---
description: Compare Google Analytics 360 vs FlatPlan to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Google Analytics 360 vs FlatPlan Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/31018/marketing-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> FlatPlan](https://www.capterra.com.au/compare/177042/1052355/google-analytics/vs/flatplan)

# Compare Google Analytics 360 vs FlatPlan

Canonical: https://www.capterra.com.au/compare/177042/1052355/google-analytics/vs/flatplan

> Detailed comparison between Google Analytics 360 and FlatPlan. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | FlatPlan |
| **Overall rating** | 4.7/5 | 5.0/5 |
| **Total Reviews** | 8089 | 6 |
| **Starting Price** | - | - |
| **Free Trial** | No | - |
| **Free Version** | Yes | - |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, Knowledge Base |
| **Training** | Webinars, Documentation, Videos | - |

## Best for

### Google Analytics 360

Google Analytics 360 is for marketers, BI professionals, and online businesses to gain insights into customer website behavior. It is suitable for enterprise-level companies in every industry sector.

### FlatPlan

News publishers, digital media organisations, online publications

## Key features

### Google Analytics 360

- API
- Ad hoc Reporting
- Alerts/Notifications
- Analytics
- Customer Database
- Customizable Reports
- Dashboard
- Data Discovery
- Data Integration
- Data Visualization
- Intelligent Search
- KPI Monitoring
- Keyword Tracking
- Marketing Reports
- Monitoring
- Real-Time Data
- Referral Tracking
- Site Search Tracking
- Widgets

### FlatPlan

- API
- Alerts/Notifications
- Customisable Branding
- Dashboard
- Data Discovery
- Data Visualization
- Widgets

## Links

- [View Google Analytics 360 Profile](https://www.capterra.com.au/software/177042/google-analytics)
- [View FlatPlan Profile](https://www.capterra.com.au/software/1052355/flatplan)
- [View Original Comparison](https://www.capterra.com.au/compare/177042/1052355/google-analytics/vs/flatplan)

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