--- description: Learn more about Tracksuit price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Tracksuit Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Brand Protection Software](/directory/31519/brand-protection/software) > [Tracksuit](/software/1042646/tracksuit) # Tracksuit Canonical: https://www.capterra.com.au/software/1042646/tracksuit Page: 1 / 2\ Next: [Next page](https://www.capterra.com.au/software/1042646/tracksuit?page=2) > Tracksuit is beautiful, always-on, and radically affordable brand tracking software for modern consumer brands. > > Verdict: Rated **5.0/5** by 21 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Tracksuit? Tracksuit is used by ambitious B2C brands from mid-market to enterprise. Our client base is broad; some of the key categories we track include: FMCG, CPG, Beauty, Apparel, Retail and Services. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **5.0/5** | 21 Reviews | | Ease of Use | 5.0/5 | Based on overall reviews | | Customer Support | 5.0/5 | Based on overall reviews | | Value for Money | 4.9/5 | Based on overall reviews | | Features | 4.7/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: Tracksuit ## Commercial Context - **Target Audience**: 11–50, 51–200, 201–500 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Australia, Canada, Ireland, New Zealand, United Kingdom, United States ## Features - Brand Tracking ## Support Options - Email/Help Desk - Knowledge Base - Phone Support - Chat ## Category - [Brand Protection Software](https://www.capterra.com.au/directory/31519/brand-protection/software) ## Related Categories - [Brand Protection Software](https://www.capterra.com.au/directory/31519/brand-protection/software) - [Brand Management Software](https://www.capterra.com.au/directory/30531/brand-management/software) ## Alternatives 1. 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The impact of brand investment, and investment in the right statements has become a key talking point across the business with my \[sensitive content hidden\] even suggesting we should invest more in brand to secure our long-term market position. Talk about a win for the brand team \& the business. > > **Cons**: Although brand metrics are a second language to most marketers, many non-marketers are seeing these dashboards and worry when they see fluctuations. Because we've been so successful in making brand metrics as important as revenue metrics, they're now looked at under a similar microscope - but each month's sample isn't enough to make real assumptions from. I would love for a larger sample to ensure we can pull regional data from a large enough base. > > Tracksuit has ensured my team are all speaking the same language, and given us measurable goals for my brand \& marketing teams. The Tracksuit team have been so helpful with our questions, and onboarding was so easy. I can't believe I ran brand teams without it. ----- ### "Amazing brand positioning tool" — 5.0/5 > **Chelsie** | *31 January 2025* | Apparel & Fashion | Recommendation rating: 10.0/10 > > **Pros**: Tracksuit provided great brand insights that were easy to obtain from the website and share with the wider business. This was our first time tracking and it validated a lot of business decision making and helped us to position our brand within our category. > > **Cons**: I think unless you're entering a new market or investing heavily in trackable activations it can be slow moving to see changes in your rankings. Tracksuit is absolutely for the long term to see noticeable changes. > > We had an amazing experience with the team at tracksuit and will absolutely continue to use their services in future. The dashboard is so easy to use, the reports are so clear and the team are willing to support in any way they can. ----- ### "Tracksuit makes brand tracking easy and actionable" — 5.0/5 > **Camilla** | *5 February 2025* | Retail | Recommendation rating: 10.0/10 > > **Pros**: We've love using Tracksuit. It's incredibly easy to navigate, making brand tracking feel seamless rather than overwhelming. The platform delivers actionable insights that help us make informed marketing decisions, not just vanity metrics. Plus, the team is fantastic to work with\! > > **Cons**: Currently, you can't overlap demos which is a bit of a limitation but I believe it's something the team are working on. ----- ### "Game changer for Marketing analysis" — 5.0/5 > **Lara** | *11 July 2024* | Leisure, Travel & Tourism | Recommendation rating: 10.0/10 > > **Pros**: Tracksuit is easy to use, well designed and customisable to brand requirements. The tool is critical to our Marketing strategy, as we are able to understand impacts of our campaigns as well as understand competitor and industry performance. Tracksuit has allowed us to take a strategic, data-driven approach to our campaigns. Being able to understand what channels have influenced our brand awareness and overall funnel has afforded us significant growth within the market across Australia and New Zealand. > > **Cons**: Nothing\! The product is perfect for our needs. > > The team is extremely accomodating and our account manager, Lauren has been fantastic to work with. Beyond the platform itself, the team have provided insights and case studies that have gone on to build part of our strategy. ----- ### "Guiding light for global marketing strategies" — 5.0/5 > **Candace** | *15 July 2024* | Cosmetics | Recommendation rating: 10.0/10 > > **Pros**: Partnering with the Tracksuit team has transformed how we tackle our global marketing strategies — it gave us insight into our customers at a granular level and guided our decisions to support a myriad of KPIs. The user experience in the platform works seamlessly, finally data that is easy to digest\! Brand marketing is recognised in a refreshed light, this guided valuable conversations with cross functionals. The cherry on top is the Tracksuit support team; incredibly helpful, warm and solution focused. > > **Cons**: Not much, but if I have to list something, it would be the amount to add new competitive brands into our data set. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.com.au/software/1042646/tracksuit?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/1042646/tracksuit) ## This page is available in the following languages | Locale | URL | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Structured Data