--- description: Learn more about Wishpond price, benefits, and disadvantages for businesses in Australia. Read reviews from verified users and discover similar tools that fit your business needs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Wishpond Cost & Reviews - Capterra Australia 2026 --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Wishpond](/software/145745/wishpond) # Wishpond Canonical: https://www.capterra.com.au/software/145745/wishpond Page: 1 / 7\ Next: [Next page](https://www.capterra.com.au/software/145745/wishpond?page=2) > Wishpond is a platform of powerful tools for lead generation and marketing automation used by more than 5,000 businesses. > > Verdict: Rated **4.1/5** by 154 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Wishpond? Wishpond is focused on business owners of small and medium sized businesses as well as marketing agencies who want to offer an afford marketing automation platform to their clients. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.1/5** | 154 Reviews | | Ease of Use | 3.9/5 | Based on overall reviews | | Customer Support | 4.0/5 | Based on overall reviews | | Value for Money | 3.8/5 | Based on overall reviews | | Features | 4.0/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Wishpond Technologies - **Founded**: 2009 ## Commercial Context - **Starting Price**: USD 299.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: 14-day free trial. 'Free Forever' plan allows generation of up to 200 leads. Three levels of subscription available: Basic - $44 per month (paid annually) or $69 per month (paid monthly) Pro - $77 per month (annually) or $119 per month (monthly) Growth - pricing based on the number of leads, from $129 per month (annual) or $199 per month (monthly) for up to 10000 leads - plans can be increased up to 1 million leads Agency plans available on enquiry. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English, French, German, Hebrew, Indonesian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, Ukrainian - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States ## Features - A/B Testing - Activity Dashboard - Appointment Scheduling - Awards Management - CRM - Campaign Analytics - Campaign Management - Campaign Scheduling - Contact Management - Content Management - Conversion Tracking - Customer Segmentation - Customizable Fields - Drag & Drop - Drip Campaigns - Dynamic Content - Email Marketing - Email Tracking - Engagement Tracking - Entry Management - Event Triggered Actions - Forms Management - Fraud Detection - Judging Management - Landing Pages/Web Forms - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Marketing Automation - Multi-Channel Campaigns - Performance Metrics - Polls/Voting - Promotions Management - ROI Tracking - Real Time Editing - Reporting/Analytics - Responsive Web Design - Sales Pipeline Management - Scoring - Segmentation - Social Marketing - Social Media Integration - Social Promotion - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor - Website Visitor Tracking - Workflow Management ... and 4 more features ## Integrations (28 total) - AWeber - ActiveCampaign - Benchmark Email - Campaign Monitor by Marigold - Clio - Close - Constant Contact - Contactually - Emma by Marigold - Eventbrite - GetResponse - GoTo Webinar - Highrise - Insightly - Keap ... and 13 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software) ## Related Categories - [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software) - [Competition Software](https://www.capterra.com.au/directory/30801/contest/software) - [Landing Page Software](https://www.capterra.com.au/directory/30844/landing-page/software) - [Content Marketing Software](https://www.capterra.com.au/directory/30796/content-marketing/software) - [Email Marketing Software](https://www.capterra.com.au/directory/30013/email-marketing/software) ## Alternatives 1. [HubSpot Marketing Hub](https://www.capterra.com.au/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) 2. [EngageBay CRM](https://www.capterra.com.au/software/178819/engagebay-marketing) — 4.7/5 (907 reviews) 3. [Systeme.io](https://www.capterra.com.au/software/198994/systeme) — 4.8/5 (2126 reviews) 4. [Mailchimp](https://www.capterra.com.au/software/110228/mailchimp) — 4.5/5 (17572 reviews) 5. [Keap](https://www.capterra.com.au/software/76390/infusionsoft) — 4.1/5 (1298 reviews) ## Reviews ### "A Non-Typical Client's Assessment" — 3.0/5 > **Rachel** | *22 April 2024* | Education Management | Recommendation rating: 3.0/10 > > **Pros**: Their initial structured sales approach, seemed to sell the dream. They have lots of individual SME's working together to achieve a common goal. > > **Cons**: That the timezones are all off, most meetings for me had to be held 8:30pm or later until they unexpectedly changed project manager on me who was in a better time zone. Booking system they use still functions on the US time zone so we have to do an inefficient work around. > > Not great, I think the sales team sold a great vision and when I highlighted my concerns, they assured me it would be okay, but those concerns became a reality. I did find myself feeling like I was putting in a lot more work than I expected and having to explain myself a bit. Perhaps due to the nature of the local market, and terminology here as well as the niche service I am providing. It hasn't been done before so people don't know what to search for. ----- ### "Build with Wishpond when you are ready" — 4.0/5 > **Spenser** | *30 July 2024* | Computer Software | Recommendation rating: 7.0/10 > > **Pros**: I enjoy the seamless integration and easy to use design builder. > > **Cons**: Lack of communication with the support team as promised when i initiially signed up. > > Tutorials and my own experience in design made it an easy platform to learn and utilize. If you have someone on your team who can learn it, youll get more for your money. Overall great software ----- ### "Terrible - don't get cheated by their "fully managed" lead generation service" — 1.0/5 > **Angela** | *28 October 2025* | Public Relations & Communications | Recommendation rating: 0.0/10 > > **Pros**: They looked professional. Website was nice. But everything else was badly managed. Account managers changed every 3-4 months and account managers took 3-4 weeks to revert with a text change. > > **Cons**: They could not deliver. They should not charge a subscription service that promises a landing page, a ad management campaign and leads if they cannot deliver. We tried them our for 8 months, they teams took 3-4 weeks to make even one text edit on the landing page they created, then they took another 4 weeks to make the next edits. by the time 8 months was over, we had a 90% completed landing page, but still no ad campaigns going out. They asked for some time and offered us 4 months of a fully managed service and after the 4 months, even though their manager did not even set up the google ad manager, they continued to charge me for another 2 months. And then they claimed they will not refund because work was done. They did do something every month, like Month 1: change one word, Month 2: change one sentence, Month 3: change a picture. So they use this to justify they do not refund because "work was done". it has been 14 months, I have no campaign running, I have no leads. So don't waste time using them. > > Just bad and they refuse to refund anything, even though we had paid them a year plus of subscription (USD 3-400 a month) and after USD 4-5k, we have not received anything we can use. I can set up a landing page for less than USD 4k. So this is really not worth the money. Don't believe their snazzy website promises. ----- ### "Google Ads Helped my business" — 5.0/5 > **Katie** | *28 January 2025* | Consumer Services | Recommendation rating: 1.0/10 > > **Pros**: I don’t have to worry about doing Google ads myself > > **Cons**: It took us a while to figure out what type of marketing plan worked best for me > > After we switched plans I have had a great experience ----- ### "Caution: Locked Into a Costly Contract with No Flexibility" — 1.0/5 > **Dov** | *22 November 2024* | E-Learning | Recommendation rating: 0.0/10 > > **Pros**: The primary solution I was offered was a popup designed to encourage visitors to request more information about a course I teach. They installed it on my website, but it was visually underwhelming and, as I mentioned earlier, entirely ineffective. For this, I was charged $300 per month as part of a locked-in 12-month contract. > > **Cons**: I engaged with Wishpond, hoping for a fruitful partnership, but unfortunately, my experience fell far short of expectations. About two to three months into the service, I realized it wasn’t working for me. I requested to end the agreement, assuming there would be some understanding, but I later learned I was locked into a 12-month contract. Despite my efforts to explain my situation, they declined to make any adjustments and responded in a way that felt more like legal posturing than customer support. Over the course of the year, I paid $3600 and received only nine leads, none of whom responded to follow-ups. This raised doubts about the quality of the leads themselves. While their application initially appeared impressive, it turned out to be far too complex for an average user to manage without additional costly support—offered at a steep monthly fee. I take responsibility for not fully understanding the contract I signed, but I share this to caution others. If you’re considering their services, I’d advise reading the fine print carefully and considering whether the offerings truly align with your needs. My intention is simply to help others avoid the disappointment and financial strain I experienced. > > In the end, I gained absolutely nothing from this experience. I feel misled and trapped into a service I couldn’t escape, leaving me deeply frustrated and disappointed. It was a significant waste of time, energy, and hard-earned money. This has been a hard lesson, but one I won’t forget. My advice to others: steer clear and save yourself the frustration. ----- Page: 1 / 7\ Next: [Next page](https://www.capterra.com.au/software/145745/wishpond?page=2) ## Links - [View on Capterra](https://www.capterra.com.au/software/145745/wishpond) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data