---
description: See the list of the best SEO Software for businesses in Australia. Our free interactive tool makes software selection fast and easy allowing to filter by price, feature or user rating.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: SEO Software - Comparison & Reviews - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [SEO Software](https://www.capterra.com.au/directory/30931/seo/software)

# SEO Software

Canonical: https://www.capterra.com.au/directory/30931/seo/software

Page: 1 / 13\
Next: [Next page](https://www.capterra.com.au/directory/30931/seo/software?page=2)

> SEO software assists companies with search engine optimisation using analytics, reporting, rank tracking, and auditing tools. Many SEO software tools provide research into desirable keywords, backlink management, traffic tools, and industry benchmarking. 

Businesses interested in SEO monitoring tools should also consider Campaign Management software, Marketing Automation software, Web Analytics software, and Content Marketing software. Find the best SEO software for your organisation in Australia.

-----

## Products

1. [HubSpot Marketing Hub](https://www.capterra.com.au/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) — Over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers.
2. [AgencyAnalytics](https://www.capterra.com.au/software/158746/agency-analytics) — 4.8/5 (115 reviews) — AgencyAnalytics is an all-in-one reporting dashboard that impresses clients and saves time. Integrate SEO, PPC, social, email \& more.
3. [Semrush](https://www.capterra.com.au/software/151962/semrush) — 4.6/5 (2316 reviews) — Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO
4. [ProRankTracker.com](https://www.capterra.com.au/software/156845/proranktracker-com) — 4.6/5 (122 reviews) — SEO and GEO (AI) rank tracking platform with daily top-100 organic rankings, AI (LLM) prompt tracking, and client-ready reporting.
5. [Wix](https://www.capterra.com.au/software/169007/wix) — 4.4/5 (10606 reviews) — Work faster and more efficiently with Wix’s built-in SEO capabilities designed to help you optimize your site for search engines.
6. [Marketing 360](https://www.capterra.com.au/software/148516/marketing-360) — 4.5/5 (1132 reviews) — \#1 Marketing Platform for creating an effective SEO strategy.
7. [Marketo Engage](https://www.capterra.com.au/software/75130/marketo-lead-management) — 4.3/5 (710 reviews) — Adobe Marketo Engage is a leading AI-powered platform that automates and scales marketing to drive engagement, efficiency, and revenue.
8. [Ahrefs](https://www.capterra.com.au/software/176340/ahrefs) — 4.7/5 (581 reviews) — Ahrefs is an all-in-one SEO toolset that helps boost the organic search growth of your website.
9. [Surfer](https://www.capterra.com.au/software/218703/surfer) — 4.9/5 (421 reviews) — Surfer is the all-in-one platform for AI Search Optimization. Show up on Google, in AI answers \& beyond.
10. [Scalenut](https://www.capterra.com.au/software/1017788/generateai) — 4.8/5 (397 reviews) — Scalenut is an all-in-one GEO platform to plan, create, audit, and optimize content while tracking AI-driven visibility in AI search.
11. [Sitechecker](https://www.capterra.com.au/software/166377/sitechecker) — 4.6/5 (365 reviews) — Sitechecker gives detailed tips how to improve the search visibility of your websites and helps to track your overall SEO progress.
12. [Moz Pro](https://www.capterra.com.au/software/152215/moz-pro) — 4.5/5 (349 reviews) — All-in-one SEO suite of tools. Helps businesses to improve rankings, increase traffic, and gain visibility in search results.
13. [Frase](https://www.capterra.com.au/software/197955/frase) — 4.8/5 (335 reviews) — AI that helps marketing teams and agencies create better SEO content, faster.
14. [AccuRanker](https://www.capterra.com.au/software/149278/accuranker) — 4.9/5 (330 reviews) — SaaS solution that helps businesses manage SEO activities, track keyword ranking, analyze organic reach of websites, and more.
15. [SE Ranking](https://www.capterra.com.au/software/142169/se-ranking) — 4.7/5 (297 reviews) — Reliable SEO toolset for agency and in-house pros
16. [BrightLocal](https://www.capterra.com.au/software/182621/brightlocal) — 4.8/5 (281 reviews) — BrightLocal gives you the tools to rank higher, improve your reputation, and generate more traffic and leads from local search.
17. [Similarweb](https://www.capterra.com.au/software/148472/similarweb-pro) — 4.6/5 (251 reviews) — Similarweb is a software \& data company specializing in web \& app analytics, web traffic, competitive intelligence and performance.
18. [Ranktracker](https://www.capterra.com.au/software/184916/rank-tracker) — 4.0/5 (247 reviews) — Research keywords, analyse the competition, and track your search engine ranking all with a single, powerful platform.
19. [Screpy](https://www.capterra.com.au/software/209021/screpy) — 4.8/5 (236 reviews) — Web analysis tool that can analyze all pages of your websites in one dashboard and monitor them with your team.
20. [Google Search Console](https://www.capterra.com.au/software/210297/google-search-console) — 4.8/5 (217 reviews) — Search console that helps SEO professionals and developers track and manage website performance or issues.
21. [WriterZen](https://www.capterra.com.au/software/1012783/writerzen) — 4.8/5 (205 reviews) — WriterZen stands out from its competitors by helping you simplify your content creation workflow.
22. [SiteGuru](https://www.capterra.com.au/software/160464/siteguru) — 4.8/5 (177 reviews) — SiteGuru simplifies SEO with audits, content improvements, and keyword tracking—ideal for agencies and marketers of all levels.
23. [Squirrly SEO](https://www.capterra.com.au/software/186713/squirrly-seo) — 4.7/5 (168 reviews) — AI-powered SEO suite with 650+ features. Get expert guidance, keyword research, and ranking boosts—no SEO experience required.
24. [SpyFu](https://www.capterra.com.au/software/156579/spyfu) — 4.4/5 (145 reviews) — SpyFu is a competitor keyword research tool for search engine optimization and Google Ads pay-per-click advertising.
25. [Seobase](https://www.capterra.com.au/software/1023154/seobase) — 4.8/5 (134 reviews) — Boost your search engine rankings, conduct keyword research, analyze backlinks, identify errors with our powerful AI-driven SEO tools

-----

Page: 1 / 13\
Next: [Next page](https://www.capterra.com.au/directory/30931/seo/software?page=2)

## Related Categories

- [Local SEO Software](https://www.capterra.com.au/directory/33515/local-seo-tools/software)
- [Website Optimisation Tools](https://www.capterra.com.au/directory/31557/website-optimization-tools/software)
- [Marketing Analytics Software](https://www.capterra.com.au/directory/31018/marketing-analytics/software)
- [Web Analytics Tools](https://www.capterra.com.au/directory/30073/web-analytics/software)
- [Content Marketing Software](https://www.capterra.com.au/directory/30796/content-marketing/software)

## Links

- [View on Capterra](https://www.capterra.com.au/directory/30931/seo/software)
- [All Categories](https://www.capterra.com.au/directory)

## This page is available in the following languages

| Locale | URL |
| da | <https://www.capterra.dk/directory/30931/seo/software> |
| de | <https://www.capterra.com.de/directory/30931/seo/software> |
| de-AT | <https://www.capterra.at/directory/30931/seo/software> |
| de-CH | <https://www.capterra.ch/directory/30931/seo/software> |
| en | <https://www.capterra.com/seo-software/> |
| en-AE | <https://www.capterra.ae/directory/30931/seo/software> |
| en-AU | <https://www.capterra.com.au/directory/30931/seo/software> |
| en-CA | <https://www.capterra.ca/directory/30931/seo/software> |
| en-GB | <https://www.capterra.co.uk/directory/30931/seo/software> |
| en-IE | <https://www.capterra.ie/directory/30931/seo/software> |
| en-IL | <https://www.capterra.co.il/directory/30931/seo/software> |
| en-IN | <https://www.capterra.in/directory/30931/seo/software> |
| en-NZ | <https://www.capterra.co.nz/directory/30931/seo/software> |
| en-SG | <https://www.capterra.com.sg/directory/30931/seo/software> |
| en-ZA | <https://www.capterra.co.za/directory/30931/seo/software> |
| es | <https://www.capterra.es/directory/30931/seo/software> |
| es-AR | <https://www.capterra.com.ar/directory/30931/seo/software> |
| es-CL | <https://www.capterra.cl/directory/30931/seo/software> |
| es-CO | <https://www.capterra.co/directory/30931/seo/software> |
| es-CR | <https://www.capterra.co.cr/directory/30931/seo/software> |
| es-DO | <https://www.capterra.do/directory/30931/seo/software> |
| es-EC | <https://www.capterra.ec/directory/30931/seo/software> |
| es-MX | <https://www.capterra.mx/directory/30931/seo/software> |
| es-PA | <https://www.capterra.com.pa/directory/30931/seo/software> |
| es-PE | <https://www.capterra.pe/directory/30931/seo/software> |
| fi | <https://www.capterra.fi/directory/30931/seo/software> |
| fr | <https://www.capterra.fr/directory/30931/seo/software> |
| fr-BE | <https://fr.capterra.be/directory/30931/seo/software> |
| fr-CA | <https://fr.capterra.ca/directory/30931/seo/software> |
| fr-LU | <https://www.capterra.lu/directory/30931/seo/software> |
| it | <https://www.capterra.it/directory/30931/seo/software> |
| ja | <https://www.capterra.jp/directory/30931/seo/software> |
| ko | <https://www.capterra.co.kr/directory/30931/seo/software> |
| nb | <https://www.capterra.no/directory/30931/seo/software> |
| nl | <https://www.capterra.nl/directory/30931/seo/software> |
| nl-BE | <https://www.capterra.be/directory/30931/seo/software> |
| pl | <https://www.capterra.pl/directory/30931/seo/software> |
| pt | <https://www.capterra.com.br/directory/30931/seo/software> |
| pt-PT | <https://www.capterra.pt/directory/30931/seo/software> |
| sv | <https://www.capterra.se/directory/30931/seo/software> |
| tr | <https://www.capterra.web.tr/directory/30931/seo/software> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Australia","address":{"@type":"PostalAddress","addressLocality":"Sydney","addressRegion":"NSW","postalCode":"2060","streetAddress":"Level 18 40 Mount Street North Sydney NSW 2060 Australia"},"description":"Capterra Australia helps millions of people find the best business software with user reviews, ratings and price comparisons.","email":"info@capterra.com.au","url":"https://www.capterra.com.au/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.com.au/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/Capterra","https://www.linkedin.com/company/capterra/","https://www.youtube.com/channel/UCjRCDmEibpHwyX3m2b3y80w"]},{"name":"Capterra Australia","url":"https://www.capterra.com.au/","@id":"https://www.capterra.com.au/#website","@type":"WebSite","publisher":{"@id":"https://www.capterra.com.au/#organization"},"potentialAction":{"query":"required","target":"https://www.capterra.com.au/search/?q={search_term_string}","@type":"SearchAction","query-input":"required name=search_term_string"}},{"name":"SEO Software","description":"See the list of the best SEO Software for businesses in Australia. Our free interactive tool makes software selection fast and easy allowing to filter by price, feature or user rating.","url":"https://www.capterra.com.au/directory/30931/seo/software","about":{"@id":"https://www.capterra.com.au/directory/30931/seo/software#itemlist"},"breadcrumb":{"@id":"https://www.capterra.com.au/directory/30931/seo/software#breadcrumblist"},"@id":"https://www.capterra.com.au/directory/30931/seo/software#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.com.au/#website"},"inLanguage":"en-AU","mainEntity":{"@id":"https://www.capterra.com.au/directory/30931/seo/software#itemlist"},"publisher":{"@id":"https://www.capterra.com.au/#organization"}},{"@id":"https://www.capterra.com.au/directory/30931/seo/software#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"SEO Software","position":2,"item":"https://www.capterra.com.au/directory/30931/seo/software","@type":"ListItem"}]}]}
</script><script type="application/ld+json">
  {"name":"SEO Software - Comparison &amp; Reviews - Capterra Australia 2026","@context":"https://schema.org","@id":"https://www.capterra.com.au/directory/30931/seo/software#itemlist","@type":"ItemList","itemListElement":[{"name":"HubSpot Marketing Hub","position":1,"description":"Detangle SEO, guide your content strategy, and generate leads with intuitive SEO tools that put data behind your organic search efforts, and make measurement and optimization simple. Figure out which keywords you're ranking for and which ones you're not, see which competitors are beating you in organic search, and what you should start writing about to improve your rankings. Start generating leads using HubSpot's SEO tools.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/5152f7c6-61ed-4168-b89f-f436d97ebccd.png","url":"https://www.capterra.com.au/software/171840/hubspot-marketing","@type":"ListItem"},{"name":"AgencyAnalytics","position":2,"description":"AgencyAnalytics is an enterprise SEO & marketing dashboard that impresses clients and saves time. Built in SEO tools include rank tracking, site audits and backlinks reports. \n\nWhite label the dashboard and give clients their own personal logins to let them see your awesome marketing campaign at work! \n\nSchedule automated, branded reports to provide clients a complete SEO update. Integrate 75+ other services like social media and PPC to get the whole picture.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e806eb4c-26f5-422f-84ea-6b9838718ba5.jpeg","url":"https://www.capterra.com.au/software/158746/agency-analytics","@type":"ListItem"},{"name":"Semrush","position":3,"description":"Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO. You’ll have access to the largest keyword database and the most accurate search volume on the market.\n\nUtilize reliable SEO tools for the AI Search Era to analyze your search market, enhance site performance, and connect with your ideal customers—just like the world’s top brands do.\n\nStart:\n-Winning rankings and AI mentions before others do\n-Finding content gaps your competitors miss\n-Strengthening your brand where people now search\n-Outperforming across Google, ChatGPT, and more","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/7d2e0b70-7aa2-4877-83ab-4f2de2fc50d8.png","url":"https://www.capterra.com.au/software/151962/semrush","@type":"ListItem"},{"name":"ProRankTracker.com","position":4,"description":"Pro Rank Tracker is a search visibility tracking platform that combines traditional SEO rank monitoring with GEO (AI) visibility tracking in a single system.\n\nThe platform enables users to track daily Top 100 organic Google rankings alongside daily AI prompt results, providing insight into how brands appear across both search engines and AI-driven answers. AI tracking coverage includes AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity, Bing Copilot, and Grok.\n\nPro Rank Tracker is designed for agencies and in-house teams that require consistent data and flexible reporting. It offers more than 50 report types, client-ready layouts, and simple sharing options that support internal collaboration and external client reporting.\n\nWith over a decade of ongoing development, Pro Rank Tracker delivers stable, reliable data through an easy-to-use interface, helping teams monitor changes, evaluate performance, and make informed decisions across evolving search environments.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/cde7ae6f-ebeb-4ae9-be8a-8ce8e441862d.png","url":"https://www.capterra.com.au/software/156845/proranktracker-com","@type":"ListItem"},{"name":"Wix","position":5,"description":"Wix offers a robust suite of built-in SEO capabilities designed to help optimize your site for search engines so you can increase organic traffic. Save time with bulk 301 redirects, instant homepage indexing on Google, a Google Business Profile integration and more. Plus, customize meta tags, structured data markup and more across multiple pages of the same type at the same time. Every Wix site comes with a strong technical SEO foundation, so you can focus on growing your business.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/868db486-b684-43a7-827e-5e14b017756d.png","url":"https://www.capterra.com.au/software/169007/wix","@type":"ListItem"},{"name":"Marketing 360","position":6,"description":"Marketing 360 - SEO marketing platform gives the business owner insights into powerful analytics from keyword tracking, content generation, page ranking analysis, and trend analysis to better identify keyword growth opportunities for conversions. This all-in-one marketing platform includes intuitive analysis that creates dynamic reports so the analysis if keyword growth by position can be easily understood and optimized.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/e0d4096b-6fa3-4d66-98e5-8f3ac4c06590.png","url":"https://www.capterra.com.au/software/148516/marketing-360","@type":"ListItem"},{"name":"Marketo Engage","position":7,"description":"Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/199791ad-8770-493d-bb55-98544cc98cf7.png","url":"https://www.capterra.com.au/software/75130/marketo-lead-management","@type":"ListItem"},{"name":"Ahrefs","position":8,"description":"Ahrefs is trusted by SEOs and marketers worldwide as the ultimate toolset for SEO, powered by industry-leading data. Boasting the #1 most active SEO crawler, Ahrefs crawls the web 24/7, stores vasts amount of data, and makes it easily accessible via its user-friendly user interface. This data is vital for every SEO task, including: keyword research, link building, content marketing, competitive research, website audits, and rank tracking. Designed by SEOs for SEOs, Ahrefs helps you boost any website's organic traffic efficiently, being a key asset for digital marketing success.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d87ce6b9-9b54-446e-82b7-76d7e7be026e.png","url":"https://www.capterra.com.au/software/176340/ahrefs","@type":"ListItem"},{"name":"Surfer","position":9,"description":"Surfer is the most complete platform for AI Search Optimization and visibility.\n\nIt helps your brand show up where real decisions happen—on Google, inside AI-generated answers, and across the web. With Surfer, you create content LLMs want to cite and traditional search engines want to surface, track when (and where) your brand appears, and keep every page optimized at every stage of the buyer journey—all in one scalable workflow.\n\nBecause invisible brands don’t get chosen. Surfer makes sure yours does.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/3b82cd61-2d47-4684-8183-662e67bb5a83.png","url":"https://www.capterra.com.au/software/218703/surfer","@type":"ListItem"},{"name":"Scalenut","position":10,"description":"Scalenut is an all-in-one GEO platform that helps brands plan, optimize, and analyze content for visibility across AI-driven search and generative engines. With Brand Monitor, AI-driven keyword research, and competitor insights, it builds a strong foundation for how brands are discovered and perceived by AI systems.\n\nIt creates AI-ready, humanized content using prompt analysis, recommendations, and real-time optimization, ensuring every piece is aligned with how AI surfaces and cites information. Automated internal linking and AI-powered writing assistance remove guesswork from content creation.\n\nScalenut tracks and improves performance with AI Traffic Monitor, automated audits, real-time scoring, and in-depth analytics. From brand visibility and content planning to optimization and measurement, Scalenut provides everything teams need to grow sustainably in an AI-first search ecosystem.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f31723c0-218d-46b2-8706-c5ae084e1bff.jpeg","url":"https://www.capterra.com.au/software/1017788/generateai","@type":"ListItem"},{"name":"Sitechecker","position":11,"description":"Sitechecker is an easy-to-use platform to track and improve your search visibility. It is a must-have toolkit for website owners, marketing agency owners, SEO specialists, marketers, and product managers.\n\nThe more websites you work on, the more time you spend on a daily routine when checking data from Google Analytics, Google Search Console, rank tracker, and site crawler in different tabs. Sitechecker will reduce this time due to one dashboard with all important statistics for all websites.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f2c69d22-b06f-43e0-9a63-a0f476317e3d.jpeg","url":"https://www.capterra.com.au/software/166377/sitechecker","@type":"ListItem"},{"name":"Moz Pro","position":12,"description":"Moz Pro is an all-in-one SEO suite of tools. It allows businesses to improve rankings, increase traffic, and gain more visibility in search results. Main features include keyword research, rank tracking, backlink analysis, and site audit. Keyword research tools allow businesses to improve their content and strategies. Businesses can uncover competitive advantages by tracking competitors through SERPs, fix technical problems with the help of Moz Pro suggestions and perform weekly site audits.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/52d67faa-ae76-4357-b4ff-b7e002eece5b.png","url":"https://www.capterra.com.au/software/152215/moz-pro","@type":"ListItem"},{"name":"Frase","position":13,"description":"Over 30,000 in-house marketing teams and agencies use Frase to research, write, and optimize high-quality SEO content in minutes instead of hours.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/ccff6ae6-7fcc-4e60-8d20-376e85f1c25f.png","url":"https://www.capterra.com.au/software/197955/frase","@type":"ListItem"},{"name":"AccuRanker","position":14,"description":"AccuRanker is the world’s fastest, most accurate keyword rank tracking for Enterprises and SEO Agencies.\nOur software provides over 32,000 customers with the features they “can’t live without”. In-depth analytics combined with a powerful infrastructure takes the guesswork out of the equation by providing accurate, fast and up-to-date data.\n\nThe cloud-based platform means that no matter whether you’re keeping it local or going global, it’s possible to get great insights on keyword performance","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/b801dbab-f824-47de-8e74-4795465d0b00.png","url":"https://www.capterra.com.au/software/149278/accuranker","@type":"ListItem"},{"name":"SE Ranking","position":15,"description":"SE Ranking is a robust SEO toolkit for marketing agency and in-house teams. It combines unique datasets with advanced features to help SEO pros build and implement effective strategies. SE Ranking covers keyword and competitive research, on-page, off-page and tech optimization, content creation, local SEO and more. Teams can benefit from automated reporting, WL, and the extra user seats included in most subscription plans. SE Ranking’s pricing policy is generous and flexible.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/3a732a4f-0c89-4e1f-b875-f740d24bf2ec.png","url":"https://www.capterra.com.au/software/142169/se-ranking","@type":"ListItem"},{"name":"BrightLocal","position":16,"description":"BrightLocal gives you the tools to rank higher, improve your reputation, and generate more traffic and leads from local search.\n\n5,000+ innovative agencies and brands like iProspect, Mediacom, Hilton, and Ikea trust BrightLocal to improve their local search visibility through its industry-leading platform for local search. These companies achieve this through BrightLocal's SEO Audits and Reports, Local Listing Service and Management Tools, and Online Reputation Management solution.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/bd55ef61-6306-475c-be63-219faa26b90b.png","url":"https://www.capterra.com.au/software/182621/brightlocal","@type":"ListItem"},{"name":"Similarweb","position":17,"description":"At Similarweb, we’re dedicated to helping businesses harness the full power of the digital world. Our solutions address a wide range of needs - from in-depth competitive analysis across marketing channels to actionable, large-scale data insights.\n\nWith Similarweb, you benefit from:\n\n- Vast Data Coverage: Access intelligence from 1B+ websites, 8M apps, and 3M brands.\n- Live Insights: Track 5B search terms, 250M display ads, and 10B content pages in real time.\n- Global Perspective: Evaluate markets across 190 countries and 210 industries.\n\nTrusted by thousands of organizations - from startups to Fortune 500s - Similarweb is the go-to platform for gaining a competitive edge and driving lasting growth.\n\n\"During Black Friday, we leveraged Similarweb's insights to map trends and user behavior. This strategy led to a 20% increase in sales, showcasing how data-driven planning drives impactful results in key retail moments.\" - Cappuccino Digital (marketing agency).","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/286e06ec-acd3-483d-861e-116447114a22.png","url":"https://www.capterra.com.au/software/148472/similarweb-pro","@type":"ListItem"},{"name":"Ranktracker","position":18,"description":"Research keywords, analyse the competition, and track your search engine ranking  all with a single, powerful platform. Rank tracker harnesses world-class data sources to help you get ahead in SEO, whether youre a small startup or a large agency.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/bea416d5-4696-485b-84da-d6bf829cfe7b.png","url":"https://www.capterra.com.au/software/184916/rank-tracker","@type":"ListItem"},{"name":"Screpy","position":19,"description":"Screpy is an incredible AI based SEO analysis and google rank checker tool. With Screpy you can minimize your efforts and maximize your productivity and output by reducing the time spent on manual things. Screpy offers a great solution as an SEO tool for rocketing website rankings so you can be tough enough to compete with professionals! PageSpeed monitoring, Uptime monitoring, SEO monitoring, Keyword tracker, Syntax Checker, and the best automatically generated tasks!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4fc6ffe4-0387-4fad-b066-09a5d52ad16b.png","url":"https://www.capterra.com.au/software/209021/screpy","@type":"ListItem"},{"name":"Google Search Console","position":20,"description":"Search console that helps SEO professionals and developers track and manage website performance or issues.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/d8d43649-2632-4d7e-8d52-6721d998532c.png","url":"https://www.capterra.com.au/software/210297/google-search-console","@type":"ListItem"},{"name":"WriterZen","position":21,"description":"WriterZen is the pioneer toolset that walks you through the most optimal content creating process, tailored specifically based on your SEO expertise.\n\nWriterZen allows you to discover hidden topics, establish topic clusters, research keywords that amp your content’s ranking and drive traffic. More importantly: mend your content together with the text editor powered along with GPT-3 and AI Writing Assistant.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/05992620-20e5-4198-a227-778faa5e4735.png","url":"https://www.capterra.com.au/software/1012783/writerzen","@type":"ListItem"},{"name":"SiteGuru","position":22,"description":"SiteGuru is an easy-to-use SEO tool designed for users who want better rankings without deep SEO expertise. Its step-by-step approach simplifies SEO, making success accessible to everyone. SiteGuru offers a comprehensive technical audit covering indexation, sitemaps, hreflangs, robots.txt, pagespeed, and more. With Google's Page Inspect API, it identifies indexation issues and provides clear insights.\n\nThe content audit optimizes titles, meta descriptions, headings, and structure. AI-powered suggestions make content improvements fast and effective. The link audit identifies broken links, redirects, and internal linking opportunities to boost visibility. SiteGuru’s keyword tracking and Focus Keywords feature generate actionable to-do lists, while the Low-Hanging Fruit report highlights quick-win opportunities.\n\nIdeal for small marketing agencies, SiteGuru offers white-label reports, custom subdomains, and unlimited users, making it easy to onboard clients.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/97166140-62e0-419f-bda3-08a3d9b723e6.png","url":"https://www.capterra.com.au/software/160464/siteguru","@type":"ListItem"},{"name":"Squirrly SEO","position":23,"description":"Squirrly SEO is the complete SEO solution built to help your website rank higher in Google.\n\nFrom keyword research and on-page optimization to technical SEO, site audits, and performance tracking—Squirrly covers the full SEO funnel in one platform. \n\nWith AI-powered guidance, you’ll know exactly what to fix and improve on every page to reach the top 10 of Google.\n\nOptimize content in real time, discover profitable keywords in 140+ languages, and monitor your rankings with accurate, actionable insights. \n\nTrusted by over 25,000 Premium Paid Clients in 90 countries, Squirrly SEO packs 650+ features into a single tool, replacing multiple plugins and apps. \n\nWhether you’re a beginner or a pro, Squirrly makes SEO simple, step-by-step, so you can focus on results: more traffic, better visibility, and higher search engine rankings.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/bf28a546-b5a9-4c75-8b53-373f669ab0b6.jpeg","url":"https://www.capterra.com.au/software/186713/squirrly-seo","@type":"ListItem"},{"name":"SpyFu","position":24,"description":"SpyFu is a competitive intelligence software as a service that helps users optimize search engine optimization and pay-per-click advertising campaigns. The platform analyzes over 100 million domains to uncover the search marketing strategies of competitors. It reveals the keywords, ads, and backlinks driving organic and paid traffic. SpyFu features tools for keyword research, rank tracking, backlink analysis, and website traffic insights. Users can group keywords, track rankings over time, generate reports, find influencers for outreach, and more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/79f6b14b-af31-4f41-8a47-3a7b74143745.png","url":"https://www.capterra.com.au/software/156579/spyfu","@type":"ListItem"},{"name":"Seobase","position":25,"description":"Elevate your online presence with seobase, the ultimate SEO companion offering a suite of powerful tools. From instant access to a comprehensive SEO platform for boosting search engine rankings to streamlined project management, effortlessly track performance, conduct in-depth keyword analyses, and generate detailed reports.\n\nWith intuitive project creation, precise rank tracking, insightful SERP analysis, and AI-driven SEO, seobase is your one-stop solution for maximizing your digital success.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/77824b97-4b7a-4d80-85ea-78574a971c52.jpeg","url":"https://www.capterra.com.au/software/1023154/seobase","@type":"ListItem"}],"numberOfItems":25}
</script>