Omnisend Reviews

Very nice for marketing solutions

Comments: We have been using Omnisend for both campaigns and workflows and customized everything with our needs. Customer service responds well when needed help and they are very knowledgeable and reacts very fast.

Pros:

Has pre-built e-commerce workflows and automation workflows with pre and post purchase follow-ups, and lots of other features that can create your sms or e-mail marketing campaings from scratch and lets you have a view of any campaigns from their beginning to their end with generating performance reports. Highly using the high management reports for the management and the whole company. Works really well with banking campaigns when targeting spesific customers.

Cons:

The product should work on their own, integration with other tools might be problem.

Easy newsletter for shopify customers and not only

Pros:

Omnisend allows you to define complex automatic communication workflow with different channels: email, SMS, push, facebook, you name it. The template editing is not the best, but still quite powerful and intuitive.

Cons:

The signup workflow from Shopify works only for customers signed up via the form, not for customers that signed up during an order. This cause quite a lot of friction, I hope they will add the order as a trigger in the future. To use the more advanced channels like SMS, push notification and Facebook messages, you need to pay a more expensive plan. For a small business, it may be not possible.

A Great Email Marketing Solution

Comments: I have had an awesome experience with Omnisend

Pros:

I like that Omnisend comes well equipped with great marketing features. It is smooth to understand and comes well equipped.

Cons:

So far Omnisend has all we needed. No complaints.

Many features

Comments: Overall I am satisfied!

Pros:

It helps us with people who sign up for our mobile app - they are added to our contact list and then receive a welcome email.

Cons:

The email content builder is glitchy. Fonts, colors, etc.

Omnisend for emailing is ok

Comments: It's been alright but i am locking for a different provider

Pros:

The emails sent to get people to purchase abandoned carts

Cons:

Templates arent as nice as some email marketing companies and sometimes it isnt as easy to use

Best Email Marketing Tool for Shopify

Comments: Omnisend is second to none in terms of managing my email campaigns and automations. Once set up, everything just runs smoothly in the background so the majority of our marketing is on auto-pilot.

Pros:

I love Omnisend. Having used it for sveeral years now, it is incredibly intuitive and easy to use. Setting up automations and forms and managing email campaigns in so incredibly easy.

Cons:

The email campaigns functionality can be a bit slow to respond. The automations are great once set up, but not very intuitive and difficult to manage and copy over to new automations.

Best Email Marketing Software for our Ecommerce Brand!

Comments: It was a nice experience with the Omnisend. We overall loved this tool for our automations and customer engagement.

Pros:

Omnisend is the best email marketing tool for our fashion brand. We have used this tool a lot for our automations and campaigns, on a daily basis.

Cons:

It's kind of a complete tool in the email marketing industry, and we loved this tool a lot.

Great Email Marketing for Ecommerce

Pros:

The data and insights it provides on customers, orders, behaviours and experience.

Cons:

The limitations with the design templates.

Handling Marketing Automation Like a Pro

Pros:

Omnisend is the very best I have used for marketing automation. Omnisend makes SMS marketing easy too.

Cons:

No issues as Omnisend meets all our needs.

Easy and simple to use

Pros:

It's easy to maneuver when you want to send out emails to customers

Cons:

it's not as content savvy like others apps that send out emails. Would benefit from AI

Good App - lots of options, good support & easy to set up

Pros:

I love the live view of the software & find it captures much more data than I ever did on MailChimp as to who has clicked through & actions taken. The abandoned cart in particular is way more effective than mailchimp ever waas. After years of having a social media company manage my newsletter, I moved to ominsend when MailChimp stopped working with Shopify. I was able to manage the migration myself and support was excellent, from simple questions too difficult set up's questions. I like the many options for follow up drip series of follow-ups, abandoned carts, re-engaging customers. Love the gift box (although I do wish redirect/answer didn't go to a non-secure link as this comes up on my antivirus every time) & scratch & win. The base price of this app is reasonable and offers a lot of options included with it.

Cons:

I love that this app has pop up's built-in but I wish they were more customizable to my theme. The wheel for example doesn't go with my color scheme so I haven't been using it. I have been trying to build a pop up exit offer to link to a quiz but can't get it to look right or work. I have tried several but have never put any into use as they either don't match my colour theme or I can't get them to do look how I want. I would like to see an overall metric that shows growth of my entire list instead of giving stats by each catagory such as automation, campaigns etc. While this info is great I would like to see the overall list growth as an additional stat as I watch the size of my list growth each week. The base price is reasonable but the next step up is a huge leap. I tried the upper price option for a month but found I wasn't making progress with the sms & messenger portion. It costs so much more I downgraded as it isn't affordable to test out. The ala carte add on's for these are way to expensive to acutally use (a person may as well just upgrade). I would like to see these options a bit more affordable as they take some time to build & start seeing results. There are apps that do messenging, sms & text at no charge or minimal/month & while I prefer to have everything under one app I would go with a less expensive due to the big leap in price. Would like to see loyalty program integrated

Loving Omnisend

Comments: Omnisend customer support is very responsive and helpful. Overall I really love this product and would recommend it to other businesses.

Pros:

I love that we can create newsletters well in advance and automate them to go out. I also love the automation flows and the wonderful robust reporting. This product really has been helpful for growing our business!

Cons:

The new builder has issues that the old one never did. You can't put a background on your email, the movement of blocks is strange and not always effective, the product linking is both a good thing and a bad thing.

Great email platform! Would recommend

Pros:

It is very easy to use and I am able to drag and drop different sections into my email which allows for easy customization. I can easy duplicate previous emails to keep the template that I have used in the past. There are also new templates that I can choose from if I am stuck. Good price for everything that it offers and it links to my website.

Cons:

being able to disable the SMS part for a slight discount and being able to sort contacts easier.

Best email service for new bloggers!

Comments: Amazing! Even the customer service is really good.

Pros:

I love how easy it is to use this email service. I used Mailchimp for years, and struggled with the outdated features. There was nothing keeping me loyal to Mailchimp so I looked around for a new email service. I used plenty of email services (mailjet, sendinblue, Mailchimp) out there before I came across Omnisend. Mailchimp sucks - just trying to create 1 email takes forever because it’s so laggy. Mailjet is ridiculously buggy and has no brand customisation which is obviously a major aspect when creating brand loyalty and trust with your subscribers. Omnisend is by far the best. And on their free plan you get 15,000 emails FREE per month, which is a crazy amount for FREE! But the most amazing feature has to be the unlimited subscribers - now this is the biggest benefit, because most email services charge you depending on how many subscribers you have. Which for a blogger SUCKS because it’s almost as if they are punishing you as you get more and more successful!

Cons:

Honestly, I’ve been using Omnisend for a few months now and I can’t think of anything I dislike about the service. After using so many crappy email services, I can’t believe I didn’t find Omnisend sooner.

The best alternative to all the higher priced softwares

Comments: I swear to my queen Omnisend. 😝🤣 but really, I would recommend this to anyone in the e-commerce space. It’s even better than klaviyo and I thought klaviyo was ALL THAT.

Pros:

THE PRICE! Are you kidding me?! Compared to mailchimp this is pennies. I couldn’t belive I had been spending so much. Such a great team, reply quickly etc.

Cons:

The send limits in the beginning but it’s not the worst thing in the world and it actually does your account very good to ensure you don’t go to spam. It’s just annoying

Omnisend is a game changer!

Comments: We've tried 2 other email platforms prior to and nothing was as easy as omnisend, time is the most valuable thing to a business owner, and Omnisend simply saves me a lot of time.

Pros:

We have been using Omnisend for over 2 years now, we integrated it with our shopify store and it has been a breeze. I was a beginner at email marketing and still feel like I am, but Omisend makes me feel like I can get the job done. We love the templates and the drag & drop features. Everything is fast and efficient. We also love the Automations and the ready made templates for those as well.

Cons:

There's nothing I dislike about the software, I would suggest more weekly "prompts" to give us fresh ideas on what to send out in our emails, or maybe an automation refresher? Things that can be fixed or adjusted to maximize profits.

Easy to use, helpful support

Comments: Omnisend does a wonderful job of walking you through the set up process and explaining how to create the best automations and segments for your use case. [SENSITIVE CONTENT] have been wonderful during our time with Omnisend.

Pros:

Automations and campaigns are fairly easy to build out and create. The latest segmentation and filter features allow us to further target our contacts.

Cons:

There are some limitations to things that we could use to help us, most notably click maps within automations.

Best email marketing software that I've used!

Comments: My overall experience with Omnisend has been amazing. This software has allowed me to automate my email marketing and start building relationships with customers and everyone else who comes in contact with my brand.

Pros:

I love that it gives me the ability to visualize my automated workflows before building them out. It allows me to craft our brand experience and customize it for different groups of people.

Cons:

Honestly, nothing. So far it has all of the features that I need and more.

Works fine but still needs improvement

Comments: I think it works fine for the price.

Pros:

Pricing is decent + overall basic features work fine as well. Still need a lot more interesting templates and optimizing on both mobile + desktop so so

Cons:

would love to be able to speak to a person live if needed if chat gets frustrating. Also need a lot more templates

Amazing Email Mkt Tool!

Pros:

I love how flexible is Omnisend. We can work in developing email campaigns and automations for our 4 brands, measuring results instantly, and improving our campaign constantly by analyzing metrics! Very user friendly and easy to manage for the marketing team. Omnisend has been a key in the success of our marketing plan and sales.

Cons:

I would love that the new email builder has a "view in browser" option.

Definitely Recommend Omnisend

Comments: Overall - A++. I considered migrating to some other platforms like Drip, but the team at Omnisend is so helpful and responsive that I would never switch. I really feel that I have been growing with a small company that I am by now a part of.

Pros:

The product is easy to use and set up. What I would most recommend is the excellent customer service, that I cannot compliment enough. The team is very helpful and has been with me through all issues over the years.

Cons:

The reports could be done better. I would like it if they were customisable, and some features are lacking for no apparent reason. For example, when reporting on Campaigns, you can see the amount of sales generated through Omnisend Campaigns and the average order value, but not the amount of orders. Conversely, when looking at the same report for Workflows, you can see the amount of orders. The UI could also be done better, as I feel there is a lot of wasted space that makes things harder to read / see than they should be.

Why You Should Consider Omnisend

Comments: Omnisend lets us build our email marketing lists, automate email communications and easily design newsletters, it works very well with Shopify and while prices have increased recently it still represents good value

Pros:

Great list and email design management at a price that is more than competitive compared to some of the other big players in this area. The customer service is also very good

Cons:

WE have 3 ecommerce stores in different territories - when creating automations and emails it should be easier to copy existing flows and templates from one store account to another - it often feels like this was forgotten in the original build of the software. THe ability add short videos into emails would be good to

Is Omnisend for me?

Comments: Very pleasant. Good feedback and support when you need it. For me it is user friendly.

Pros:

I really do appreciate the live visitor feature, as it lets me see who and how many potential customers are interested in a specific collection or product. I usually use the same template, less time spend on trying to figure out is any link is live. Time is money as they say, plus what's familiar, is easy.

Cons:

I like to see when new signups happen. See their info to give them a special treat with their shipment. At the moment I don't see that option, though it may just be me not the system. As I say, I don't have much time to explore.

Excellent for Email Marketing and Abandoned Cart Recovery Automation!

Comments: We use Omnisend for abandoned cart recovery and for email marketing.

Pros:

After Jilt shut down, they recommended Omnisend for our marketing needs. - All data from Jilt was imported without any problems, the contacts and tags as well. - Unlimited contact list size for free unlike other services. Though the active contacts are limited to 250. - Free 500 emails per month is enough for a small business like ours, also offered us 500 free push notifications and SMS which is rare. - The email templates are easily editable, professional and sleek. - Email customer support is nice and fast to respond, even for the free plan. - All automations and workflows available in the free plan, no strings attached. - Auto generated unique Discount codes with Woocommerce integration for free in the basic plan. To summarize, I would say that any and every function is available right from the basic plan, no limitations. It was great to learn about them before paying without any caveats.

Cons:

There is not much to dislike, it is an overall amazing service. - Had trouble initially with integration with Woocommerce, had to contact customer service as the documentation was not up to date. - Interface is a bit complicated to navigate.

Switched to Omnisend 6 months ago, helped transform out emails

Comments: Very pleased with our experience.

Pros:

The ease of use, the look, and the simplicity of email creation. The customer service has been top notch

Cons:

I wish at times the list management would be easier. The ability to make segments based on data is excellent but I would love to make a manual email list at times.