---
description: Learn more about Facebook Business Suite price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Facebook Business Suite Cost & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Social Media Management Tools](/directory/30939/social-media-management/software) > [Facebook Business Suite](/software/1018375/facebook-business-suite)

# Facebook Business Suite

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> Facebook Business Suite is a tool used to manage Facebook, Instagram, and Messenger accounts in a single place.
> 
> Verdict: Rated **4.3/5** by 186 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 186 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 3.4/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Meta
- **Founded**: 2018

## Commercial Context

- **Pricing model**:  (Free version available)
- **Pricing Details**: Facebook Business Suite is a free tool.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Multi-Account Management
- Post Scheduling

## Integrations (1 total)

- Instagram

## Category

- [Social Media Management Tools](https://www.capterra.com.au/directory/30939/social-media-management/software)

## Alternatives

1. [Vista Social](https://www.capterra.com.au/software/1021619/vista-social) — 4.9/5 (907 reviews)
2. [Publer](https://www.capterra.com.au/software/177145/publer) — 4.8/5 (949 reviews)
3. [Instagram](https://www.capterra.com.au/software/210721/instagram) — 4.7/5 (5189 reviews)
4. [Zoho Social](https://www.capterra.com.au/software/159351/zoho-social) — 4.7/5 (3439 reviews)
5. [Hootsuite](https://www.capterra.com.au/software/121701/hootsuite) — 4.4/5 (3799 reviews)

## Reviews

### "It needs formal updates and bug corrections" — 3.0/5

> **Tenai** | *10 April 2025* | Internet | Recommendation rating: 8.0/10
> 
> **Pros**: I can  manage all my campaigns facebook and Instagram with comprehensive analytics
> 
> **Cons**: I found its interface confusing and some features are  buggy and require refreshing
> 
> This is an excellent tool Meta makes for their Advertisers. A powerful and professional tool for managing easily all ads and campaigns

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### "Great social media managing tool" — 4.0/5

> **Christian** | *23 February 2025* | Internet | Recommendation rating: 8.0/10
> 
> **Pros**: It is easy to use and has the ability to schedule posts, reply to messages and track insights
> 
> **Cons**: its update or refresh may seem a bit slow and some functionalities are not so versatile as they are in other platforms
> 
> Facebook Business Suite is a very useful product for the management of different social media platforms all at one  place

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### "The worst advertising platform I have ever had the misfortune to use" — 1.0/5

> **Erin** | *17 April 2025* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: By far the worst advertising platform I have ever had the misfortune to grapple with. Everything is confusing, there are different places to different things, the log-ins for business profiles are confused with your personalised log in to facebook and it really has wasted so much time and caused so much frustration. And I am a tech-savvy, experienced marketer. Do better.
> 
> **Cons**: The confusing navigation, the fact that it melds in with your personal profile, the fact that there are so many 'request approvals' that don't make sense, the fact that there are multiple places to create ads, multiple settings, like we have ads centre, ads manager, busines suite, page settings - it's so unituitive\!
> 
> Just a nightmare honestly. I have tried to use this so many times for straightforward things and waste so many hours just getting the set-up and configuration working to access what I need to. I would hold off if it only happened to me a couple times, but I have had so many problems I just had to say something. Unfortunately if you wanna advertise on socials, you've just gotta deal.

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### "Very useful" — 4.0/5

> **Stephanie** | *21 March 2026* | Consumer Services | Recommendation rating: 7.0/10
> 
> **Pros**: I really like all the data showing my reach, views, clicks, etc. The autogoals are also helpful to keep me motivated with promoting my small business.
> 
> **Cons**: I find that sometimes the stories and posts do not share to instagram in the same way that they show up on Facebook Business Suite.
> 
> It's very good for organizing everything in one place, however I prefer to create my posts on instagram and then share to facebook to ensure they look as I intend.

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### "All brands must have a business suite on Facebook" — 5.0/5

> **Eric** | *1 May 2026* | Retail | Recommendation rating: 8.0/10
> 
> **Pros**: Facebook business suite allows you to control your business on Facebook with all types of tools and structure to gain sales and new customers.
> 
> **Cons**: Sometimes it can have some glitches and the support is not great. Sometimes unexpected changes can throw off our workflows.
> 
> It’s a necessity for all my brands to be able to promote it on Facebook. Plus I connect them to Shopify to get seamless transactions and purchases.

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## Links

- [View on Capterra](https://www.capterra.com.au/software/1018375/facebook-business-suite)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/235972/Facebook-Business-Suite/> |
| en-AE | <https://www.capterra.ae/software/1018375/facebook-business-suite> |
| en-AU | <https://www.capterra.com.au/software/1018375/facebook-business-suite> |
| en-CA | <https://www.capterra.ca/software/1018375/facebook-business-suite> |
| en-GB | <https://www.capterra.co.uk/software/1018375/facebook-business-suite> |
| en-IE | <https://www.capterra.ie/software/1018375/facebook-business-suite> |
| en-IL | <https://www.capterra.co.il/software/1018375/facebook-business-suite> |
| en-IN | <https://www.capterra.in/software/1018375/facebook-business-suite> |
| en-NZ | <https://www.capterra.co.nz/software/1018375/facebook-business-suite> |
| en-SG | <https://www.capterra.com.sg/software/1018375/facebook-business-suite> |
| en-ZA | <https://www.capterra.co.za/software/1018375/facebook-business-suite> |
| fr | <https://www.capterra.fr/software/1018375/facebook-business-suite> |
| fr-BE | <https://fr.capterra.be/software/1018375/facebook-business-suite> |
| fr-CA | <https://fr.capterra.ca/software/1018375/facebook-business-suite> |
| fr-LU | <https://www.capterra.lu/software/1018375/facebook-business-suite> |

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