---
description: Learn more about SMARTLY.IO price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs.
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title: SMARTLY.IO Cost & Reviews - Capterra Australia 2026
---

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# SMARTLY.IO

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> Smartly.io automates every step of social advertising to unlock greater performance and creativity.
> 
> Verdict: Rated **4.5/5** by 13 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses SMARTLY.IO?

Brands, Marketers, Advertisers, Agencies

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 13 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: SMARTLY.IO
- **Location**: Helsinki, Finland

## Commercial Context

- **Pricing model**: Per Feature
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Canada, China, Finland, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- AI/Machine Learning
- Automated Publishing
- Campaign Management
- Conversion Tracking
- Customer Segmentation
- Engagement Tracking
- Marketing Management
- Multi-Account Management
- Performance Metrics
- Personalization
- Social Media Integration
- Social Media Monitoring

## Integrations (9 total)

- Adjust
- AppsFlyer
- Branch
- Google Analytics 360
- Instagram
- Kochava
- Meta for Business
- Singular
- Snapchat for Business

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- 24/7 (Live rep)
- Chat

## Category

- [Social Media Marketing Tools](https://www.capterra.com.au/directory/30781/social-media-marketing/software)

## Related Categories

- [Social Media Marketing Tools](https://www.capterra.com.au/directory/30781/social-media-marketing/software)
- [AI Marketing Tools](https://www.capterra.com.au/directory/34136/ai-marketing-tools/software)
- [Advertising Agency Software](https://www.capterra.com.au/directory/30736/advertising-agency/software)

## Alternatives

1. [Semrush](https://www.capterra.com.au/software/151962/semrush) — 4.6/5 (2316 reviews)
2. [Adalysis](https://www.capterra.com.au/software/173311/adalysis) — 4.6/5 (117 reviews)
3. [DashClicks](https://www.capterra.com.au/software/179692/dashclicks) — 4.9/5 (340 reviews)
4. [Ziflow](https://www.capterra.com.au/software/178111/ziflow) — 4.8/5 (417 reviews)
5. [Quickads](https://www.capterra.com.au/software/1052761/quickads) — 4.6/5 (31 reviews)

## Reviews

### "Smartly.io Got Your Back Always" — 5.0/5

> **Joel** | *14 September 2021* | Logistics & Supply Chain | Recommendation rating: 10.0/10
> 
> **Pros**: Click For InstI like the customer care support is on another level compared to what is obtainable in the market. The response time and the service level agreement are the shortest i have seen so far. The interface is easy to get used to. Our facebook campaign success increased by 37% in the first 3 weeks of implementation.
> 
> **Cons**: The momentary delays caused by bugs should be looked into as it causes a bit of a delay in meeting up deadlines.
> 
> The ease with which we are able to create a shared dashboard is awesome thereby leaving the team with more creative and productive time to make individual submissions. Our facebook marketing has improved by over 30% since the introduction of smartly.io

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### "Smartly drives efficiency through scaled creative capabilities and easy reporting visualizations" — 4.0/5

> **Allison** | *6 December 2021* | Health, Wellness & Fitness | Recommendation rating: 8.0/10
> 
> **Pros**: Smartly is extremely valuable for teams that are strapped for time when producing paid social ads at scale by giving the ad buyers to create copy variations at scale. The reporting visualization capabilities save hours of time daily. Using Smartly is a no-brainer for global brands.
> 
> **Cons**: Ad scheduling is a huge pain point. Creating rules does not always seem reliable. The ability to very clearly schedule ads at the ad level even within feeds and within campaign management views would greatly benefit client brands.
> 
> Smartly allows our small but mighty team to act double the size by creating a space that allows us to manage, execute, report, and scale creative. It takes our team of 3 working at the level of a team of 10. The creative features are the most valuable.

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### "Powerful Product Potential" — 3.0/5

> **Caroline** | *30 November 2021* | Marketing & Advertising | Recommendation rating: 5.0/10
> 
> **Pros**: Smartly has powerful potential to serve as a single UI for all social media.  The UI is very intuitive and user friendly
> 
> **Cons**: The chat help feature is just 100% awful.  Too time consuming, many times the person on the chat line knows less than I do.  I have been on the chat for hours only to realize they did not pay attention to the campaign and placement I was referring to.   It is a very huge negative when thinking about using or renewing the software.   The first year of support on the platform needs to be vastly improved and the chat line professionals need much better training.  I would say this is the single reason I would not recommend the product.
> 
> Great potential, great UI, but chat line help is terrible.  Any time saved in using Smartly is quickly wasted on untrained help in the chat.    I can not complain about this enough.  The first year of support on the platform needs to get a whole lot better

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### "Best on-top Platform Tool" — 4.0/5

> **David** | *30 November 2021* | Financial Services | Recommendation rating: 9.0/10
> 
> **Pros**: Ad Rotations&#10;Predictive Budget Allocation&#10;Creation flow UI allows for faster campaign creation than Native Tools&#10;Best overall UI as compared to competitors and native platform&#10;Customer Service
> 
> **Cons**: Can be buggy&#10;Reverting to different accounts/ time periods when switching through reports, libraries, etc.
> 
> Excellent sales staff, excellent CSMs, excellent overall customer service experiences. Frustrations with bugs is overwhelmed by the time saved using Smartly.

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### "Prevents frustration from happening and brings all assets and information needed." — 5.0/5

> **Samukele** | *29 May 2023* | Apparel & Fashion | Recommendation rating: 10.0/10
> 
> **Pros**: Makes it easy to manage all performances
> 
> **Cons**: An increase on its previous price which was quite attractive.
> 
> An excellent choice for managing all performances and innovativeness within one platform.It is highly recommend able.

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## Links

- [View on Capterra](https://www.capterra.com.au/software/160821/smartly)

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| de-CH | <https://www.capterra.ch/software/160821/smartly> |
| en | <https://www.capterra.com/p/160821/Smartly/> |
| en-AE | <https://www.capterra.ae/software/160821/smartly> |
| en-AU | <https://www.capterra.com.au/software/160821/smartly> |
| en-CA | <https://www.capterra.ca/software/160821/smartly> |
| en-GB | <https://www.capterra.co.uk/software/160821/smartly> |
| en-IE | <https://www.capterra.ie/software/160821/smartly> |
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| nl | <https://www.capterra.nl/software/160821/smartly> |
| nl-BE | <https://www.capterra.be/software/160821/smartly> |

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