17 years helping Australian businesses
choose better software
About Smarty
Smarty offers global address verification, empowering organizations with standardized address data to reduce errors and drive revenue.
The accuracy oof data and ease of using the API.
Can't think of anything that I dislike about the product.
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Filter reviews (49)
Easy and effective
Comments: It was the most cost effective and low impact solution for us to automate and integrate address correction.
Pros:
From the initial purchase through the final testing the integration of Smarty to our proprietary e-commerce and ERP platform was easy. The API was simple to understand, coded, and has very fast response times. This allowed us to have minimal impact on customer and user facing interactions.
Cons:
Testing. It's hard to find the right combinations of addresses scenarios to test validations and corrections. There is also the 1 in 100,000 addresses that while USPS valid, just do not validate well through the API call. However, we have submitted such problems and they do get corrected by Smarty fairly quickly.
Alternatives Considered: Melissa Data Quality Suite
Reasons for Switching to Smarty: The performance of Melissa data was outstanding but at a high cost.
Smarty Response
6 months ago
Thanks for your review! We're glad we were able to make the corrections in a timely manner. We're always looking for ways to improve and value your feedback.
upfront data validation help achieve optimized process
Pros:
the data quality, autosuggest and deep address validation. Quality data is the key to success and optimize business processes. It saves lot of time and energy of our team and same time better customer experience.
Cons:
The API management console on Smarty needs improvement. I feel various features are missing, for example, detail of traffic sources and volume on various apis, api throttling configuration, api tagging to manage various keys inside large organization, user management with various roles, etc.
Alternatives Considered: OpenStreetMap and Google Maps
Reasons for Switching to Smarty: Smarty selection was no brainer for us due to the accuracy and data quality.
Smarty Response
7 months ago
Thanks for your review! We've been making lots of changes to the Smarty user dashboard, including adding management for user roles. We're working on creating a better management for API keys and tracking who's using what keys. Thanks so much!
Satisfied with the product
Comments: Our experience with this product has been quite good and the support is good.
Pros:
The address lookup works very well for our purposes and we are quite happy with it.
Cons:
The price compared to Google is a bit high. That might be because we only use some of the functions of smarty.
Smarty Response
3 months ago
We're happy you're satisfied!
Easiest and Best address validation tool
Comments: I'm very happy with the experience and couldn't recommend it more.
Pros:
It's very easy to use and integrate with various custom and enterprise applications. Their customer service is top notch and get back on priority.
Cons:
For south east asian countries and african countries, at times the results can iffy.
Smarty Response
7 months ago
Thanks for your review! We do our best to match the data in every country and region in the world. Some countries don't have as high of quality as others. If you have a specific address that you're having trouble with feel free to message our support team and they can help you. Have a great day!
Smarty is a smart choice
Comments: Overall very good through over 5 years of using them.
Pros:
Their uptime and features are robust and reliable.
Cons:
Lack of continual development for use with wordpress.
Alternatives Considered: Stamps.com
Reasons for Switching to Smarty: The smarty API was easy to use compared to others.
Smarty Response
6 months ago
Thanks for your review!
Market-Leading Address Verification APIs
Pros:
For roughly five years, our organization has relied on Smarty, and it has consistently delivered outstanding performance. It stands out as the top choice in the market, as confirmed by our regular assessments during annual renewals. One aspect that particularly impresses me is its remarkable reliability and stability. Additionally, its comprehensive and user-friendly API documentation greatly facilitates our developers with integrating address validation into our various use cases. Whenever we've needed assistance from customer support, they've consistently provided prompt and knowledgeable responses, backed by thorough documentation.
Cons:
While the cost is reasonable given the quality, offering renewal discounts for long-term customers would be appreciated. Also, Improving connectivity with Account Representatives and streamlining procurement would enhance the experience.
Alternatives Considered: Experian Address Verification
Smarty Response
7 months ago
Thanks for your review! We're actively working on steamlining the procurement process and expanding our account representative team to better meet the needs of our customers. Have a great day!
Great Address Validation tool for US Addresses
Pros:
The capability to efficiently breaks down complex address strings into individual components such as street name, city, state, and zip code. Even with variations in address formats, abbreviations, or misspellings, the tool constently delivers precise parsing results. The ability to validate US addresses is also great, the tool ensures only accurate and deliverable addresses are accepted.
Cons:
While the address validation tool offers impressive parsing and validation capabilities, there are a few considerations to keep in mind. The international address verification is expensive. The account manager was not able to offer a lower tier based on our volume usage. And there's limitation with parsing international addresses, which we are still leveraging multiple third party vendors. The address format vary significantly across countries, so might worth to improve the data quality in response country by country.
Smarty Response
7 months ago
Thanks for your review! Not every country has the same standards, so you're right that data quality can vary country by country. https://www.smarty.com/articles/what-is-international-address-validation While specific needs of companies using international addresses may differ, we've found that what we offer is still a top-teir solution that our customers love. We're continually working to make and adjust our plans to better meet the volumes and needs of our customers. Recently, we added several smaller plans for both our US and international plans. We hope you continue to find value in Smarty's products!
Smarty: Enhancing Address Validation with Precision and Speed
Comments: Smarty’s robust features and reliable performance make it an indispensable tool for any business requiring precise address validation. Its ability to handle domestic addresses makes it a top choice for enhancing our web platform's capabilities at a great price point.
Pros:
In the realm of custom software development, integrating reliable address verification can be pivotal. Smarty emerges as a standout solution, offering both USPS and international address validation. Its service accuracy and speed are unmatched, streamlining the user experience significantly by reducing errors and improving efficiency. The API integration is seamless, fitting effortlessly into our bespoke platform with minimal configuration. Additionally, Smarty's list-processing tools are versatile, catering to various business needs. Smarty helps our members enter addresses with ease and ensures every address is precise and verified.
Cons:
This product has been great for my company and development team. It provides a reliable solution.
Smarty Response
7 months ago
Thanks for your review!
Seamless Address Validation with Stellar Support
Comments: My overall experience with Smarty has been extremely positive. Their service is not just a tool but a vital component of our infrastructure, ensuring data integrity and operational efficiency. The reliability of their address validation coupled with the peace of mind their customer support provides has made Smarty an invaluable partner to our business.
Pros:
I am consistently impressed with Smarty's robust address standardization capabilities. Their proficiency in handling both US and international addresses has been instrumental in optimizing our operations. The standout feature for me, however, has to be their exceptional customer service. On an occasion where we encountered a billing issue, their team's swift and effective resolution ensured that our mission-critical app remained uninterrupted. This level of support is truly commendable and instills great confidence in their services.
Cons:
To be honest, it's challenging to pinpoint drawbacks in a service that delivers so effectively.
Smarty Response
7 months ago
Thanks for your review! We're glad our tools are working well for you.
Great service, friendly people.
Pros:
Smarty guys send very informative AND entertaining newsletters. It really is a blast to read. They get the point across with a lot of respectful humor. Their API is excellent. And support. You talk to an extremely friendly agent every single time!
Cons:
I think the bulk data processing in Smarty is not great. I see a lot of potential for companies that need to do a one-time-data-cleansing struggling with the API until incremental batches are possible. Or maybe this was already fixed, but was my impressions when I started working with Smarty
Smarty Response
7 months ago
Thanks for your review! We recently updated our bulk validation tool to process up to 500,000 addresses at once. If you need more addresses than that processed at once we suggest using the CLI. If you need any help with any of our tools you can always reach out to our support team by visiting smarty.com.
Quick, solid, reliable data
Comments: After years of use, it's been cosnsistant and steady. Has saved us countless man hours
Pros:
Quick and easy to use with reliable and accurate data returned. Excellent support and account management
Cons:
somtimes almost TOO much data to wade through. varying data points returned instead of a consistant/predetermined list
Smarty Response
7 months ago
Thanks for your review! Getting inconsistant data is frustrating and not what we'd hope our users are experiencing. Depending on the information available and the parameters of the query, there is a possibility of getting different data back for your addresses. We have definitions for all possible output fields available with our US tools: https://www.smarty.com/docs/cloud/us-street-api#http-response-output Not all data is for everyone but with customers in all sorts of industries and with different use cases we make as much of it available as we can. Thank you for the feedback!
Flexible and easy to use address validation
Comments: No complaints. They had the right solutions for us with flexible pricing plans that changed with us. Been a satisfied customer for 10+ years.
Pros:
Their online tools to manage your account are extensive as is the documentation and examples for integrating new products. Their online chat has always been helpful in working through issues. Address autocomplete works great to help reduce user friction and user input errors.
Cons:
Our implementation of the address autocomplete stopped working and it was because they stopped supporting jsonp. Fortunately, the fix was as easy as not passing dataType: "jsonp" in my ajax call, but it would have been nice to have received a notification about this.
Smarty Response
7 months ago
Thanks for your review!
Smarty provides solid address validation for the money
Comments: Overall, we are pleased with Smarty. It works well for our use and with international address validation it covers all our customers and does it at a significantly lower cost than our previous address verification solution.
Pros:
It integrates with our CRM application and provides fast address validation.
Cons:
There are occasionally times when it doesn't give the correct address or changes the formatting.
Smarty Response
6 months ago
Thanks for your review! In the event that you find incorrect addresses or incorrect formatting feel free to reach out to our support team and we'll be happy to see what we can do to help!
Super easy to implement; Your bosses will love the results
Pros:
The APIs are super easy to use. The documentation and support is top notch. The address validation services are critical for our business and saves staff time from having to manually process address validations/corrections with other software solutions. After starting with Smarty our returned mail has reduced dramatically.
Cons:
Was a little TOO easy to implement. Now management expects us to perform more "wizardry" in other areas.
Smarty Response
7 months ago
Thanks for your review! We're... not sorry for our ease of use and wizardry. Ha ha.
Smarty address validation API
Pros:
Smarty is easy to set up and use. Coverage is comprehensive.
Cons:
The response codes are somewhat complicated, but then again, the data analysis being provided is complicated, so I guess this is to be expected
Smarty Response
7 months ago
Thanks for your review! Thank you for your feedback on the response codes. We'll look to see if we can find ways that we can simplify that information. We try to supply ample information for reading those codes on our site: https://www.smarty.com/docs/cloud/us-street-api#http-response-status But there is always room for improvement. Thanks again!
Midwestern University Address Verification
Comments: A good, solid, dependable vendor, that we continue to use for now and for the foreseeable future.
Pros:
the API allows our organization to quickly and accurately verify the addresses of our employees, students, and vendors that we work with. The latitude and longitude data is very handy when we need to use a map.
Cons:
Can't think of anything that I dislike about the product
Smarty Response
7 months ago
Thanks for your review!
Great Address Validation and Geocoding product
Comments: Smarty is a high-quality address verification and geocoding service, with SDK that supports all major programming languages/environments. It is very competitively priced and provides good great value comparing to other providers in this space.
Pros:
Intuitive, well documented API and great and reliable SLAs
Cons:
Prior to release of Rooftop Geocoding functionality, the geocoding was not on par with other providers in this space. However, after the release, geocoding quality is very competitive with higher end providers that change a lot more.
Smarty Response
6 months ago
Thanks for your review! We're happy to hear that you’re getting the quality in geocoding that you hoped for.
Great Normalization Tool
Comments: Since we have started using Smarty near the beginning of their inception, we have had nothing but great experiences using their product. They have consistently been more affordable than any alternatives while providing comparable services. 10/10 would recommend.
Pros:
Smart Streets is super reliable and consistent on returning correct address information.
Cons:
They have increased the pricing of their unlimited use option for address verification.
Smarty Response
6 months ago
Thanks for your review!
Cancer Support Community SF Bay Area Review
Pros:
The day-to-day functionality with our CRM is seamless and the a hoc bulk address verification import process is straightforward and convenient.
Cons:
That we can't decrease the monthly limit for a reduced cost.
Smarty Response
7 months ago
Thanks for your review! We're continually changing our plans in order to better meet our customers needs. We recently just released some new smaller plans that you might find beneficial. https://www.smarty.com/pricing
Great tool for address validation
Pros:
Smarty is a fast and reliable solution for address validation.
Cons:
In very-very rare cases addresses marked as non deliverable while carriers can deliver to it.
Smarty Response
7 months ago
Thanks for your review! The deliverability is variable depending on the carrier you're using. We're happy to hear that you're experiencing this issue very very rarely. We do make regular updates to all of our data and hopefully this will tighten that up for you.
Great Address Verification Tool
Comments: Overall experience is amazing. We love it. Support team is efficient and product is easy to manage.
Pros:
This is easy to setup and configure. We use it on daily basis.
Cons:
Costing is pretty high though. We use it a lot and need to pay lot of price for subscription.
Smarty Response
6 months ago
Thanks for your review! We'd encourage you to speak with your Account Executive as far as pricing goes so that they can give you the best pricing possible.
Great api for custom data sets
Comments: Excellent product and great support team
Pros:
Address validation and data cleanup are very easy
Cons:
Wish they included census data too but that’s just a wish
Smarty Response
6 months ago
Thanks for your review! We recently launched our US Property Data product, which includes 350+ property points. You can learn more at https://www.smarty.com/products/us-property-data. You can contact your Account Executive about adding this to your current subscription.
It just works!
Comments: The people at Smarty have been very helpful. When they noticed we were spending too much for a service we were not utilizing, they told us. It saved us $50/mo.
Pros:
The API is simple and easy to use. We've integrated their address verification service into numerous products.
Cons:
I don't have any cons to share about Smarty.
Smarty Response
7 months ago
Thanks for your review! We're happy that you're happy.
Smarty review
Pros:
We are using address validation and auto complete. Features look good.
Cons:
The new address takes longer time to get added to their database.
Smarty Response
6 months ago
Thanks for your review! We update our address database on the 15th of every month, in tandem with updates from the USPS and other sources. We apologize if this doesn't align with your timeline and strive to improve our processes regularly.
Great solution and easy to implement
Pros:
We compared similar services but ended up using Smarty for it's simplicity and simple integration.
Cons:
When we first launched with Smarty there were not a lot of features and products
Smarty Response
7 months ago
Thanks for your review! We've been releasing new products and services like crazy over the last few years. Hopefull you can find everything you need at smarty.com