---
description: Compare BrightLocal vs AnswerThePublic to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: BrightLocal vs AnswerThePublic Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [SEO Software](/directory/30931/seo/software) > [BrightLocal \<span\>vs\</span\> AnswerThePublic](https://www.capterra.com.au/compare/182621/1013161/brightlocal/vs/answerthepublic)

# Compare BrightLocal vs AnswerThePublic

Canonical: https://www.capterra.com.au/compare/182621/1013161/brightlocal/vs/answerthepublic

> Detailed comparison between BrightLocal and AnswerThePublic. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | BrightLocal | AnswerThePublic |
| **Overall rating** | 4.8/5 | 4.6/5 |
| **Total Reviews** | 281 | 10 |
| **Starting Price** | USD 39.00 | USD 99.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | Live Online, Webinars, Documentation, Videos | Documentation, Videos |

## Best for

### BrightLocal

Marketing agencies.&#10;SEO agencies.&#10;In-house marketers.&#10;Multi-location businesses.&#10;Enterprise businesses.&#10;Local brick-and-mortar businesses.&#10;Service-area businesses.&#10;SMBs.

### AnswerThePublic

Marketers, content creators, public relations professionals, and SEO specialists.

## Key features

### BrightLocal

- API
- Alerts/Notifications
- Backlink Monitoring
- Competitive Analysis
- Customisable Branding
- Customizable Reports
- Dashboard
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Localization Automation
- Mobile Keywords
- Monitoring
- Performance Metrics
- Reporting & Statistics
- SEO Audit
- SEO Management
- Social Media Integration

### AnswerThePublic

- Alerts/Notifications
- Competitive Analysis
- Content Management
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Monitoring
- Performance Management
- Performance Metrics
- Reporting & Statistics
- SEO Management

## Links

- [View BrightLocal Profile](https://www.capterra.com.au/software/182621/brightlocal)
- [View AnswerThePublic Profile](https://www.capterra.com.au/software/1013161/answerthepublic)
- [View Original Comparison](https://www.capterra.com.au/compare/182621/1013161/brightlocal/vs/answerthepublic)

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