Constant Contact Reviews

Constant Contact is really fabulous for email marketing--we use it for all our opted in messaging

Comments: We set up a landing page with a form fill, ad traffic to the landing page. Constant contact handled email and responses for all of the opted in addresses, and kept the leads warm while we developed them. Excellent deliverability, easy to use, just a first class software.

Pros:

I'm pretty familiar with email software, having used four different options extensively. Constant contact was the slickest interface, the most intuitive programming, and all of the features I wanted, without being too expensive or difficult to use.

Cons:

I have nothing but good things to say about constant contact. If I had to find a thing I like least, it would be the confusion between campaigns and programming.

Alternatives Considered: Active Demand

Reasons for Choosing Constant Contact: Price was the first factor, but then once I got in and started using it I found it was much simpler and more powerful than I expected.

Switched From: Active Demand, Lead Gen & CRM (formerly SharpSpring) and Mailchimp

Reasons for Switching to Constant Contact: The user interface is easier, the pricing structure is better, and support answers my questions.

Our small team works easier with Constant Contact!

Pros:

We have a small team with no designated marketing department, yet all staff feel comfortable using, scheduling and analyzing using constant Contact's tools.

Cons:

It can take some time to learn how to use segments and lists effectively, a training guide would be helpful.

Alternatives Considered: Mailchimp

Reasons for Choosing Constant Contact: iContact had poor design options and our emails looked out of date.

Switched From: iContact

Excellent tool for boosting online sales

Comments: My overall experience with Constant Contact has been very positive. I have seen a noticeable increase in customer engagement and sales since I started using their services. The automation features have saved me time by allowing me to schedule campaigns and follow-ups effortlessly. Customer support has also been very responsive and helpful whenever I had questions or issues.

Pros:

I particularly appreciated the ease of use of Constant Contact. The customizable email templates allowed me to create professional and attractive campaigns quickly. The integration with social media, especially Facebook, was a major asset for reaching a wider audience and increasing my sales. Additionally, the detailed reports helped me understand what works and adjust my strategies accordingly.

Cons:

One aspect I found a bit less satisfactory is the cost, which can be high for small businesses. Also, the initial learning curve can be a bit steep for those unfamiliar with digital marketing tools. However, once these obstacles are overcome, using the platform becomes much smoother.

Constant Contact is con-sistantly the best!

Comments: I have been extremely pleased with this fine company. Constant Contact is my only connection with my prospect list, which has more than doubled since we started this Spring. I really can't see how I can do without my partners at Constant Contact.

Pros:

The great deal of information available helps me to invest myself in my business. The customer service team is outstanding. No problem is too insignificant for the best efforts from the reps at Constant Contact. The templates are really inspiring and fully adaptable for my needs and the AI suggestions are really useful. This has really been the answer to my customer relations.

Cons:

The multichannel campaigns are not as well supported by the knowledge bank as I would like. It is a new feature and I expect that there will be more helps coming soon.

Alternatives Considered: Mailchimp

Reasons for Switching to Constant Contact: Better reviews and best for a beginner who wants to grow it correctly,

Great Job Helping Us

Comments: Great experience, helpful Customer and Technical Service.

Pros:

Ease of setting up account. Our members enjoy the clean look of the newsletters and announcements.

Cons:

Nothing. How can I complain, the price is great, and the service is 110%.

Alternatives Considered: SurveyMonkey

Reasons for Switching to Constant Contact: Seemed a better interface and the price was about the same.

Solid email platform and customer experience

Pros:

Ease of use, many options to personalize and create emails that are aligned with my brand or vibe

Cons:

I occasionally got confused when importing addresses but that could be more user error than Constant Contact issues

Alternatives Considered: Mailchimp

Reasons for Switching to Constant Contact: It's what other people in my industry were using so name recognition influenced me.

A decent choice for email marketing

Comments: I used Constant Contact as a Marketing Director before switching to HubSpot. This six month period of use was helpful to get our feet under us with email marketing.

Pros:

Simple and easy to use email marketing platform

Cons:

Limited features available in the free version

Alternatives Considered: Mailchimp

Reasons for Switching to Constant Contact: Constant Contact was already in play when I arrived on team. There just weren’t enough benefits to transition to MailChimp. Now, on other products I choose MailChimp from the start.

Constant Contact: Easy to use, but on the basic side

Comments: For a simple newsletter that needs to be maintained by those not looking for a bunch of bells and whistles, this can work. If you want to be more creative, have more testing ability, or desire some unique automation capabilities it's best to look elsewhere.

Pros:

It's easy to use, even for those that aren't super tech savvy. There is a wealth of templates to choose from. I liked that it has segmentation that is easy to figure out. Also the email deliverability rates are really good.

Cons:

Unfortunately is can get pricey if you grow your audience. Automation isn't where it needs to be to be really useful, which is a big deal now. Also missing is the ability to A/B test robustly (since you can only do subject lines right now).

Constant Contact: A Human Touch

Pros:

Constant Contact (unlike another event platform/email provider I was using until I ran into a technical problem) has phone customer support with live humans (what a concept!)

Cons:

Nothing I can think of at the moment, but maybe next time.

Easy to use email marketing tool

Comments: Overall, I've had a great experience with Constant Contact and have been a user for many years.

Pros:

I love how easy Constant Contact is to use. I've used it with multiple organizations I've worked with and have been happy with the results.

Cons:

Sometimes the design elements don't work the way I want them to. Also, I think there are many corporate domains that don't accept mass emails from sites like Constant Contact or MailChimp, so critical emails may not be getting through to recipients.

Ease of use for Small Shop

Comments: The team was great in getting us set up as non-profit with reduced pricing. Using their analytic tools for our website and social media has been an added benefit for us.

Pros:

Constant Contact is easy to learn, use and gather reports. The functionality is great and helps eliminate duplicating work. We love the ability to drop in a you tube video, conduct surveys and gather RSVPs.

Cons:

Only frustrating part is being signed out of account, but still being able to make changes. You don't know that your time has expired until you go to save the changes.

Alternatives Considered: Mailchimp

Reasons for Choosing Constant Contact: We switched from Finalsite since we did not renew our contract with them. Our new website provider does not provide email integration - Constant Contact was the perfect fit for us.

Switched From: Finalsite CMS

Reasons for Switching to Constant Contact: We choose Constant Contact based on recommendations from other schools that use it.

Bulk Email Marketing At Its Best

Comments: I like using Constant Contact and the experience has been good especially with bulk email sending.

Pros:

1. Constant Contact makes it easy for me to send bulk email that goes straight to inbox and that what got me entangled with it. 2. I noticed a very rare feature that Constant Contact have that many other doesnt have. Constant Contact, allows me to collect donations from people. Many of the clients i have helped setup Constant Contact like the donation feature part so much too. 3. Constant Contact allows me create absolutely any kind of form that is needed for my list building.

Cons:

Constant Contact doesnt have a free forever basic plan. Although they give first month free but I think they should have a plan for small businesses starting out who cannot afford their $20 a month.

Alternatives Considered: Brevo

Reasons for Switching to Constant Contact: Sendinblue plan doesn't fit my budget, its too high compared to Constant Contact. Also, Sendinblue free plan is not encouraging. It says I can only send 300 emails per day.

Improvements Made in Constant Contact

Comments: I am very pleased that the optimizations and new features that Constant Contact is releasing are general to the overall email marketing space. I haven't used Surveys yet, but am pleased that the option is there.

Pros:

I do like that Constant Contact seems to be doing a good number of upgrades that are in other larger platforms.

Cons:

To me, it seems like Constant Contact was created for small product-based B-C businesses - that's why the general fields include birthday and anniversary. The first client that I used it with, I didn't decide to use it so I didn't realize this at first.

Alternatives Considered: Salesforce Marketing Cloud

Reasons for Choosing Constant Contact: Someone recommended Constant Contact

Reasons for Switching to Constant Contact: The company wasn't ready to move to a CRM yet and wanted to try a cheaper product just for email marketing.

Don’t sleep on Constant Contact!!!!

Comments: We love Constant Contact! The decision to switch to CC last year was the best decision that we made all year! It’s made our lives so much easier and we are definitely reaching more people!

Pros:

Ease of use Beautifully organized with list/ calendar views, folders, and list management attributes Automated social media and email scheduling Campaign management Landing pages Forms Lead Ads Reporting both original and resends in detail with drill downs so that you can see who exactly clicked!

Cons:

There is some room for improvement in the ability to tag other pages in the social media posting section. When I post, I have to leave the site to find the social handles of the people/businesses that I’m trying to tag. If it could auto populate like it does in the social media sites that would be amazing! More lead ad options other than just Facebook. Integrate with AirTable!

Great platform

Pros:

The ease of designing emails, scheduling emails, social media management. The ability to make variations on different social platforms is huge. Creating different contact lists. Tracking open rates and clicks. Just overall a great platform for marketing purposes. Also excellent customer service.

Cons:

Twitter (X) was recently removed and would love to have it added back. But otherwise no complaints about this platform.

Outdated service

Comments: In general, Constant Contact feels like a software built decades ago that's bolted on features over time instead of a well-designed, intentionally integrated solution. Templates are old fashioned. Automations are limited. (For example, a welcome email cannot be a series.) Old sign-up forms are maintained, but weren't migrated to the new functionality, so we'd have to rebuild each one to modernize them. Custom contact fields are limited to text or date. Missing details like this add up to each project taking more time than it should. I suspect Constant Contact was a front-runner in the early days, but there are better email marketing solutions now at a similar or lower price point that offer a coherent, simple-to-use, and modern product. This was one of the first SaaS products I replaced with another service when I took over my job.

Pros:

Drag-and-drop email builder is straightforward, and I appreciate the polling and RSVP functionalities. It's easy to collaborate with team members on the same projects (but not on a variety of projects -- see below). Overall the naming and location of items is intuitive, which makes it easy to find your way around if you've used other email marketing software. I like the ability to get a url to past email campaigns.

Cons:

The templates and functionality are outdated, and it takes time to build out customized elements that fit with a modern aesthetic. Support is so-so; other service providers (such as MailerLite) have raised the bar with quick response times that Constant Contact just doesn't offer. This product works best for a single user or two. The list, segments, and tagging attributes offer flexibility, but they get out of hand quickly when used for multiple goals or by different teams. This email marketing service has been the hardest for us to keep clean. Additionally, there is a single unsubscribe form, which doesn't make sense when different teams use the same service. The search function for past campaigns doesn't work well, so it takes time to riffle through the list to what we need. This is how many of the features work: they're probably there, but it takes time to get what you need.

An excellent system to create campaigns and send them in a general way to registered customers.

Comments: The overall experience gained with this platform has been amazing, it has improved the marketing system within our company on a large scale, giving them a system where we can easily understand the interest in those customers as well as measure all the responses from each on our campaigns. Sending campaigns from this platform is extremely easy, because we have imported all the contacts in these clients and it is only enough to press a button to send the specific campaign to all registered clients. This platform also has an excellent integration system, which has allowed us to integrate this system, to the CRM platform, to be able to carry out negotiations by transferring the clients obtained f rom the advertising campaign. I'm happy with the results offered with this platform, it has helped me to obtain an excellent return on inverstment for the campaign created.

Pros:

Constant Contact is a great platform to create all kinds of advertising campaigns, and send them to all the necessary clients, its capacity to create campaigns is superior to the competition, which helps the campaigns to be unique, with a quite different design. What I like the most about this platform is that it offers a different system to create advertising campaigns, within this platform you can create campaigns through code programming, and you can also create campaigns through the drag and drop editor, in this way, it will not be necessary that you have a programming experience, to create really attractive campaigns. Another thing that I like is that they allow nice real-time campaigns, I can see the progress of each one of them in real time, I can check how many clients have accessed the campaign and how many clients are missing to access it, like this as well as I can know from which region the visits to the campaigns come from. Lastly, I love the graphical analysis and diagrams that this platform offers me. I can see diagrams that help me predictively understand the trend that traffic is having in these campaings.

Cons:

I really don't have any kind of problem with this campaign creation platform, at all times it has behaved wonderfully and has offered me a fairly stable platform, in which I can create campaigns from any device and you can monitor those from anywhwere, their accessibility is quite good and it offers a general panel, where all employees can access the same panel and create, edit and send campaigns from the same place. I'm satisfied with all the functionalities and features offered.

A central area to control all stages of preparing and publishing marketing campaigns

Comments: It is good to have a wide range of capabilities that help in controlling all stages of preparing advertising campaigns and scheduling their publication through emails and social media platforms. With Constant Contact, we obtained comprehensive reports and analyzes that showed our ability to reach, and contributed to guiding us towards the required corrective actions.

Pros:

Constant Contact makes it easy to create and manage email campaigns and customer satisfaction surveys from one central area. I like how the contact lists are prepared and the same campaign is customized to suit the interests of each list, which exempts us from preparing separate campaigns for each list as it is enough to take a copy of the main campaign and make adjustments easily. I also like that Constant Contact has a lot of powerful features, especially ready-made templates that can be modified easily, and I love how they add animations that catch customers' eyes. Scheduling is very efficient and enables us to set exact posting times. It also helps us a lot in managing posts on social media. Reports and dashboards are useful; through them, we can track openings and clicks, which gives us an informed view of the success of our campaigns.

Cons:

There is nothing to dislike about Constant Contact; I just want more templates and ready-made components to be able to improve the quality of our campaigns, and some restrictions need to be removed so that we can export the data we need at once.

Constant Contact: Still a good option for nonprofits!

Comments: Overall, despite my one negative experience, I still recommend Constant Contact as the go-to email marketing tool for nonprofits. It's affordable, widely used, looks good enough, has solid list management & analytics, and has decent customer service (aside from the one experience I described) with an instant chat option I've used many times.

Pros:

As one of the longest-running email marketing tools out there, Constant Contact has gone through some growing pains over the years as it updated its design tools and features to get more in line with the newer competitors coming out, but I think it's still one of the best options for nonprofits. It may not be the cheapest option anymore, but the price is still reasonable compared to some other competitors, and they seem to have added way more features at the basic subscription level, like social media management.The email templates aren't the *best* looking out there, but they have become more modern-looking over time and are mobile-responsive. Many people don't realize that many of those beautiful emails you receive from big companies are not accessible to people with low vision who use screen readers or who don't have images displaying for various reasons (older email providers, slow internet, strict work email accounts that don't allow images, people being too busy to click on the "display images" button, etc.). This is because the majority of those emails are basically just a bunch of images with text in them, not text within the actual body of the email (which is what screen readers can read, and what shows up when images are disabled). Nonprofits in particular must be very conscientious about accessibility - sometimes your grant funding even requires it - so keep that in mind!Deliverability, list/tag options, and customer service were all fine (see 1 exception below).

Cons:

This was several years ago now, but at a previous organization (a very small nonprofit with a budget of less than $500k and only 1.5 staff working on communications & fundraising), our account was reported as spam, and I didn't appreciate the way we were treated by customer service after that happened. They were borderline rude and treated us like we were intentionally spamming people, when it was clearly the result of either our small, overworked staff not having the knowledge of best practices in list management (e.g., not removing bounces regularly enough) or the fact that we simply had a somewhat ornery, older donor base who tend to report emails as spam rather than just unsubscribing. (Ugh.) I felt it was clear what had happened given the kinds of emails we sent (monthly e-newsletters and occasional event invitations and donation campaigns, no more than 1x week) and there was no justification for treating us like we were the same as scammers sending spam about Viagra to unsolicited lists. They didn't offer us any flexibility or even sympathy, and temporarily shut down our CC account until we did an opt-in campaign to confirm we had permission to send emails (even though we did only send emails to folks who had opted in previously). It was about a month before our largest fundraising event of the year, so this was a huge issue. I understand they must follow anti-spam rules, but the experience really sucked. A little kindness would've gone a long way here!

Constant Contact- an excellent program for email marketing campaigns and general digital marketing

Comments: Overall, my experience with Constant Contact over the years has been great. I have used it with nonprofits/not-for-profits, small businesses, and larger companies, and it has been helpful for all three. Most of my experience with Constant Contact has been with email marketing rather than with social media marketing, but from what I have seen, it is a fantastic program to use to implement a digital marketing strategy and the campaigns that go with it. The interface is easy to use, and the program itself is easy to learn and understand. Being able to upload contact lists from Excel and Outlook and integrate Constant Contact with programs such as Zoho allows for seamless transitions. Monitoring the perfor viewed at all; if that percentage is rather low, that tells us that we need to make a change, such as altering our subject lines to make them more engaging and the contacts more likely to view the emailmance of each email and campaign is one of, if not the absolute best, way to observe how successful our email marketing strategies and campaigns are. Over time, continuously seeing that various metrics/KPIs are not performing as we would like is a clear indicator that our strategy needs to be altered in some way. As someone who has the unique experience of using Constant Contact with different company types, this program has taught me a lot about how to implement and observe the performance of an email marketing strategy.

Pros:

As a digital marketer, I have used Constant Contact with multiple clients and companies over the past 2+ years, and have always found it to be extremely helpful. The majority of my program usage has been for email marketing, although I have heard from team members that it is excellent for social media marketing and other areas of digital marketing as well. For email marketing, I have done it all from creating a company's very first email blast to creating contact lists to monitoring the performance of email campaigns. I recall the first time I used Constant Contact to write an email newsletter for a small business, and was immediately impressed at how simple the interface was for a then-beginner like myself. I was able to change up the imagery (including font and color scheme) and add my photos and infographics. To this day, I love how Constant Contact allows users to create different contact lists for other purposes and campaigns, and the program makes it very clear when sending out emails who exactly that email will be going out to. Though I don't have as much experience with campaign analytics using Constant Contact as I do with some of the other features, I do know that it's reporting of metrics/KPIs is extremely helpful when observing the performance of a particular email and of a campaign as a whole. I look forward to using additional features offered by Constant Contact in the future, including its tools for social media marketing.

Cons:

Thus far, the only issue I have with Constant Contact is related to the different features available with the three pricing plans. Although Constant Contact's pricing is good when compared to its competitors, the selection of features available with the cheapest pricing plan, Lite, is rather limited. With this plan, only one user is allowed, and not much storage is given. With email marketing, there is neither A/B testing nor segmentation, which I find to be quite frustrating. Features related to ads, SEO, and scheduling social media posts in advance are not available either. With the Standard pricing plan, there are some more ads, segmentation, and email marketing features available, but users cannot see the full scope of all that Constant Contact has to offer unless they pay for the most expensive plan. Free trials are available, which is helpful, but there is also no free plan. Some of your competitors offer free plans (albeit with limited features) in which at least the basics of the program can be used.

Pros, Cons, and Ratings for Constant Contact

Comments: We discovered that it has an easy-to-use interface that is simple to grasp. You'll feel at ease exploring the different features, such as automations, social media postings, and adverts, even if you're a total novice.
continual contact user interface
Because everything is clear and uncomplicated, consumers can easily traverse the platform. Additionally, the UI provides you with some really useful hints that assist you navigate Constant Contact's platform with ease.

Pros:

Simpleness of Use We began our analysis of Constant Contact by examining its usability. We discovered that the service has an intuitive design that is simple to learn and utilize. You'll feel at ease exploring the different features, such as automations, social media postings, and adverts, even if you're a total novice. continual contact user interface Because everything is clear and uncomplicated, consumers can easily traverse the platform. Additionally, the UI provides you with some really useful hints that assist you navigate Constant Contact's platform with ease.

Cons:

We feel that Constant Contact "fails" to satisfy the affordability test, despite being a tool designed to support the expansion of small enterprises. The tool ($12/month for the lowest tier subscription) can be perfect for your business if you simply have a few hundred members. If simple functioning is all you seek, then this is also true. You will have to pay a high amount, though, if you want Constant Contact to have all the capabilities you need to actually execute successful email marketing. Furthermore, extra fees apply for supplementary capabilities like SMS and Litmus' "Inbox previews." This implies that your overall cost will be significantly higher than what you may have anticipated. Therefore, in our opinion, you ought to definitely utilize the 60-day free trial prior to

A dependable platform for seamlessly managing email campaigns.

Comments: Constant Contact provides us with a centralized platform for managing and tracking marketing campaigns. Creating contact lists has become a simple process, and scheduling campaign dispatch dates has led to successful results.

Pros:

Constant Contact is an excellent tool for creating and sending email campaigns and surveys to specific groups of contacts. Their capabilities are impressive, and Constant Contact offers many new features waiting to be discovered. It is great that Constant Contact provides a powerful scheduling tool to organize the dispatch times according to our choice, and it also offers a scheduling feature for resending with high efficiency. I love the fact that Constant Contact provides templates and design features to help integrate branding and links within different campaigns, and the drag-and-drop campaign block builder helps us insert images, videos, and PDFs with ease. Moreover, Constant Contact also offers SMS campaign features, as well as analytics that displays simple charts and graphs to efficiently track campaign progress.

Cons:

The difficulty in extracting data is a concern for me, and at times, the collected data may be incomprehensible due to the impractical data extraction method. Instead of downloading the information all at once, one needs to export each data set separately.

It keeps getting better!

Comments: Constant Contact is the standard for email marketing, and you can see why! It allows you to quickly upload your email contacts and create professional email marketing. We've been able to see how many people open each of our email campaigns, and which campaigns are most successful, making future marketing more targeted.

Pros:

Love the ease of use - whether you want to send a quick email using a premade template, or customize every part of your message, Constant Contact gives you the tools. It's easy to find what you need, and you don't need to know anything about pixel size or the HTML color codes to create professional emails. Constant Contact just introduced A/B testing, so you can better gauge the headings and send times that get your audience to open the emails. Constant Contact is a very solid platform - I've yet to see any service outages, or experience any features that feel buggy, unstable, or like they're still in beta testing. If you have access to a feature on Constant Contact, you know that it will work.

Cons:

It's difficult to manage old campaigns. Want to see what your message was last time, what template you used, or how long ago you sent an email to a particular group? Good luck - you'll be scrolling through pages of old campaigns by hand. At this time, you can't run reports to compare the percentage of opens/click-throughs per recipient group, or to compare how various keywords or send-times compare. To really analyze your marketing approach, you'll have to extract this data by hand. Some of the updates (i.e. A/B testing, custom template options) have been available to users of free competitor services for years. It would be nice to see Constant Contact take a more proactive approach to innovation and updates.

Robust Email Marketing

Comments: Converting web site visitors to email marketing recipients has never been easier, as site visitors simply select which programs they are interested in and they are automatically added to the appropriate contact lists in Constant Contact. Constant Contact has made it painless to conduct email marketing campaigns that circumvent spam filters, something that Emma and MailChimp struggled with.

Pros:

Constant Contact makes it really easy to make attractive, functional emails and to conduct email campaigns with sequencing. Building emails is done via a drag-and-drop interface (WYSIWYG), so you don't have to have any coding experience with html or css. It's really easy to schedule your campaigns, too. If you can use Outlook and Word, you should be able to get comfortable with Constant Contact pretty quickly. It's also really easy to build and manage contact lists, including importing from csv files. And Constant Contact does a good job of tracking bad email addresses and removing them from your lists, which is important because you are charged by the number of contacts you have. I also like that you can send yourself previews so you can try the messages out on different mail programs and tweak them to your liking. Once you've sent out the messages, Constant Contact offers reporting to let you know how successful your campaign was, including the click-through rate. It also sends you reports about who is being added to and removed from your contact lists. Its integration with several WordPress form plugins means it's easy to convert web traffic to email marketing recipients.

Cons:

Permissions. There are basically two levels of permissions besides the account owner: campaign creator and account manager. It would be nice to have more granular control over what users can do, because account manager gives users a lot of freedom, but is necessary to work with contacts, schedule a send, etc. The other thing I don't like is how quickly the cost ramps up. Having used Emma and MailChimp, I feel like Constant Contact is the most robust platform. But it is expensive.

The analytics provided by Constant Contact provide the most satisfying feeling possible

Comments: It is important to note that we perform continuous analysis of customer requests through social networks, external platforms and social media. This is something you should be aware of. Constant Contact's Platform can generate the best possible reports for connection and robust constitution of the required elements. Through Constant Contact, we have engaged several different public content targets, and the results have been as expected. We expanded advertising options and became more effective content strategists as a result.

Pros:

Constant Contact makes me happy, as I have improved the quality of all analytical procedures used in specialized marketing and ensured that they are always further developed. Everything is first class and of the highest quality, and I can complete a group marketing project with the help of their various tools. The service is quite good, and, with their use, I could integrate and customize the software without any problems. I evaluate data from social media accounts to corporate clients and various analytics management systems. There is no doubt that Constant Contact is an excellent opportunity for high-level advertising.

Cons:

Constant Contact is an excellent product that has significantly impacted the creation of seamless marketing and numerous management systems.