---
description: Compare ActiveCampaign vs Affinity to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Affinity Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Sales Tracking Software](/directory/32744/sales-tracking/software) > [ActiveCampaign \<span\>vs\</span\> Affinity](https://www.capterra.com.au/compare/79367/172301/activecampaign/vs/affinity)

# Compare ActiveCampaign vs Affinity

Canonical: https://www.capterra.com.au/compare/79367/172301/activecampaign/vs/affinity

> Detailed comparison between ActiveCampaign and Affinity. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | Affinity |
| **Overall rating** | 4.6/5 | 4.7/5 |
| **Total Reviews** | 2561 | 3 |
| **Starting Price** | $20.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Affinity

Built for relationship-driven industries, Affinity can be used by teams ranging from financial services (firms that deploy capital into companies) to professional services firms to corporates.

## Key features

### ActiveCampaign

- API
- Activity Dashboard
- CRM
- Calendar Management
- Campaign Management
- Contact Management
- Customizable Reports
- Document Storage
- Email Marketing
- Lead Capture
- Lead Management
- Mobile Access
- Real-Time Data
- Reminders
- Reporting/Analytics
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Task Management
- Workflow Management

### Affinity

- API
- Activity Dashboard
- CRM
- Calendar Management
- Campaign Management
- Contact Management
- Customizable Reports
- Document Storage
- Email Marketing
- Lead Capture
- Lead Management
- Mobile Access
- Real-Time Data
- Reminders
- Reporting/Analytics
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Task Management
- Workflow Management

## Links

- [View ActiveCampaign Profile](https://www.capterra.com.au/software/79367/activecampaign)
- [View Affinity Profile](https://www.capterra.com.au/software/172301/affinity)
- [View Original Comparison](https://www.capterra.com.au/compare/79367/172301/activecampaign/vs/affinity)

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