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About HubSpot CRM
Customer relationship management solution that helps businesses organize, track, and build relationships with leads and customers.
Hubspot is also great for start-up companies or small businesses, as the pricing is more fair and other CRM tools can be overkill for a small company.
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Filter reviews (4,338)

Good for larger businesses
Comments: Good software, a little too function heavy for our needs.
Pros:
This CRM is very adaptable and we've found it useful up to a point.
Cons:
It was a little overkill and we scaled back to a simpler solution.
All in one CRM
Comments: The HubSpot team is friendly and easy to work with. They were excellent at providing a meticulous, efficient HubSpot data migration and integration experience for us! We feel very confident in the health of our data and automation architecture moving forward.
Pros:
We really enjoy having all of our contacts all in one place. Everything from sales to marketing to customer support, we can access it all through HubSpot.
Cons:
It was a little challenging to set up initially, but this could have been due to our migration from our previous software. The data was laid out a bit differently so it didn't migrate everything in the right spot on the first try.
Alternatives Considered: Salesforce Sales Cloud
Reasons for Choosing HubSpot CRM: Highrise lacked capability that we needed and was also no longer being supported.
Switched From: Highrise
Reasons for Switching to HubSpot CRM: It was more fitting to what our company needed.
A Nightmare in SaaS: HubSpot's Sales Trap and Operational Chaos
Comments: Choosing HubSpot over Salesforce was one of the biggest, most damning decisions I've ever made for the growth of my company, Desygner, which boasts 40 million users. We initially moved to HubSpot due to a tempting 90% discount, but what seemed like a cost-saving choice turned into a nightmare that has plagued us for the past three years. HubSpot's sales team is stellar at their job, perhaps the only good thing about them. Their ability to upsell and ensnare us into buying more and more was phenomenal. Unfortunately, that’s where the positives end. The product itself is a disaster. Buggy is an understatement. Confusing is far too kind. I love software, but this product makes me want to rip my hair out every time I use it. It’s so problematic and unreliable that my sales team flat-out refuses to use it. Despite investing over $150,000, the real cost isn’t just financial—it’s the lost opportunities and the mess this bloated, dysfunctional system has brought to our operations. HubSpot’s constant upsells are infuriating. To get anything reasonable done, you’re pressured into buying more features. The product is bloated, and I wouldn’t recommend it to any business, especially if you have more than a few employees. Even then, why bother? After enduring this chaos for three years, it’s time to escape. HubSpot was supposed to help us grow, but instead, it’s been a massive hindrance. If you value your sanity and business growth, steer clear of this nightmare.
Pros:
HubSpot's sales team is stellar at their job, perhaps the only good thing about them. Their ability to upsell and ensnare us into buying more and more was phenomenal. Unfortunately, that’s where the positives end. The product itself is a disaster.
Cons:
Buggy and unreliable Extremely confusing interface Ineffective and unusable for sales teams Constant upsells to access essential features Bloated and dysfunctional system Significant financial investment with minimal return Lost opportunities due to operational inefficiencies Buggy is an understatement. Confusing is far too kind. I love software, but this product makes me want to rip my hair out every time I use it. It’s so problematic and unreliable that my sales team flat-out refuses to use it. Despite investing over $150,000, the real cost isn’t just financial—it’s the lost opportunities and the mess this bloated, dysfunctional system has brought to our operations. HubSpot’s constant upsells are infuriating. To get anything reasonable done, you’re pressured into buying more features. The product is bloated, and I wouldn’t recommend it to any business, especially if you have more than a few employees. Even then, why bother? After enduring this chaos for three years, it’s time to escape. HubSpot was supposed to help us grow, but instead, it’s been a massive hindrance. If you value your sanity and business growth, steer clear of this nightmare.

Powerful and Intuitive CRM for Marketing Success
Comments: Overall, HubSpot CRM has been excellent—intuitive, powerful, and perfect for enhancing CRM messaging and marketing alignment.
Pros:
Its intuitive interface and automation tools. It makes audience segmentation and personalized messaging seamless, boosting ou strategy and ROI.
Cons:
What I like least about HubSpot CRM is the pricing, which can become expensive as your contact list grows, and that some advanced features are only available in higher-tier plans.
Alternatives Considered: Salesmate, Zoho CRM and Close
Reasons for Switching to HubSpot CRM: Because its have major of features which we are looking for
HubSpot Spot On!
Comments: 10/10 best experience ever! From the overall database itself down to the customer service.
Pros:
I loved how when an inbound deal came through that HubSpot connected the customer's information to the company based on their domain information.
Cons:
Unfortunately, the cost is what I least like about Hubspot.
Hubspot is the Best
Comments: We moved from Salesforce to Hubspot and it was a breath of fresh air. The sleek design and setup and the ease of use had our company at almost 90% utilization.
Pros:
The ease of use and how everything could be done in the platform
Cons:
I cant think of anything that I didnt like.
Hubapot crm
Comments: It's a perfect crm software. It gives the user full flexibility of handling the data
Pros:
Full depth customisable structure. And multiple filter options.
Cons:
Not all the feachers works perfectly. And small glitch can cause big problem in day to day operation.
HubSpot CRM is mastery tool that help treat customers with utmost interactions that they deserve.
Comments: HubSpot CRM has offered us a solid experience in interacting with our customers allowing us to build up our relationships with each and every one of them. It has also made it possible for us to personalize our customer interactions in order to meet their individual needs. HubSpot CRM has offered us a marvelous way to manage all customers data and contacts.
Pros:
HubSpot CRM provides the most efficient customer engagement tools like live chats which help us interact freely with customers. Its reporting tool provide very useful performance insights that help us improve our customer engagements. HubSpot CRM has live dashboards that makes it easy to monitor how all our engagements are progressing in real time. Its chat automations help us to speed up our responses to customer requests.
Cons:
We find nothing to dislike about HubSpot CRM. There has been no complaints since all features works flawlessly.
HubSpot CRM is an impressive communication tool that help streamline admissions.
Comments: HubSpot CRM has been providing impeccable services that has helped streamline our admissions. It makes it easy easy to communicate with our prospect students. HubSpot CRM also provide very important insights that allows us to improve our relationship with our prospect students.
Pros:
HubSpot CRM has excellent communication tools like live chats and video calls that makes our communications with prospect students very smooth. Its analytics and reporting tools provide us with meaningful insights that help us improve our interactions with students to build strong relationships. It has personalized interactions tracking features that makes it easy to follow up on our engagements with prospect students. HubSpot CRM is very flexible and we had easy time customizing it to fit our needs.
Cons:
We have not encountered anything less useful in HubSpot CRM. It has never given us any challenges and there has been no complaints.
interactive tool designed to streamline sales, marketing, and customer service.
Comments: A good tool for tools for sales, marketing, and customer service.
Pros:
ease of use for basic CRM functionalities, good customer support and automation in updating the notes
Cons:
limited integrations to other platforms ,learning time to learn advance features
Best CRM for Startups
Comments: Hubspot CRM, has probably been the best CRM solution I've used to date. Its easy to set up, and although there are some annoyances with teir pricing/addons, the system itself is great for companies big and small. Ive mainly used in a startup and it was one of the best investments we made.
Pros:
The systemnis really easy to set up, with a plethora of customisation that can be done. Creating views purely for your viewing, and seeing last interactions is key.
Cons:
The level of addons is a littlw annoying. You get to grips with thensystem, realise you can do a little more and control thibs better, then you realise you need to buy an addon. Its a teir business model, but can be annoying when youre first getting to grips with the system
Alternatives Considered: Zoho CRM, Creatio CRM, Pipedrive, Dynamics 365 and Salesforce Sales Cloud
Reasons for Switching to HubSpot CRM: The pricing structure, free levels and ease of set up and use were thjngs that clearly set this apart. As a startup, there wasnt much knowlege/experience with CRM solutions so finding something that could cope with swift and easy onboarding was key.
Perfect for startups and small teams.
Comments: Overall, it is a great review, and we have been happy since switching from Salesforce. It has been a blessing to have something powerful in our pocket to allow us to grow as a smaller startup.
Pros:
I like how everything within the platform can be viewed and is highly customizable. The ability to create unique fields that help your business find data to make better decisions is a great feature.
Cons:
They are starting to expand to areas where they are not great and becoming just "good" in a lot of categories vs "great" in specific areas. Starting to see them expanding to much.
Hubspot is the essential all-in-one system.
Comments: Professional. The whole experience is very proper with the integration team that teaches you how to use the system. We love Hubspot, it is our main core of our business now. It is where we track everything, get reports, and see how we can further track our leads, customers, and improve sales.
Pros:
Hubspot is an all-in-one type of system. It not only connects to basically all programs and apps that you operate on, but it is very customizable for any business structure. It is simple to use & gives structure to our entire company - marketing, sales, and customer support.
Cons:
It was a bit trucky to set up at first, to migrate everything across from our previous CRM. You have to do some custom mapping of fields, and we lost some customer notes, but the support team was very patient & helpful.

User-Friendly CRM
Comments: Overall, my experience with HubSpot CRM has been positive. It offers a user-friendly interface, especially with its advanced dashboard, but there are a few limitations in sequence reporting and re-enrollment that could be improved for more efficiency.
Pros:
What I liked most about HubSpot is its dashboard. The contact and company dashboards offer advanced filtering and are very easy to use.
Cons:
HubSpot Sequences could be improved in terms of reporting, as it mainly provides a high-level overview of sequences and templates without detailed A/B testing reports unless you manually check each sequence. Additionally, if you need to update an email in a sequence, you have to start from scratch, and there is no option to automatically re-enroll previously enrolled contacts. You'll have to manually re-enroll them in the updated sequence.
A valuable asset for building strong relationship with customers.
Comments: Everything about our experience with Hubspot CRM has been amazing and more so, very productive. Hubspot CRM has given us an important platform to work on our customers interactions which has enabled us to create very strong relationships with each and everyone of them. It allows us to have a central point for organizing every detail there is about our customers.
Pros:
Hubspot CRM offers comprehensive reporting tools that enable us to generate updated insights that help us improve our customer relationships. It provides efficient live visual boards that offers real-time view of all our sales and customer interaction activities. Hubspot CRM has a live chatting feature with auto-replying ability that help us to engage with our customers quickly using instant messages. It is very flexible and easy to customize to match with our ever changing CRM and sales management needs.
Cons:
The ride with Hubspot CRM has been smooth. No hiccups encountered and nothing there that does not suit our needs.
Cross Functional - A Company Necessity
Comments: I have utilized HubSpot within 2 different Organizations now, and have continued to learn how to better use the platform based on my needs, or position. With that to be said, I have worked in Sales, Marketing, and Customer Success departments and have continued to use the platform - its cross functional, and a needed tool.
Pros:
The ability to integrate within other platforms utilized within an Organization. This is incredibly helpful to prevent from having to create extra spreadsheets, or use mannyy different platforms to communicate efforts and work. I also greatly appreciate the pipeline features. HubSpot Knowledge base is also an incredible "upskilling" tool to take advantage of.
Cons:
I do not feel that when you select "monthly" in a quote, or pipeline total, that it calculates accurately with 4.3 weeks in a month, so often times, HubSpot may reflect a smaller pipeline by a few hundred or thousands in comparison with actual pricing expectations.
A robust CRM system that has significantly enhanced our complex and highly technical environment with precision and efficient communication
Comments: HubSpot CRM has provided us with a significant edge. Investing in this CRM has not only streamlined our project management but also improved our customers communication and sales processes. Adopting HubSpot CRM has also enabled us to make more data driven decision and ultimately reformed our operational efficiency . Better client relations has led to the growth of our organisation. We will continue partnering with HubSpot CRM for our firm to continue succeeding in this digital era.
Pros:
Integrating HubSpot CRM into our workspace systems and tools was a paramount resolution. We have reaped so many benefits since day one of deployment. The comprehensive project management tools incorporated in HubSpot enable us to navigate through the numerous stages of project execution. It enable us to track progress, seamlessly allocate resources and ensure that we complete our project tasks on time. Additionally, it has centralised all our data including cast project information, product design docs, contract and customer information making this information accessible to the entire team. We highly appreciate the powerful marketing automation tools. They enable us to create result oriented marketing campaigns and follow leads from these campaigns. It is also easy to now keep clients informed about new products. The sales cycle has therefore smoothened and become more efficient providing our sales team with accurate insights of prospects. The reports on sales performance and customer engagements enable us to strategically plan and address business issues. HubSpot CRM has enabled us to build on our creativity to our own advantages. We have fully polished and customized our dashboard to only display our metrics and KPIs. This provide us with a wide vie if our performance on realtime
Cons:
HubSpot CRM stands out from the rest of systems. It seamlessly integrates with our design tools and project management tools enabling us to create a more unified workflow that has eliminated manual data entry. Also we have b en able to scale it and add features to operate our complex environment.
Excellent for Starting with a CRM
Comments: It has been positive. The platform is incredibly user-friendly, making it easy to get started even for those new to CRM systems. Its basic functionalities are perfect for small businesses. The ability to track email opens is particularly useful. It has greatly enhanced our efficiency in managing leads.
Pros:
The CRM is very easy to use and is perfect for small businesses that require basic functionalities. You can see when someone opens your email, clicks on your link, and track other activities when integrated with your website. It also allows you to store a lot of information about your customers.
Cons:
While the initial cost is free for small businesses, advanced features can become quite expensive. There is also a learning curve associated with mastering these advanced functionalities
Hubspot for Small Businesses
Comments: Overall Hubspot does what it is supposed to do. The free version is good enough for small companies.
Pros:
I really enjoy the knowledge base (Hubspot Academy).
Cons:
I wouldn't say I like the way it looks nor do I like the costs.
Alternatives Considered: Zendesk Suite
Hubspot CRM is a landmark for maintaining strong customer relationships.
Comments: We have excelled so well in customer engagement since Hubspot CRM. It has been a incredible journey working with Hubspot CRM which has helped us keep our customers relationship stronger at all times. With Hubspot CRM, managing our customers data, information and interactions has been so effortless and efficient.
Pros:
Hubspot CRM has task automations so we no longer have to waste much of our time and energy attending to the repetitive and tedious tasks. It has outstanding communication tools which keep us connected with our customers easily. Hubspot CRM analysis and reporting tools provide us with truthful insights that help us measure and optimize our customer relationships.
Cons:
It has been a smooth ride with Hubspot CRM and it has nothing to be disliked.
"Empowering Growth: A Comprehensive Review of HubSpot CRM"
Comments: HubSpot CRM generally offers a positive experience with its user-friendly interface, comprehensive features, and effective automation tools, helping businesses streamline their sales and marketing processes efficiently.
Pros:
The intuitive interface, comprehensive features, and robust automation capabilities are what I liked most about HubSpot CRM.
Cons:
One drawback I found with HubSpot CRM is that some advanced features may require additional payment beyond the free version, which could be a limitation for budget-conscious users or smaller businesses.
Hubspot Crm & Sales Pipeline
Comments: very positive, would highly recommend as a good start up CRM, ideal to move away from Excel or paperbase sales or customer service operations.
Pros:
Easy Setup, alot of a options before requiring an upgrade to a paid account. supportive account managers easy integration for email or gravity form capture.
Cons:
nothing really worked straight out of the box.
The most comprehensive CRM system
Comments: HubSpot CRM is a fantastic tool for managing your sales process. Once set up its easy to use and highly custimisable. HubSpot also have a bank of knowledge based content so they essentially have an answer or resource for anything you are trying to achieve.
Pros:
It is by far the easiest to use CRM system I have used to date. I like the customisation range you have to create your own pipelines in line with your business and sales processes.
Cons:
To begin with it can be quite daunting to configure but support has you covered.

User-Friendly Interface
Pros:
I liked HubSpot CRM for its user-friendly interface, powerful free tier, seamless integration with other HubSpot tools, and strong customization options. It also offers useful automation, reporting, and support, making it easy to manage and scale customer relationships.
Cons:
The main downsides of HubSpot CRM are its potentially high cost for advanced features, complexity in pricing, and some limitations in deep customization.

Range of products
Comments: Is one of the best. Its ability to centralize and streamline customer relationahip management processes is one of my favorite things.
Pros:
Its a platform that includes contact, deal, and task management.
Cons:
Its essential to be awared of potential limitations and drawbacks.