multi-day and multi-service packages with ease.- TripBuilder: quickly build custom itineraries using drag-and-drop tools.- Prepackaged templates: themed travel packages ready for B2C or B2B customization.- Dynamic pricing and availability management for flexible bookings","@type":"Answer"}},{"name":"Who Uses Hubcore.ai?","@type":"Question","acceptedAnswer":{"text":"Hubcore.ai is an end-to-end destination management system (DMS) tailored for incoming tourism professionals, including tour operators, destination management organizations (DMOs), and experience desig","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Tour Operator Software","position":2,"item":"/directory/20033/tour-operator/software","@type":"ListItem"},{"name":"Hubcore.ai","position":3,"item":"/software/1076776/Hubcore-ai","@type":"ListItem"}],"@id":"https://www.capterra.com.au/software/1076776/Hubcore-ai#breadcrumblist"}]}
</script>
