---
description: Compare Ometria vs Viber to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Ometria vs Viber Comparison - Capterra Australia 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Ometria \<span\>vs\</span\> Viber](https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber)

# Compare Ometria vs Viber

Canonical: https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber

> Detailed comparison between Ometria and Viber. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Ometria | Viber |
| **Overall rating** | 4.0/5 | 4.4/5 |
| **Total Reviews** | 3 | 4058 |
| **Starting Price** | - | - |
| **Free Trial** | - | - |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Chat | Chat |
| **Training** | Webinars, Documentation | Not Offered |

## Best for

### Ometria

Ometria caters to retailers, fashion brands, ecommerce sites, CRM managers, email marketers, and marketing managers.

### Viber

On-premise customer engagement \&amp; communication tool that lets small to large businesses perform international calls, promoting brand visibility using group chats, video calls, sticker content \&amp; more.

## Key features

### Ometria

- Communication Management
- Customer Activity Tracking
- Customer History
- Customer Profiles
- Data Integration
- Engagement Tracking
- GDPR Compliance
- Multi-Channel Communication
- Personalization
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Segmentation
- Social Marketing
- Website Visitor Tracking

### Viber

- API
- Chat/Messaging
- Communication Management
- Customer History
- Interactive Content
- Live Chat
- Multi-Channel Communication
- Personalization
- Reporting/Analytics
- Video Support

## Links

- [View Ometria Profile](https://www.capterra.com.au/software/156810/ometria)
- [View Viber Profile](https://www.capterra.com.au/software/180348/viber)
- [View Original Comparison](https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Ometria vs Viber Comparison - Capterra Australia 2026","description":"Compare Ometria vs Viber to learn about each of the product's price, benefits and disadvantages. Choose the best software for your business in Australia.","url":"https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber","about":[{"@id":"https://www.capterra.com.au/software/156810/ometria#software"},{"@id":"https://www.capterra.com.au/software/180348/viber#software"}],"breadcrumb":{"@id":"https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber#webpage","isPartOf":{"@id":"https://www.capterra.com.au/#website"},"inLanguage":"en-AU","publisher":{"@id":"https://www.capterra.com.au/#organization"}},{"name":"Ometria","description":"Ometria is the first and only customer data experience platform (CDXP) built for retail brands. We're proud to help brands create marketing experiences their customers love every day.\n\nWe believe that retail marketing teams perform best when they're given tools that are made for the job at hand. That's why Ometria is purpose-built with a laser focus on providing the most effective and efficient solution to today's retail challenges.\n\nWith Al driven insights, segmentation capabilities, and a centralized dashboard, retail organizations have real-time access to valuable insights needed to create and deliver impactful and efficient campaigns, leading to stronger customer relationships and increased revenue.\n\nWe are proud to support best-in-class retail brands including Steve Madden, Sephora, Victoria Beckham, Fred Perry, Holt Renfrew and many more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/391a6865-4cfe-43ed-983b-ef1be68ba92d.png","url":"https://www.capterra.com.au/software/156810/ometria","@type":"SoftwareApplication","@id":"https://www.capterra.com.au/software/156810/ometria#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":3},"operatingSystem":"Cloud"},{"name":"Viber","description":"Ideal for businesses of all sizes, it is a customer engagement and communication tool that provides users with eCommerce brand discovery options.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/f690dc78-6972-4f26-bf1b-2b6674db3444.png","url":"https://www.capterra.com.au/software/180348/viber","@type":"SoftwareApplication","@id":"https://www.capterra.com.au/software/180348/viber#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.au/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":4058},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/6/marketing-automation/software","@type":"ListItem"},{"name":"Ometria vs Viber","position":3,"item":"https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber","@type":"ListItem"}],"@id":"https://www.capterra.com.au/compare/156810/180348/ometria/vs/viber#breadcrumblist"}]}
</script>