---
description: Compare BigSpy vs Metricool to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: BigSpy vs Metricool Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Social Media Monitoring Software](/directory/31028/social-media-monitoring/software) > [BigSpy \<span\>vs\</span\> Metricool](https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool)

# Compare BigSpy vs Metricool

Canonical: https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool

> Detailed comparison between BigSpy and Metricool. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | BigSpy | Metricool |
| **Overall rating** | 4.8/5 | 4.4/5 |
| **Total Reviews** | 2484 | 97 |
| **Starting Price** | USD 9.00 | USD 12.00 |
| **Free Trial** | No | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum | Chat |
| **Training** | Not Offered | Webinars, Documentation, Videos |

## Best for

### BigSpy

adspy, free adspy tool, tiktok adspy, ad spy, ads spy, facebook ads examples, facebook ad spy, facebook ads library,turbo ad finder

### Metricool

Social media professionals, small business and agencies.

## Key features

### BigSpy

- Activity Tracking
- Dashboard
- Filtering
- Sentiment Analysis
- Social Listening

### Metricool

- Campaign Planning
- Campaign Scheduling
- Content Management
- Customer Engagement
- Customisable Branding
- Customizable Reports
- Dashboard
- Engagement Tracking
- Monitoring
- Multi-Account Management
- Multi-Channel Management
- Performance Metrics
- Post Scheduling
- Real-Time Analytics
- Real-Time Reporting
- Sentiment Analysis
- Social Advertising
- Social Listening

## Links

- [View BigSpy Profile](https://www.capterra.com.au/software/203036/bigspy)
- [View Metricool Profile](https://www.capterra.com.au/software/203702/metricool)
- [View Original Comparison](https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"BigSpy vs Metricool Comparison - Capterra Australia 2026","description":"Compare BigSpy vs Metricool to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.","url":"https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool","about":[{"@id":"https://www.capterra.com.au/software/203036/bigspy#software"},{"@id":"https://www.capterra.com.au/software/203702/metricool#software"}],"breadcrumb":{"@id":"https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool#breadcrumblist"},"@id":"https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.capterra.com.au/#organization"}},{"name":"BigSpy","description":"BigSpy is an ad spy tool. It has 1 billion data and 1 million updates, covering 9 major advertising channels including Facebook, Google, Youtube, Tiktok... By using BigSpy, you can quickly understand your competitors' advertising materials, understand their advertising strategies, and get more creative inspiration for your ads.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/74ecad7c-319c-4c2b-85e7-08381048bfe3.png","url":"https://www.capterra.com.au/software/203036/bigspy","@id":"https://www.capterra.com.au/software/203036/bigspy#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":2484},"offers":{"price":"9","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Metricool","description":"Metricool is a platform that allows you to analyze, schedule, and manage your social networks like a real pro.\nThe tool designed to take your social networks to the moon. Schedule your posts, analyze the data that matters and create a winning strategy. From PC or mobile device.\n\nSave time daily by scheduling, analyzing, and measuring your social media work with Metricool.\n\nOver 1 million people, agencies, and brands use Metricool as their social media and digital ads management hub\nevery day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/b8008a0d-cba7-4204-98d5-671000f663fc.png","url":"https://www.capterra.com.au/software/203702/metricool","@id":"https://www.capterra.com.au/software/203702/metricool#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":97},"offers":{"price":"12","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@id":"https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Social Media Monitoring Software","position":2,"item":"/directory/31028/social-media-monitoring/software","@type":"ListItem"},{"name":"BigSpy vs Metricool","position":3,"item":"https://www.capterra.com.au/compare/203036/203702/bigspy/vs/metricool","@type":"ListItem"}]}]}
</script>