---
description: Discover and compare Free Social Media Analytics Tools Applications & Tools. Capterra is a free interactive tool that lets you quickly narrow down your software selection, contact multiple vendors, and compare platforms for your business.
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title: Free Social Media Analytics Tools - Capterra Australia 2026
---

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# Social Media Analytics Tools

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> Social Media Analytics Tools are used by marketers to identify and interpret data on buyer interactions with their content as well as other social trends.

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## Products

1. [HubSpot Marketing Hub](https://www.capterra.com.au/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) — Over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers.
2. [monday.com](https://www.capterra.com.au/software/147657/monday-com) — 4.6/5 (5726 reviews) — On monday.com's open platform, teams can track the progress of multiple social media campaigns using custom high-level dashboards.
3. [Zoho Social](https://www.capterra.com.au/software/159351/zoho-social) — 4.7/5 (3388 reviews) — Zoho Social helps you expand your brand's social media presence through robust features, including content monitoring and analytics.
4. [Wrike](https://www.capterra.com.au/software/76113/wrike) — 4.4/5 (2887 reviews) — Wrike is a digital marketing work management software built for enterprise teams with real-time insights from 40+ social media apps.
5. [Semrush](https://www.capterra.com.au/software/151962/semrush) — 4.6/5 (2316 reviews) — Semrush (NYSE: SEMR) is the leading brand visibility platform, empowering marketers to command their online presence and create impact.
6. [Publer](https://www.capterra.com.au/software/177145/publer) — 4.8/5 (900 reviews) — Schedule your posts for Facebook, Instagram, TikTok, Twitter, LinkedIn, Pinterest, Google My Business, YouTube, and WordPress.
7. [Vista Social](https://www.capterra.com.au/software/1021619/vista-social) — 4.9/5 (890 reviews) — Expertly crafted social media management tools to help brands and agencies exceed their goals
8. [Planable](https://www.capterra.com.au/software/171744/planable) — 4.5/5 (325 reviews) — Social media management tool that enables collaboration across various platforms through a centralized content calendar.
9. [Missinglettr](https://www.capterra.com.au/software/155178/missinglettr) — 4.8/5 (267 reviews) — Missinglettr creates strategic, automated social media campaigns for each blog post you publish. Leaving you to focus on what's really
10. [Similarweb](https://www.capterra.com.au/software/148472/similarweb-pro) — 4.6/5 (251 reviews) — Similarweb is a software \& data company specializing in web \& app analytics, web traffic, competitive intelligence and performance.
11. [VBOUT](https://www.capterra.com.au/software/152819/vbout) — 4.8/5 (191 reviews) — VBOUT is an AI-enabled marketing platform that helps small teams create big businesses.
12. [Predis.ai](https://www.capterra.com.au/software/1014570/predisai) — 4.7/5 (186 reviews) — An AI-powered social media management tool that generates videos, images, captions, and hashtags using a one-line text input.
13. [Power My Analytics](https://www.capterra.com.au/software/214290/power-my-analytics) — 4.7/5 (182 reviews) — Power My Analytics is a reporting automation tool that enables digital marketers to collect data and integrate metrics where needed.
14. [PromoRepublic](https://www.capterra.com.au/software/150513/promorepublic) — 4.6/5 (152 reviews) — One AI-powered marketing platformfor multi-location and franchise brands that orchestrates and measures local marketing at scale.
15. [AppsFlyer](https://www.capterra.com.au/software/156811/appsflyer) — 4.5/5 (138 reviews) — The worlds leading marketers trust us to help grow their mobile business with accurate data measurement solutions and innovative tools
16. [Picmaker](https://www.capterra.com.au/software/1013836/picmaker) — 4.5/5 (135 reviews) — Picmaker - The smart AI-powered social media platform with 1M+ users. It's the ultimate solution for all your social media needs\!
17. [CoSchedule Marketing Suite](https://www.capterra.com.au/software/158290/coschedule) — 4.4/5 (106 reviews) — CoSchedule's Marketing Suite is a family of agile marketing products that helps you coordinate your process, projects, and teams.
18. [Metricool](https://www.capterra.com.au/software/203702/metricool) — 4.4/5 (97 reviews) — Manage your social networks like a pro and with less stress Save time daily by scheduling, analyzing, and measuring your social media.
19. [FollowerAudit](https://www.capterra.com.au/software/1039433/followeraudit) — 4.7/5 (95 reviews) — Run a Twitter Audit of any public Twitter account and get detailed followers analytics such as tracking followers and unfollowers.
20. [Dataslayer](https://www.capterra.com.au/software/218756/dataslayer) — 4.7/5 (88 reviews) — Dataslayer.ai offers comprehensive social media analytics, integrating data from multiple platforms into one dashboard.
21. [Postcron](https://www.capterra.com.au/software/165727/postcron) — 3.7/5 (79 reviews) — Postcron is the easiest way to Schedule Posts on Instagram, Facebook, Twitter, Pinterest and LinkedIn
22. [Hookle](https://www.capterra.com.au/software/203511/hookle) — 4.5/5 (79 reviews) — Track performance and get clear, AI-driven insights across all your socials in one place.
23. [Social Champ](https://www.capterra.com.au/software/168903/socialchamp) — 4.5/5 (71 reviews) — Social Champ is your go-to solution for mastering social media management. It provides the best features and integrations for success.
24. [vidIQ](https://www.capterra.com.au/software/182133/vidiq) — 4.3/5 (58 reviews) — Video marketing platform that gives businesses the tools for optimizing marketing campaigns and engaging audience with YouTube videos.
25. [Vaizle](https://www.capterra.com.au/software/169713/vaizle) — 4.4/5 (50 reviews) — Vaizle AI is a GPT-style Meta Ads analysis tool, understanding every metric and returning instant answers to any ad question through si

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## Related Categories

- [Social Media Management Tools](https://www.capterra.com.au/directory/30939/social-media-management/software)
- [Campaign Management Software](https://www.capterra.com.au/directory/30012/campaign-management/software)
- [Social Media Marketing Tools](https://www.capterra.com.au/directory/30781/social-media-marketing/software)
- [Marketing Analytics Software](https://www.capterra.com.au/directory/31018/marketing-analytics/software)
- [Social Media Monitoring Software](https://www.capterra.com.au/directory/31028/social-media-monitoring/software)

## Links

- [View on Capterra](https://www.capterra.com.au/directory/31655/social-media-analytics-tools/software)
- [All Categories](https://www.capterra.com.au/directory)

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Predis AI is an end-to-end social media management tool that empowers you to scale your social media activities at 10X speed. Right from creating single image posts to making Instagram reels, Predis does everything seamlessly based on your simple text input. AI enables you to create bulk content while not losing the professional touch. 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Plus, Picmaker's AI features helps you with endless design suggestion, smart post captions, best time to publish , trending content and staying ahead of the competition.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/a5dd337d-2b91-4ba4-9b21-514314fb3637.jpeg","url":"https://www.capterra.com.au/software/1013836/picmaker","@type":"ListItem"},{"name":"CoSchedule Marketing Suite","position":17,"description":"CoSchedule Marketing Suite is a family of agile marketing products to coordinate your process, projects, & teams.\n\nWith Marketing Suite, you can: \n- See your entire marketing strategy in real-time. \n- Triage, create, & promote your best content. \n- Seamlessly manage your team & projects. \n- Store, index, & share your marketing. \n-Use AI to write first draft copy & generate new ideas \n\nMarketing Suite helps marketers complete more work, deliver projects on time, & prove your value.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/13d5d72a-92d5-4235-a21f-74eb3918a439.png","url":"https://www.capterra.com.au/software/158290/coschedule","@type":"ListItem"},{"name":"Metricool","position":18,"description":"Metricool is a platform that allows you to analyze, schedule, and manage your social networks like a real pro.\nThe tool designed to take your social networks to the moon. Schedule your posts, analyze the data that matters and create a winning strategy. From PC or mobile device.\n\nSave time daily by scheduling, analyzing, and measuring your social media work with Metricool.\n\nOver 1 million people, agencies, and brands use Metricool as their social media and digital ads management hub\nevery day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/03c7ed05-5967-4dfa-940c-c529e2bdd98b.png","url":"https://www.capterra.com.au/software/203702/metricool","@type":"ListItem"},{"name":"FollowerAudit","position":19,"description":"FollowerAudit is an AI-Based Twitter followers tracking tool that can audit and identify fake followers from your or any public Twitter account and provides the most accurate data. \n\nThe tool has various different features that make it the best such as identifying fake and inactive followers, API which includes bulk audit, track followers growth & unfollowers, detailed followers analytics, competitors tracking, and comparing Twitter audit reports of multiple Twitter accounts.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/76743d63-b5af-4e12-b620-7ea098dd6046.jpeg","url":"https://www.capterra.com.au/software/1039433/followeraudit","@type":"ListItem"},{"name":"Dataslayer","position":20,"description":"Dataslayer.ai is a top-tier social media analytics tool designed to help marketers and businesses optimize their social media strategies. This powerful platform consolidates data from various social media channels such as Facebook, Instagram, Twitter, and LinkedIn into a unified dashboard. With Dataslayer.ai, users can track social media performance, monitor engagement metrics, and analyze audience behavior across different platforms. The tool’s advanced analytics capabilities provide deep insights into social media campaigns, helping users identify trends, measure ROI, and make data-driven decisions. Customizable reporting features enable the creation of detailed, visually appealing reports that highlight key performance indicators. By automating data collection and report generation, Dataslayer.ai saves time and reduces manual work. Its user-friendly interface ensures easy navigation and quick access to essential social media insights.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/8db41c97-a2f7-4202-9ea7-b90e1345e381.jpeg","url":"https://www.capterra.com.au/software/218756/dataslayer","@type":"ListItem"},{"name":"Postcron","position":21,"description":"Postcron is a intuitive but powerful software to help users save time posting and scheduling posts all over the main Social Media Accounts. \nWith Postcron you can schedule Videos, Photos, Carousel, and Stories on Instagram, Facebook, Twitter, Pinterest, and LinkedIn. \nYou can also improve your Instagram Stories adding Rich Content elements like Polls, Questions, Mentions, Hashtags, and more!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/37c82d80-e8f9-44ae-8d0e-dbc18dc35541.png","url":"https://www.capterra.com.au/software/165727/postcron","@type":"ListItem"},{"name":"Hookle","position":22,"description":"Understand what works, and what doesn’t, with Hookle’s built-in analytics. Track performance across all your social channels from one place. Hookle’s AI analyzes engagement trends, reach, and post effectiveness to help small businesses refine their strategy. Clear visual insights guide your next move, so you can focus on what grows your brand.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/a0bad546-fa47-4cde-a41d-31a314597225.png","url":"https://www.capterra.com.au/software/203511/hookle","@type":"ListItem"},{"name":"Social Champ","position":23,"description":"Social Champ is a leading social media management tool designed to empower individuals, businesses, and agencies to streamline their social media marketing efforts. Offering a comprehensive suite of features, Social Champ makes it easy to plan, create, manage, engage, listen to, and analyze social media campaigns across multiple platforms from a single, intuitive interface.\n\nCreate and schedule posts with a similar experience to social networks to maintain a good social presence, increase engagement, and save time on social media. \n\nOur mission is to simplify social media management for everyone by offering a powerful, all-in-one platform that delivers exceptional results and enhances productivity.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d7dfde2d-f641-49de-8031-059a708010aa.jpeg","url":"https://www.capterra.com.au/software/168903/socialchamp","@type":"ListItem"},{"name":"vidIQ","position":24,"description":"Metricool is a video marketing platform that connects YouTube video creators with brands and agencies to manage marketing campaigns. Manage your YouTube channel, plan and optimize videos, measure your results — all in one place.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/700ba21b-cb89-4e2d-a0ed-b13b28cea8fb.png","url":"https://www.capterra.com.au/software/182133/vidiq","@type":"ListItem"},{"name":"Vaizle","position":25,"description":"Vaizle AI is a GPT-style Meta Ads analysis tool that turns any plain-language question into an instant, visual answer.\n\nWith Vaizle, you can stop going through Ads Manager tabs or exporting endless spreadsheets. Simply start a chat, select the ad account to analyze, and ask whatever’s on your mind.\n \nBecause the conversation happens in plain English (or any other major language you prefer), you never fight with column names or remember which reporting tab hides a metric. The tool understands the full Meta Ads vocabulary (like budgets, audiences, creatives, placements, you name it) and pulls answers instantly. \n \nWhy Marketers Love Vaizle AI?\n \n• Instant clarity: From high-level KPIs to deep audience breakdowns, get answers in seconds without building reports or learning a new dashboard.\n \n• Visual by default: Tables and charts appear right in the chat; one click copies them to your clipboard or downloads them as Excel.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f02313fd-3e8c-424a-84b1-b400be1ac8af.png","url":"https://www.capterra.com.au/software/169713/vaizle","@type":"ListItem"}],"numberOfItems":25}
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