---
description: Compare ActiveCampaign vs Dotdigital to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Dotdigital Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ActiveCampaign \<span\>vs\</span\> Dotdigital](https://www.capterra.com.au/compare/79367/151213/activecampaign/vs/dotmailer)

# Compare ActiveCampaign vs Dotdigital

Canonical: https://www.capterra.com.au/compare/79367/151213/activecampaign/vs/dotmailer

> Detailed comparison between ActiveCampaign and Dotdigital. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | ActiveCampaign | Dotdigital |
| **Overall rating** | 4.6/5 | 4.3/5 |
| **Total Reviews** | 2571 | 188 |
| **Starting Price** | $20.00 | USD 500.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### ActiveCampaign

Small to midsize businesses through enterprise organizations across ecommerce, retail, education, fitness, SaaS, agencies, franchises, and non-profits. Serves customers in more than 170 countries.

### Dotdigital

Designed for mid size to large businesses globally, with thousands of customers across commerce, charity, hospitality, sports and entertainment, education, government and travel sectors

## Key features

### ActiveCampaign

- API
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimisation
- Customizable Reports
- Engagement Tracking
- Event Marketing
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Personalization
- Product Catalog
- Real-Time Data
- Segmentation
- Social Marketing
- Web Forms
- Website Visitor Tracking

### Dotdigital

- API
- Behavior Analytics
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Conversion Rate Optimisation
- Customizable Reports
- Engagement Tracking
- Event Marketing
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Personalization
- Product Catalog
- Real-Time Data
- Segmentation
- Social Marketing
- Web Forms
- Website Visitor Tracking

## Links

- [View ActiveCampaign Profile](https://www.capterra.com.au/software/79367/activecampaign)
- [View Dotdigital Profile](https://www.capterra.com.au/software/151213/dotmailer)
- [View Original Comparison](https://www.capterra.com.au/compare/79367/151213/activecampaign/vs/dotmailer)

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