Reviewed on 11/03/2019
Best customer service out there!
Comments: I downloaded the demo a few months before we were able to get our dealer license, so I could learn the software. I've had it from the very beginning. I have done all my accounting for the dealership on this software and I actually prefer it to other accounting software like QuickBooks as all the accounts are already set up properly and I can just run my dealership instead of trying to play accountant. I've added the payment processing integration (as I also do a few BHPH deals); I can pull credit reports from within the app, and all of my forms are updated for me. I don't have to keep track of what forms need to be replaced.
Pros: The software is affordable for my tiny car lot. Any additional services are integrated through the software seamlessly and Ala Carte, so the software grows with my business. This has been the most cost effective item for my business being that we are just over a year old. What is really priceless and you can't get this with any other DMS out there, is the customer service. Today I had a small issue so I emailed customer service with my problem and they called right away and were able to connect to my computer to resolve the problem. I had to step away from the call and I literally was able to sit back and concentrate on other things while the customer service rep fixed a missing file in the software. When I came back to my desk, there was a note on the screen that everything was resolved and he was disconnected from my computer. I have used their customer service support several times and I can't possibly say enough good things about these people.
Cons: This is a pro but also a con. It's not internet based, so it is saved to a network. Which means it can be somewhat difficult to gain information when not right in front of the computer. It does have a phone app that can be downloaded, but this is still very basic information. However the app is great for inputting new inventory.
Reviewed on 29/10/2019
Every Dealer needs Frazer!
Comments: appreciate the fast support and very user friendly and affordable!
Pros: the ease of understanding each screen and the reporting
Cons: since it's based on one computer in our office, the other users have a slight lag-time when communicating with the main computer
Reviewed on 20/12/2019
FRAZER - GREAT FOR START UP INDEPENDENT DEALERS - BE WARNED DOESN'T HAVE SERVICE FUNCTIONS
Comments: My overall experience with Frazer has been great, As a small dealer you need to ensure you are charging the exact anount of sales tax, doc stamps and more plus a place to print your DMV paperwork and Contracts. Frazer does this. I must add, You can use a simple lazer printer instead of the OkiData with the Frazer software.
Pros: The thing i like the most about the software Frazer is that fact that you have an entry level system in terms of cost but your receive a good bang for your buck!
Cons: The only things I dislike about the Frazer software, hard to even say dislike honestly it's just a feature they do not have, owning a service department, there is not a tab to use for customers when they want to service their vehicle with me so I have to use an entirely different platform or software for that.
Reviewed on 29/10/2019
Frazer is the best!
Pros: This is a very comprehensive software for the used car market. It is very easy to use and the customer service is amazing. Our company has been using this for over 10 years and we recommend it to all of our associates. It does everything we need to do and so much more! It is very reasonably priced considering all of the functions that you get. Our lienholders have tried to talk us into other DMS systems, but I refuse to budge. Why would I go somewhere else, pay more money and get horrible service? No thanks-- it's Frazer for us.
Cons: Since we upgraded our computer system to Windows 10, Frazer times out after just a few minutes and creates an error message. If you have not saved the deal as a prospect all of your work is lost. Not only that but it is necessary to reboot the whole program and start over. We have worked with customer service about this and really haven't come up with a good solution yet. As near as I can tell Windows 10 doesn't "play" well with a lot of other programs too.
Reviewed on 01/08/2019
Not User-friendly but great price
Comments: It was nice to have a software to enter all sales and purchases, however,all the necessary information I felt was needed wasn't available. There ended up having to be lots of notes taken on the deal jacket to make sure all details were recorded.
Pros: Great price, especially when we were first starting out and didn't have much extra funds available.
Cons: It wasn't user friendly. It didn't have fields where we could enter how the customer paid (cash, credit card, cashier's check, etc.) and when. I could access it remotely if I was at home, however, if one of my employees was in the software I had to wait until he was done.
by Frazer Computing on 05/08/2019
Hi Naomi, thanks for the feedback! If you'd like to learn how to enter customer payment types (or anything else), please reach out to our support team by phone, chat, or email. If your employees have the need to access Frazer from outside the office, you may be a candidate for online Hosted Frazer, which would eliminate that remote sharing. I hope that helps!
Reviewed on 06/12/2019
Frazer Auto Dealer is the best bang for your buck if you run a car dealership!
Comments: My problem that Frazer fixed was having one organized software that we could have our sales, sales tax reports and even some basic repair/recon bills. Frazer did the job!
Pros: The pros are the value, amazing price! While the competitors charge two times the amount! Amazing product!
Cons: Only "con" Please note, Frazer Auto dealer software does not have any options to run a service center.
Reviewed on 29/10/2019
All around great product, easy to use, straight forward paperwork
Comments: Easy set up, easy paperwork selection, clear report.
Pros: Easy to use on day to day operation. Works and syncs with all major dealer portals and platforms.
Cons: sync with quick books, dealer proposal form, no square sheet.
by Frazer Computing on 04/11/2019
Hi Roman, thanks for your great review. We're glad Frazer is meeting your needs! Did you know you can export from Frazer to Quickbooks? You can also send us custom forms that we will add to your forms list free of charge. Reach out to our tech support team if you need assistance setting anything up!
Reviewed on 29/10/2019
Cloud based is a game changer
Pros: The software is simple and easy to use. The price is a great value and those are some reasons why I stuck with Frazer over the years. I was recently looking into another inventory program mainly because I want it cloud based and to be able to check my inventory from my phone or iPad. Once they came out with the cloud based Frazer and app, I knew I was staying with them.
Cons: For some reason the app doesn't update as often as I would like it to from when I make changes on Frazer itself.
Reviewed on 23/10/2019
Affordable & Easy To Use
Comments: Frazer has been very helpful in keeping track of all payments, costs, inventory, profits, etc.
Pros: Frazer is an affordable dealership software. Easy to track vehicle costs and payment for in-house financing. You can use on multiple computers. Uploads pictures straight to advertising websites. Creates all forms for sales. Customer service is great.
Cons: You have to pay a lot extra for certain features like ach payments, text messaging, and some other features.
Reviewed on 17/04/2019
Comments: Overall this is a great dealership program, it has all the bells and whistles. The price is amazing. There are even multiple payment options which really makes it affordable. I recommend you ask Frazer for access to the free demo.
Pros: It's great that you are able to link your website, craigslist, etc. directly to the program. Anytime a new car was entered into inventory, priced, photos, and all mechanical issue were complete. With the press of a button my website was updated, Craigslist ads posted and all documents printed.
Cons: For all that this program does for the price, no Cons for me at all.
Reviewed on 16/11/2016
Hard to believe!
After being in the car business for 25 years and working with a number of DMS companies I can honestly say that Frazer is unbelievable. I want to start by saying that the customer service they offer is not just industry leading but world class! They are always available, friendly, knowledgeable and get the job done right now. Frazer keeps common forms on hand which allows dealers to immediately add them and use them for no extra charge or wait. Frazer does an amazing job with integrating with all the major players in the automotive software business. Frazer is a complete DMS package and includes accounting software making it all you need to run your car store. Really I could go on and on about my satisfaction with the product and company. Oh and did I mention it's also thousands less than most of the major competitors, that doesn't even make sense!
Thanks Frazer and the people of Frazer
Paul Duke-Duke Motor Co.
Pros: I am most impressed with the level of customer support and the good people you have in your support center.
Cons: I don't like that you need to save a working deal as a prospect or cancel a sale if there was something that needed to be changed. I like to save deals along the way and then have a function to finalize the deal once all the particulars have been settled. I want there to be an easier access to know what the profit is on a deal without having to pull a recap sheet. I like to have the profit or at least the front end gross available to me when working the deal. That is super frustrating when you are trying to quickly make a deal work.
Reviewed on 21/10/2017
Truly Great for a moderate Dealer!
Comments: Made selling cars EASY!
Pros: I really love that everything is straight up. You can basically train anyone very easily. When I first started the program, I was thrown in by management. I called support with small things I couldn't understand and they would log in to my desktop and guide me step by step. They really took time and put effort into teaching their customers how to use the software. The sales screen is easy, inventory is easy, bill entering is easy. I mean it is an easy software. I love this and recommend it for sure. They even ask their customers for more ideas! We all get to vote on the idea and if it reaches enough votes, they will implement it in the system!
Cons: I think what I dislike about the software is that it is not customizable. You can't change the backgrounds and such. There is no room to change the colors to match your business or anything like that. It is not huge set back however, it is still great.
Reviewed on 07/05/2019
10+ years & still COMPLETELY SATISFIED
J r R.
Comments: One word: FANTASTIC!
Pros: I had & ran new car stores for 20 years before becoming an independent dealer. Used to pay $1,000 a month for what Frazer does. Of course, I do not need service department, or warranty or factory communications. But, this software does everything I need to sell cars. I never have been disappointed with their service or commitment. There are many more complicated and more expensive providers that are not as easy or complete.
Cons: I wish I had set up the accounting side since day one. I can't figure out to go back or set a new start date for accounting. But, this will not stop me from being a customer.
Reviewed on 20/07/2018
Amazing customer service & great product!
Pros: We LOVE this software, it's very user friendly and if you get stuck on something or need them to create a report for you they are always helpful & always come through. We have been using this for 5+ years & love it!
Cons: That it doesn't have a mobile app or mobile option for when not in office. It would be great if they would create an app and be current with technology of mobile phone use.
by Frazer Computing on 25/07/2018
Thank you for the great review, Stephani! And soon all Frazer dealers will have access to our Sidekick mobile app, coming soon to your state! Sidekick is already available to dealers in GA, KY, and FL. Keep an eye on our blog for announcements of our state-by-state rollout here: https://www.frazer.biz/news
Reviewed on 31/01/2019
BEST COMPANY EVER
Comments: The best experience I've had from being sold the product to dealing with their 24/7 tech support. you won't find a more dedicated company. if you're thinking about this product do yourself a favor. Just do it already. I promise you won't regret the purchase.
Pros: ease of use is a plus. I can train old school sales guys that are stuck on pen and paper to use the easy contracts here in less than a day. shortened the time for sales to an easy 30-45 min process (includes F&I). the friendly staff is a huge help for those of us that don't have computers 100% down yet.
Cons: no cons. They are open to suggestions to improve their product and usually add them to the next update.
Reviewed on 17/08/2016
Would not RECOMEND frazer.
Comments: Well let's see. Lost half of my contacts, got customers making payments and principal not coming off of there payment as shown, got other customers that show I owe them money versus them owing me. I WOULD NOT RECOMEND THIS PROGRAM TO MY WORST ENEMY!
Pros: Was great to start with. Then went to crap, took several man hours to re-install my customer network because frazer wouldn't do it and still not right! Losing business and have ALOT of pissed off customers!
Cons: Customer service sucks! I mean if I'm paying X amount a month to have this so called GREAT service I expect it to work correctly and if not workin correctly then they should have to fix it!
Reviewed on 21/02/2017
The best support in the industry
Comments: We have been a Frazer customer for over two years now, and had previously used other software that had cost many times what we pay now. Frazer has the most courteous and helpful staff that I have ever the pleasure to deal with. We sell about 1000 cars per year in the used car biz, and without Frazer, I would be swamped in paperwork as the office manager, CFO of our business. We will be a customer for life!
Pros: Low cost, Friendly and helpful staff and instant revisions to forms without additional costs.
Cons: No complaints at all. I'm still in amazement at the service.
Reviewed on 16/05/2017
The best Automotive DMS Software on the Market for Independent Dealers!
Comments: Time and Cost Savings to manage and operate the dealership. Great accounting and reporting functions as well! When I first saw the home screen, I though I was looking at a windows 95 application, but DON'T LET THAT FOOL YOU! Under the hood this software does more than it's next 10 competitors combined! Very intuitive and easy to use! I wish they offered DocuSign
Pros: EVERYTHING! WE have used 2 other big name software providers that charge BIG. This software not only does MORE, it is easier to use, and for A LOT Less. I would recommend this to any dealership from start up to 150 vehicles in stock. Great BHPH module, Great integration with payment processors, and route one.
Reviewed on 03/04/2019
Best Auto Dealer Software out there!
Comments: Frazer has been the easiest and most affordable software used. It is very easy to use and set up. Customer service is great. Great way to keep track of inventory and customer accounts. Never had any issues. It backs up every day. When my computer recently crashed, it saved all of our data and customer service was able to quickly re install and load everything onto the new computer.
Pros: Frazer has been the easiest and most affordable software used. It is very easy to use and set up. Customer service is great. Great way to keep track of inventory and customer accounts. Never had any issues.
Cons: I would not change anything about this software.
Reviewed on 16/07/2019
second to none customer service
Comments: Benifit of having my DMS and my accounting system in one. I have no need for quickbooks
Pros: Easy to use. Great customer service from online chat to calling customer service they will mirror your computer and get done what you need done. Explain everything along the way. We use as our DMS and our accounting system.
Cons: They have come a long way with integrations . Now integrate with our online messanger service . Only con would be they dont yet integrate with all the lending services.
Reviewed on 24/10/2017
One of the customer rep provided very fast service, super friendly, and of course was very knowledgeable about products
Pros: After speaking with my tech guy and 3 people at Frazier , there was ONLY ONE that helped set up my printer. Not only was he knowledgeable about his work, he actually had a very positive and energetic attitude.
Cons: After hours call was not handled professionally as I would expect it. I was pretty much told I have to call back to get the printer aligned, and I use the software on daily basis and it is very important to be able to print forms such as POA, etc.
Reviewed on 03/04/2019
Frazer is the best bang for the buck for small dealers
Comments: One man operation and makes all documents and forms smooth and fast with minimal work. Highly recommended.
Pros: Quick to setup forms and print all necessary documents in one click. Enhances productivity on every deal. Used it for years and likely won't switch. Nothing beats it for the price.
Cons: I wish there was a mobile connectivity function. Also wish there was a chat app or way to quickly ask support questions without picking up the phone and calling.
Reviewed on 20/07/2019
This is it. Period.
Comments: Very easy, great customer service.
Pros: Amazing system, it can literally do anything, it constantly updates and can talk to many other different systems and websites. It can handle your accounting, inventory, service work etc. it’s literally your one stop shop. And their support team is beyond helpful and very easy to communicate with.
Cons: No cons I love this system refuse to change
Reviewed on 13/04/2019
Great for bhph
Pros: Fantastic for buy here pay here ability to report to credit bureaus
Cons: Lack of ability to push to dealertrack or route one
by Frazer Computing on 17/04/2019
Thanks for the great review, Brandon! I hope we can help deliver what you're looking for. If you'd like to learn more about our integration with DealerTrack InventoryPro and DealerTrack Marketing Services, or our financing integration with RouteOne, contact our Support team at 888-963-5369 and they will help you set them up.
Reviewed on 16/07/2018
Super easy dealer program
Pros: If you are a smaller dealer, This works great! super easy. Love the craigslist option. Makes it easy to do online sales.
Cons: It isnt as updated as much as the newer programs. Would be great if they came out with a text option.
by Frazer Computing on 18/07/2018
Thanks, Julia! Updates to the program can be done from the main server computer. Have you checked out Textmaxx Pro, or Solutions by Text? Both are recently integrated with Frazer!