---
description: Compare Grata vs ZoomInfo Marketing to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Grata vs ZoomInfo Marketing Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Lead Generation Software](/directory/30963/lead-generation/software) > [Grata \<span\>vs\</span\> ZoomInfo Marketing](https://www.capterra.com.au/compare/193002/1031434/product-search/vs/zoominfo-marketing)

# Compare Grata vs ZoomInfo Marketing

Canonical: https://www.capterra.com.au/compare/193002/1031434/product-search/vs/zoominfo-marketing

> Detailed comparison between Grata and ZoomInfo Marketing. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Grata | ZoomInfo Marketing |
| **Overall rating** | 4.3/5 | 4.3/5 |
| **Total Reviews** | 9 | 4 |
| **Starting Price** | USD 15,000.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop) |
| **Support** | Email/Help Desk, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| **Training** | Live Online, Documentation | Live Online, Webinars, Documentation, Videos |

## Best for

### Grata

Grata is an excellent tool for any business development professional prospecting small and medium businesses whose buyer persona is an owner, founder, or executive.

### ZoomInfo Marketing

ZoomInfo Marketing is used by B2B marketers, ABM specialists, demand generation teams, digital marketers, growth marketers, and campaign managers.

## Key features

### Grata

- Alerts/Notifications
- B2B Lead Generation
- Competitive Analysis
- Contact Database
- Contact Management
- Customer Segmentation
- Data Import/Export
- Data Visualization
- Email Alerts
- Intent Data
- Lead Generation
- Lead Qualification
- Lead Segmentation
- Natural Language Processing
- Reporting/Analytics
- Search/Filter
- Summary Reports
- Third-Party Integrations
- Trend Analysis

### ZoomInfo Marketing

- Alerts/Notifications
- B2B Lead Generation
- Competitive Analysis
- Contact Database
- Contact Management
- Customer Segmentation
- Data Enrichment
- Data Import/Export
- Data Visualization
- Email Alerts
- Intent Data
- Lead Generation
- Lead Qualification
- Lead Segmentation
- Reporting/Analytics
- Search/Filter
- Summary Reports
- Third-Party Integrations
- Trend Analysis

## Links

- [View Grata Profile](https://www.capterra.com.au/software/193002/product-search)
- [View ZoomInfo Marketing Profile](https://www.capterra.com.au/software/1031434/zoominfo-marketing)
- [View Original Comparison](https://www.capterra.com.au/compare/193002/1031434/product-search/vs/zoominfo-marketing)

-----

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