---
description: Compare ActiveCampaign vs OptinMonster to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs OptinMonster Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Sales Tracking Software](/directory/32744/sales-tracking/software) > [ActiveCampaign \<span\>vs\</span\> OptinMonster](https://www.capterra.com.au/compare/79367/174381/activecampaign/vs/optinmonster)

# Compare ActiveCampaign vs OptinMonster

Canonical: https://www.capterra.com.au/compare/79367/174381/activecampaign/vs/optinmonster

> Detailed comparison between ActiveCampaign and OptinMonster. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | OptinMonster |
| **Overall rating** | 4.6/5 | 4.2/5 |
| **Total Reviews** | 2561 | 78 |
| **Starting Price** | $20.00 | USD 19.00 |
| **Free Trial** | Yes | - |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### OptinMonster

OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses.

## Key features

### ActiveCampaign

- A/B Testing
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Contact Database
- Customer Segmentation
- Customisable Forms
- Drag & Drop
- Email Marketing
- Email Monitoring
- Forms Management
- Lead Capture
- Lead Generation
- Lead Segmentation
- Marketing Automation
- Prospecting Tools
- Reporting & Statistics
- Sales Activity Management
- Web Forms

### OptinMonster

- A/B Testing
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Contact Database
- Customer Segmentation
- Customisable Forms
- Drag & Drop
- Email Marketing
- Forms Management
- Lead Capture
- Lead Generation
- Lead Segmentation
- Marketing Automation
- Prospecting Tools
- Reporting & Statistics
- Web Forms

## Links

- [View ActiveCampaign Profile](https://www.capterra.com.au/software/79367/activecampaign)
- [View OptinMonster Profile](https://www.capterra.com.au/software/174381/optinmonster)
- [View Original Comparison](https://www.capterra.com.au/compare/79367/174381/activecampaign/vs/optinmonster)

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