---
description: Compare Tableau vs Supermetrics to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Tableau vs Supermetrics Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Key Performance Indicator (KPI) Software](/directory/32626/kpi/software) > [Tableau \<span\>vs\</span\> Supermetrics](https://www.capterra.com.au/compare/77260/162846/tableau/vs/supermetrics)

# Compare Tableau vs Supermetrics

Canonical: https://www.capterra.com.au/compare/77260/162846/tableau/vs/supermetrics

> Detailed comparison between Tableau and Supermetrics. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Tableau | Supermetrics |
| **Overall rating** | 4.6/5 | 4.4/5 |
| **Total Reviews** | 2348 | 109 |
| **Starting Price** | USD 15.00 | USD 29.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### Tableau

Tableau is used by analysts, data and IT leaders, business leaders, developers, marketing departments, finance departments, sales teams, and support and service teams.

### Supermetrics

Digital marketing agencies, e-commerce, publishers, startups, any company or organization looking to get a better understanding of their marketing data.

## Key features

### Tableau

- API
- Ad hoc Reporting
- Charting
- Customizable Reports
- Dashboard
- Data Analysis Tools
- Data Capture and Transfer
- Data Integration
- Data Management
- Data Storage Management
- Functions/Calculations
- KPI Monitoring
- Marketing Reports
- Monitoring
- Performance Metrics
- Private Dashboards
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter

### Supermetrics

- API
- Ad hoc Reporting
- Charting
- Customizable Reports
- Dashboard
- Data Analysis Tools
- Data Capture and Transfer
- Data Integration
- Data Management
- Data Storage Management
- Functions/Calculations
- KPI Monitoring
- Marketing Reports
- Monitoring
- Performance Metrics
- Private Dashboards
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter

## Links

- [View Tableau Profile](https://www.capterra.com.au/software/77260/tableau)
- [View Supermetrics Profile](https://www.capterra.com.au/software/162846/supermetrics)
- [View Original Comparison](https://www.capterra.com.au/compare/77260/162846/tableau/vs/supermetrics)

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