---
description: Page 23 - See the list of the best Marketing Automation Software for businesses in Australia. Our free interactive tool makes software selection fast and easy allowing to filter by price, feature or user rating.
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title: Page 23 - Marketing Automation Software - Comparison & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](https://www.capterra.com.au/directory/6/marketing-automation/software) > [Page 23](https://www.capterra.com.au/directory/6/marketing-automation/software?page=23)

# Marketing Automation Software

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> Marketing Automation software enables organisations to automate their marketing functions including campaign creation, market segmentation and response analysis. Marketing Automation tools also allow greater integration between sales staff and management as well as expanded abilities to evaluate the effectiveness of marketing campaigns. Marketing Automation platforms enable the enterprise-wide sharing of information, providing an essential conduit between management, sales and marketing operations. 

Marketing Automation software is related to Campaign Management software, Email Marketing software and Search Marketing software. Find the best marketing automation platform for your organisation in Australia.

-----

## Products

1. [itracMarketer](https://www.capterra.com.au/software/90454/itracems) — 3.7/5 (3 reviews) — itracMarketer is a cloud-based marketing automation platform that helps manage customer data and engagement via email and social media.
2. [Genoo](https://www.capterra.com.au/software/107668/genoo) — 4.0/5 (3 reviews) — All-In-One web marketing system including marketing automation - lead capture, lead nurturing, email marketing, lead scoring.
3. [Allocadia](https://www.capterra.com.au/software/121159/allocadia) — 5.0/5 (3 reviews) — Allocadia Marketing Performance Management is planning, investment, and ROI measurement software built for marketing teams.
4. [Publitrac](https://www.capterra.com.au/software/124366/publitrac) — 5.0/5 (3 reviews) — Manage leads and track their online activities. See what your leads are doing on your website and how they interact with it.
5. [Agillic](https://www.capterra.com.au/software/137848/agillic) — 4.3/5 (3 reviews) — Agillic’s all-in-one platform automates customer-centric, omnichannel marketing efforts, providing true personalisation to B2C brands.
6. [SmartFocus](https://www.capterra.com.au/software/141030/smartfocus) — 3.7/5 (3 reviews) — Marketing solution that uses beacon technology, provides personalization, contextualization, and predictive marketing capabilities.
7. [MakesBridge Marketing Automation](https://www.capterra.com.au/software/120912/makesbridge) — 4.7/5 (3 reviews) — Marketing and sales automation platform that helps companies in prospect management, lead nurturing and optimized email marketing.
8. [Muzaara](https://www.capterra.com.au/software/150179/muzaara) — 4.3/5 (3 reviews) — Enables you to quickly and easily create ads for each and every one of your products through an automated process.
9. [Pega Marketing](https://www.capterra.com.au/software/151835/pega-marketing) — 4.0/5 (3 reviews) — Develop personalized marketing interactions with your customers and leverage real-time information for large scale campaigns.
10. [Unbound Marketing](https://www.capterra.com.au/software/153430/iapps-marketier) — 3.3/5 (3 reviews) — iAPPS Marketier is a leading marketing platform that pairs campaign management and marketing automation seamlessly.
11. [Predictive Response](https://www.capterra.com.au/software/154020/predictive-response) — 4.0/5 (3 reviews) — Send mass emails from Salesforce with Predictives robust marketing platform. It included analytics, forms and landing pages.
12. [MOBIT](https://www.capterra.com.au/software/153107/mobit) — 5.0/5 (3 reviews) — Smart Mobile Messaging and Marketing Automation Platform
13. [Revinate](https://www.capterra.com.au/software/155328/revinate) — 4.7/5 (3 reviews) — CRM solution that helps businesses with email marketing, guest feedbacks, reputation management, booking management, and more.
14. [Enabler](https://www.capterra.com.au/software/156227/enabler) — 3.7/5 (3 reviews) — Drive ROI with Enabler. Enterprise marketing automation featuring multi-step nurture journeys, dynamic content, and deep CRM integratio
15. [Solomoto](https://www.capterra.com.au/software/156638/solomoto) — 3.7/5 (3 reviews) — From website \& online shop building \& management, to advertising \& social media management, we have it all for SMBs.
16. [Ometria](https://www.capterra.com.au/software/156810/ometria) — 4.0/5 (3 reviews) — The leading customer data \& experience platform for retail brands.
17. [Synerise](https://www.capterra.com.au/software/158062/synerise) — 4.0/5 (3 reviews) — Synerise, an AI-driven Customer Data \& Experience Platform (CDXP), centralizes customer data to enhance marketing and engagement.
18. [Steer](https://www.capterra.com.au/software/160170/mechanicadvisor) — 4.7/5 (3 reviews) — A complete and robust auto shop marketing platform for acquiring, retaining and communicating with customers.
19. [Gamooga](https://www.capterra.com.au/software/161210/gamooga) — 4.7/5 (3 reviews) — Gamooga is a customer engagement platform that personalizes, automates, and engages customers across channels, such as email and SMS.
20. [Lead Guerrilla](https://www.capterra.com.au/software/167996/lead-guerrilla) — 5.0/5 (3 reviews) — Revolutionize your marketing. Convert your leads into customers faster with the ultimate marketing automation system.
21. [Retention Science (ReSci)](https://www.capterra.com.au/software/168933/retention-science) — 4.3/5 (3 reviews) — ReSci is an AI-powered marketing automation platform providing a custom experience through email, product recs, and smart triggers.
22. [Touchpoint MX](https://www.capterra.com.au/software/175812/touchpoint-mx) — 4.7/5 (3 reviews) — All-in-one NZ marketing automation. Create journeys across email, SMS, and surveys with ISO 27001 security and clear ROI reporting.
23. [CanisHub](https://www.capterra.com.au/software/178736/canishub) — 4.7/5 (3 reviews) — CanisHub is a Omnichannel Personalization and Marketing Automation Suite. It aims to improve conversion rate and average order value.
24. [Olo](https://www.capterra.com.au/software/191606/olo) — 5.0/5 (3 reviews) — Olo is a leading open SaaS platform for restaurants that enables elevated hospitality across every guest touchpoint.
25. [Evam](https://www.capterra.com.au/software/193275/evam) — 4.7/5 (3 reviews) — Collects \& processes billions of events in real-time to create personalized customer journeys through automated marketing campaigns.

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## Related Categories

- [Campaign Management Software](https://www.capterra.com.au/directory/30012/campaign-management/software)
- [Lead Generation Software](https://www.capterra.com.au/directory/30963/lead-generation/software)
- [Email Marketing Software](https://www.capterra.com.au/directory/30013/email-marketing/software)
- [All-in-One Marketing Tools](https://www.capterra.com.au/directory/32155/all-in-one-marketing/software)
- [Marketing Analytics Software](https://www.capterra.com.au/directory/31018/marketing-analytics/software)

## Links

- [View on Capterra](https://www.capterra.com.au/directory/6/marketing-automation/software)
- [All Categories](https://www.capterra.com.au/directory)

-----

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